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Media Division ｜Media Business Division

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Media Business Division
Ohasta■ Television Program Production

Jump Channel

We plan and produce “Ohasuta,” a long-running children's information variety programthat began in October 1997 and is soon tocelebrate its 30th anniversar y (broadcast
every Monday through Friday from 7:05 a.m.
on TV Tokyo).
We a re a l s o i nvo l ve d i n a w i d e ra n g e o fbusiness activities arising from the program,
such as events, goods, and corporate
collaborations.

Saikyo Jump Channel

̶■ Digital Contents BusinessWe are involved in a variety of media work
centered on digital media, including planning,production, operation, and adver tising on
platforms such as TikTok and X, as well as
YouTube channels such as “Jump Channel” ,“ S a i k yo u J u m p C h a n n e l ” , a n d “ N o r i - s t aChannel”.

ⒸShoPro・TV TOKYO

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Media Division ｜Licensing Business Division

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HOME | Our Company 〉 Business Info 〉 Media Division 〉 Domestic Licensing Business Division

Domestic Licensing Business Division
Character copyright managementbusiness

The Licensing Division is responsible formanaging character copyrights, mainly for
Shogakukan and Shueisha intellectual
property.

Ⓒ Rumiko Takahashi, Shogakukan /“URUSEIYATSURA” production committeeⒸKanehito Yamada, Tsukasa Abe/
Shogakukan/ ”Frieren” ProjectⒸShotan/Shogakukan/
You are Ms. Servant. CommitteeⒸMaedakun/Shogakukan/Puniru ProjectⒸQ-HAYASHIDA・Shogakukan／TOHOAs a company that acts as a contact point
for merchandising rights, we not only market
characters to manufacturers and advertising
agencies for merchandising and promotionaluse, but also develop a total strategy for thecharacters, including events and pop - up
cafes.
We supervise work for planning, designing,and prototyping products and other items,
and strive to make sure that the products
and policies we apply will please the fans,w hi l e g et t i n g a p p rova l fro m t h e va r ious
parties involved.
In addition, we are working with the Global
Business Depar tment to expand domestic
character products and businesses
worldwide, centered on Asia.

Ⓒ Tatsuya Endo / Shueisha,
SPY x FAMILY Project

怪物くん

笑ゥせぇるすまん

プロゴルファー猿

忍者ハットリくんⒸFujikoⒶ, SHIN-EI, SHOGAKUKANⒸFujikoⒶ, SHIN-EI, CHUOKORON-SHINSHAⒸJAKDF 3rd DivisionⒸNaoya Matsumoto/SHUEISHAⒸRobinson Haruhara,Hirakei/SHUEISHA,The Third Knight Order of the Royal Army

ⒸYukinobu Tatsu/SHUEISHA,DANDADAN Production Committee

Currently, we are dealing with more than 700
characters.

Ⓒ chikomaru

In addition to characters which represent
Japan, such as “Ninja Hattori-kun”, “GOLGO13”
and “Urusei Yatsura”, the company is actively
involved in a wide variet y of content andoriginal projects, as well as manga and anime
works. This includes the Shueisha production“SPY FAMILY” , the very popular “CHICKIPDANCERS” and “Duel Masters” for children,and the Shogakukan Illustrated Book NEO
series.
ⒸKAZUO UMEZZ／SHOGAKUKANⒸ PJ-S,J/E,TX

Shogakukan-Shueisha Productions Co., Ltd.
Shogakukan-Shueisha Productions Co., Ltd.

ⒸKen Kawasaki & You Furusawa/
Tonbo ProjectⒸHideyasu Takahashi/SHOGAKUKAN，
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Media Division ｜ Global Business Division

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Global Business Division
Overseas sales of programs
Zom���

ⒸHaro Aso, Kotaro Takata,
Shogakukan/Zom100
Project

Aoashi■ Overseas sales of domestic works

姫様“拷問”の時間ですⒸ2022 Yugo KOBAYASHI,
Shogakukan/Aoashi
ProjectⒸ 春原ロビンソン・ひらけい／
集英社・国王軍第三騎士団

We are able to introduce Japanese content tocountries around the world, and in addition
to the domestic market, we are developing
the character business with the aim offurther expanding our work.

Overseas development of characters
Detective
ConanⒸGoshoAoyama/Shogakukan,
Yomiuri TV, TMS1996

At S h o ga ku ka n we s e l l ma ny wo r ks tooverseas TV stations and distribution companie s . M a i n l y i n A s ia a n d Eu ro p e a n d t h e
United States these include animation
produced in-house. We also license commercial products to overseas manufacturers, anddevelop events such as character cafes andpop-up shops.

̶■ Domestic sales of overseas works

Zo Zo
ZombieInuyashaⒸRumikoTakahashi/Shogakukan,
Yomiuri TV, Sunrise 2020

ⒸShoPro/Spin Master Ltd.

ⒸYasunari
Nagatoshi/Shogakukan

Overseas conventions give us the opportunit y t hrou g h int ro du c t ions fro m ove rseas
companies to acquire works, or to impor thigh potential contents into Japan.
As an agent for overseas content, we also
focus on the overseas character business fort h e d o m e s t i c ma r ke t , s u ch a s d o m e s t i ccommercialization, sales promotion development, and holding events in cooperation withthe copyright holder.

̶■ Business Development

Character development of overseas contents
Despicable Me
Minions

Making full use of our company's domestic andoverseas distribution & licensing businessnet works, we will focus on generatingco -producing oppor tunities, product sales
business including EC and construction of new
schemes for joint production business, andbusiness investment with overseas companies
aiming for expansion of our character business.
We are taking on the challenge of creating a
new value chain that is diﬀerent from thetraditional licensing business that our company
has focused on for many years.

Pets

TM & Ⓒ UNI

TM & Ⓒ Universal Studios

SING

TM & Ⓒ UNI

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Media Division ｜Anime Production Division

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Anime Production Division
Planning and production ofanimated works

We plan and produce numerous animation
works, mainly based on original manga by
Shogakukan and Shueisha.
We a re p l a n n i n g to p re s e n t a va r i e t y ofa n i m a t i o n p r o j e c t s fo r a w i d e r a n g e o fcustomers, from kids and families to adultanimation fans, so please stay tuned!
ⒸPJ-S,J/E,TXⒸKA/Kizuna no Allele PJ ⒸKizuna no Allele Partners

̶TM and Ⓒ2024, Wizards of the Coast,
Shogakukan, WHC, ShoPro■ Main production work in the past
"Lets & Go" series"Duel Masters" series"Mirmo de Pon! " series"Kirarin☆Revolution" series"Major" series
Danchi Tomoo
RIN-NEMIX“SHINKALION” seriesⒸRobinson Haruhara,Hirakei/SHUEISHA,The Third Knight Order of the Royal Army

ⒸYasuki Tanaka/SHUEISHA, Summer Time Rendering ProjectⒸOnigunsou/SHUEISHA, Mononogatari ProjectⒸHaro Aso, Kotaro Takata, Shogakukan/Zom100 ProjectⒸTomohito ODA, Shogakukan/Itan H.S.

Ⓒ2022 Yugo KOBAYASHI, Shogakukan/Aoashi Project

Shogakukan-Shueisha Productions Co., Ltd.
Shogakukan-Shueisha Productions Co., Ltd.

Bakuman。
The Disastrous Life of Saiki K.

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Media Division ｜Pokémon Business Division

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Pokémon Business Division
Pocket Monster - shortened toPokémon!

Starting with the 1996 blockbuster gameboy
software Pokémon Red and Green, a wide
range of content such as Pokémon card
games, TV animation, movies, and in recent
years, mobile apps have been developed.
Wo r k i n g w i t h t h e b l o c k b u s te r Po ké m o ncontent, this division is engaged in video
production and the merchandising management window.

Video production business

Producing a wide range of videos related toPokémon since the TV animation that startedb r o a d c a s t i n g i n 19 97. We a l s o w o r k o nʻPokémon the Movieʼ that has been released
every year since then, and variety shows thatdeliver the latest information on Pokémon in
an incredibly entertaining way.

Merchandising businessWe also manage product commercializationi n J a p a n . We w o r k w i t h a w i d e ra n g e o fmanufacturers and businesses so they cand eve l o p a n d ma ke ava i la b l e Po ké m o n
products. These are loved by everyone; frombabies to parents, and are made available
through a variety of sales channels.

ⒸNintendo・Creatures・GAME FREAK・TV Tokyo・ShoPro・JR Kikaku ⒸPokémon

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Media Division ｜Doraemon Business Division

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Doraemon Business Division
Doraemon licensing businessDoraemon Business Division is responsible
for managing licensing and consumers, plus
retail marketing for Doraemon for the global
market. Doraemonʼ s serialized comics ﬁrst
appeared in Shogakukan's magazines forchildren in 1969. Since then Doraemon has
created a worldwide fan base across many
generations and has become recognized as arepresentative character from Japan.
Doraemon celebrated his 50th anniversary in
2020.
In recent years, Doraemon licensed products
have been actively developed not only forc h i l d re n , b u t a l s o n e w c o n s u m e r s f ro m
pre-school to adults; covering three generations. As part of this expansion we are also
promoting Doraemon though new branding.
©Fujiko-Pro, Shogakukan, TV-Asahi, Shin-ei, and ADK

In addition, on December 1, 2019, the ﬁrst
oﬃcial shop "Doraemon Future Department
Store" opened in Tokyo and has become very
popular with both local fans and visitors fromoverseas.
We keep working to attract Doraemon fansfrom around the world with a wide variety of
products.

Doraemon Waku Waku Sky Park

Doraemon Future Department Store

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Media Division ｜DETECTIVE CONAN Business Division

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DETECTIVE CONAN Business Division
Detective Conan's licensing business

The Detective Conan Division oversees all
consumer products, promotional andlocation-based entertainment licensing forthe popular Japanese IP, “Detective Conan”.
We pa r t n e r w i t h va r ious lice ns e e s fo r
merchandising and promotional use, as wellas teaming with speciﬁc strategic partners
for events and pop-up cafes.
Throughout the process of supervising theplanning, design and protot yping ofproducts, our mission is to delight the fanswith the guaranteed quality of our licensed
products.
The Detective Conan theatrical movies, which
are released ever y spring, are a highly
successful movie series that has spanned
more t han t wo de cade s , delight ing fansaround the globe.
Through the Global Business Division, we areable to replicate our local licensing strategies
and successes overseas, to reach fans allover the world.
I n c o l l a b o r a t i o n w i t h e d u c a t i o n - re l a te ddivisions, we launched a correspondence
education service called “Detective ConanS e m i na r ” , i n A p r i l 2021. We co nt i nu e todeliver high-quality educational services tochil d re n l eve ra g ing t h e co lla b o ra t ion of“Conan” and “Education”.

ⒸGosho Aoyama/Shogakukan, Yomiuri TV, TMS 1996

Ⓒ2024 GOSHO AOYAMA/DETECTIVE CONAN COMMITTEE All Rights Reserved

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Media Division ｜Event Promotion Division

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Event Promotion Division
Planning and management ofcharacter events, etc.

T h e P ro m o t i o n D i v i s i o n h a n d l e s a l a rg e
number of events and exhibitions for children
and fans, focusing on popular charactersfrom the “manga” and “anime” content of
Shogakukan, Shueisha, and other publishers.

▲コロコロ魂フェスティバル2023 in 東京おもちゃショー

Together with our many partner companies,
we are able to handle the entire process fromplanning to production and operation. We
oﬀer a wide variety of events, fromlarge-scale events and special exhibitions, topackaged events such as character
meet-and-greet events and rallies that areheld throughout Japan.

▲ちゃお りぼん ガールズコミックフェス

We also handle events for a wide variety ofcustomers, from cultural lectures and award
ceremonies to public events, making us a
department capable of planning and disseminating information to all kinds of customers.
▲連載30 周年記念 名探偵コナン展Ⓒ青山剛昌／小学館▲アニメ 葬送のフリーレン展〜冒険の終わりから始まる物語〜Ⓒ山田鐘人・アベツカサ／小学館／「葬送のフリーレン」
製作委員会▲全国小学生プログラミング大会「ゼロワングランドスラム」2023年度決勝大会Ⓒゼロワングランドスラム実行委員会▲『SPY×FAMILY』わくわくパークⒸ遠藤達哉／集英社・SPY FAMILY製作委員会

Shogakukan-Shueisha Productions Co., Ltd.

Shogakukan-Shueisha Productions Co., Ltd.

▲楳図かずお大美術展

We will continue to bring fun and smiles to as
many people as possible by utilizing ouraccumulated know-how.

▲コロツアー2023Ⓒ楳図かずお Ⓒ楳図かずお／小学館
撮影：加藤健 Photo：Ken Kato

▲ラグビー日本代表
BRAVE BLOSSOMSブースⒸJRFU▲チキップダンサーズダンスフェスⒸSan-X／チキップダンサーズおどるん会

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Media Division ｜Publishing Division

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Publishing Division
Production and sales business ofbooks and calendars

The Publishing Division plans, produces, andsells books and calendars.
In terms of books, under the “ShoPro Books”
label, we publish a wide range of books thatmeet public needs, including international
comics, non-ﬁction, books for children, art
books, business books and so on.

Superman Son of Kal-El :The Truth

The Best of Spider-Man ⅡⒸ2024 MARVEL

Shirosame ArtbookⒸ Shirosame / ShoPro 2023

In particular, we have been translating andpublishing American comics since 1994, sucha s “ B a t m a n ” , “ S p i d e r- M a n ” , a n d “ T h e
Avengers” , which have recently been turned
into movies.

I am MUMEI.

Ⓒ Mumei / ShoPro 2024

In Januar y 2021, we concluded a masteragreement with Marvel Entertainment, LLC.
We a re a u t h o r i z e d t o p u b l i s h J a p a n e s etranslations of all Marvel comics in Japan,
including digital distribution.
Regarding calendars, we plan, produce, andsell calendars featuring characters such as“Doraemon”, “Pokémon”, and “SPY FAMILY”.

Animated Coloring Book - Ocean
Animated Coloring Book - DinosaursⒸ 2016, Éditions AniméesDoraemon Calendar 2024

Ⓒ Fujiko-Pro, Shogakukan, TV-Asahi, Shin-ei,
and ADK

Shogakukan-Shueisha Productions Co., Ltd.

Shogakukan-Shueisha Productions Co., Ltd.

Pokémon Calendar 2024

Ⓒ Nintendo・Creatures・GAME FREAK・
TV Tokyo・ShoPro・JR Kikaku Ⓒ Pokémon

We are also actively engaged in the planningand development of new content, such as the
distribution of the “Detective Conan Calendar& Widget” , a multifunctional tool fors m a r t p h o n e s , l i m i te d d i s t r i b u t i o n s a l e s
through the oﬃcial ShoPro Books online
store, and the operation of an e-commercesite that plans and sells art products such as
original reproductions of illustrations by
Japanese illustrators in conjunction with the
publication of the books. We are also actively
engaged in the planning and development of
new content.

SPY FAMILY Calendar 2024
ⒸTatsuya Endo/Shueisha,
SPY FAMILY Project

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Media Division ｜Mail Order Sales Division

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Mail Order Sales Division
Planning, development and sales ofmail-order products

We operate “LIFETUNES MALL” , Shogakukan's comprehensive mail-order site.
At “COMIXYZ” , which mainly oﬀers products
based on Shogakukan's original works, wework with the editorial department to planand sell products that only an oﬃcial site canoﬀer. The “Shogakukan Department Store”
and “Kajin Biyori” oﬀer products that makeyour life more enjoyable! We carefully selectand sell only the things that resonate withyou and can be loved for a long time, such as
things that make your heart ﬂutter just bylooking at them, things that ﬁll your life withenchantment the more you use them, andlimited edition products that can only bepurchased here.

BE-PALDIME

The company also plans and operates“WHISKY MEW” , a website specializing inwhiskey that plans and sells original bottlesof whiskey with manga labels, and “ShoProMall” , an oﬃcial website focusing on original
products that utilize a variet y of ShoProc o n t e n t . E a c h s i t e i s a r a re a n d u n i q u e
e-commerce site that only ShoPro can oﬀer.

LIFETUNES MALL

Shogakukan Department StoreWHISKY MEW

ShoPro Mall

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Kajin Biyori

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Media Division ｜ Anti-Piracy Oﬃce

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Anti-Piracy Oﬃce
Cooperating Organizations

Response to copyright infringement

In order to protect intellectual property andeliminate infringements, we take measures todetect, identify, and stop illegal content, suchas unauthorized products and pirated
animation.
In re cent yea rs , t he develo p m ent of t he
Internet has led to a situation where illegal
content is scattered around the world.
We g a t h e r i n fo r m a t i o n d a i l y i n o rd e r tounderstand the laws of not only Japan but
also other countries, and respond to disturbing illegal content.
An example of this is "Doraemon", for which
we manage commercialization. We prevent
infringing goods from entering the market bypatrolling, not only physical stores, but alsoInternet shopping and auction sites, completing customs registration procedures, andaccepting authenticity appraisals from thepolice.

Intellectual Property Information

I n a d d i t i o n , re g a rd i n g p i r a t e d a n i m e o f
Pokémon, we monitor video posting sitesaround the world with the cooperation of
Pokémon rights holders, and respond withinjunctions and cease and desist orders
according to the content.
In addition, we also support other IP works
managed by our company, depending on thesituation.
We suppor t the development of content
culture by protecting the interests of authors
and respecting the feelings of fans.

Shogakukan-Shueisha Productions Co., Ltd.

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