SeaStretch Paper stretch film
WINS 2023 WORLDSTAR SUSTAINABLE PACKAGING SPECIAL AWARD
2023 WORLDSTARSUSTAINABLE PACKAGINGSPECIAL AWARD
BRONZE WINNER

2023

SeaStretch Paper stretch film
RAJA
KEY FEATURES

 00% Recyclable pallet wrap
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Fibre based Renewable Material
PEFC Certified Kraft Paper
Stretches up to 30% more in length o need for a wrapping machineNCan be wrapped by hand withease
Alternative to plastic stretch film& wrap

RAJA is the European leader in B2B distribution of packaging,
office supplies and industrial equipment. Founded in 1954,
RAJA is an independent, family-owned company, made of 26
companies located in 19 different European countries. The
company’s multi-channel expertise and customer mindset,
focus on quality and customer experience, unmatched productofferings of over 250,000 items and a strong CSR leadership
position that sees RAJA as an ever-growing leader in the B2Bworld.
REGIONAL AWARDS PROGRAM

COORDINATED BY

WORLD
PACKAGING
ORGANISATIONNORWAY2023 WORLDSTARSUSTAINABLE PACKAGINGSPECIAL AWARD
BRONZE WINNER

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SeaStretch Paper stretch film
In the context of your award-winning packaging
innovation, what do you see as Sustainable
Packaging? How does this pack stand out?
Raja believes that sustainable solutions have to be
circular by design. This means that the packaging
needs to be made from renewable resources, berecyclable, eco-conceived and eco-certified. RAJA
also makes sure to purchase their packaging fromlocal, responsible sources, following a demanding
CSR protocol.
Made from 100% kraft paper, The Raja kraft paper
pallet wrap is the perfect alternative to plastic
stretch film.
This eco stretch wrap is 100% recyclable whichmeans it can be easily disposed of once you nolonger need it. Just remove the material from thepallet and place it into a regular recycling bin.
Stretch wrap recycling has never been easier withthis paper packaging solution.
There’s no need for a pallet wrapping machine.
This pallet stretch light wrap can be easily applied

What would you say were the decision-making
drivers (Internal and External) influencing thisaward-winning packaging design? Did your clientor the consumers request the changes?
•To launch an alternative to plastics wrap that is
100% recyclable.

•To develop the first PEFC Certified Kraft Paper
pallet wrap.

•A very easy to use solution.

•Instantly perceived as sustainable.

•Good technical properties to protect pallets andtransport products.

•Can be wrapped by hand.

What benefits does this new design offer yourbusiness/your client’s business and the end
consumers? Why is the pack more sustainable?
This new innovative paper stretch film allows
customers to pack more responsibly and to achievesome of their CSR objectives. The stretch film is
especially convenient for companies and customers
who want to reduce the amount of plastics stretch
wrap and films they use in their warehouses.

by hand. Featuring a sticky inner layer, this eco
friendly stretch wrap will adhere to products as you
are wrapping pallets. Simply make sure you fasten
it to the pallet first before your start covering yourproducts. Once fastened, move around the pallet,
and allow the stretch wrap to unroll ensuring you
are covering all the surfaces of the contents.
Once finished, tear (by hand) and secure using
paper tape. Thanks to the tear resistance of thepallet wrap, you can rest assured that standard
pallet loads will stay stable while in transit. This
sustainable pallet wrap can also stretch up to30%. When applied properly, this tension allows
for efficient pallet load stabilisation, which helps
prevent unnecessary damages and accidents. To
maximise workplace efficiency, use a hand-helddispenser to make the most of your products.
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SeaStretch Paper stretch film
How much on-pack and off-pack information do you provide the consumers? e.g.: QR/2d codes,
recycling logos, certifications, links to websites, labelling on pack, how to correctly dispose of thepackaging/components?
RAJA have launched many initiatives to add value to all the environmental benefits made possible withthis new products including:• Communication in our printed and digital catalogues including added value product content.
• Press releases• Videos• Newsletters• Sales reps training• Webinars
What do you feel will be needed to further improve packaging design in your country and also globallyin the future? (e.g. education, investment, policy/legislation, technology, etc?)•More industrial investment in favour of recyclability, reducing and production capacities.

•Education: everybody should feel in charge of waste sorting, collecting and recycling.

•Technology that helps with reducing and optimising raw material usage without impacting negatively
usage value.

What does your company have planned in the future? Any new innovations on the horizon?
RAJA have many innovations in the pipeline that they look forward to entering in future WorldStar Packaging
Awards. These entries will include new innovations that will help customers work better, faster, moreconveniently and in a more sustainable way.

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2023 WINNERWORLDSTAR
PACKAGING AWARD

2023 WORLDSTARSUSTAINABLE PACKAGINGSPECIAL AWARD
BRONZE WINNER

SeaStretch Paper stretch film
What does winning a global WorldStar Packaging Award mean to your business?
“We take a lot of pride and happiness inwinning a WorldStar Packaging award
and this is a testament to what we
do: customer satisfaction, innovative
solutions for a better planet and thewillingness to innovate and work evenharder in the future.”
Floriane Coulbaux
Group Purchasing & Product Manager
RAJAWorldStar Packaging Awards
Owned & Operated by the World Packaging Organisation the WorldStarPackaging Awards is the preeminent awards program in the world.
Only packaging that has won recognition in a recognised national orregional competition, either in the present year or the previous year iseligible to apply for WorldStar Competition. Currently, 73 competitions
from 39 countries and regions are recognised by WPO as qualifying forentry to the WorldStar Packaging Awards program.
There are 18 General award categories and 5 special awards including
Accessible Packaging Design, Marketing, Sustainable Packaging Design,
Packaging that Saves Food and the President’s Award.

WorldStar Special Award - Sustainability
The WorldStar Sustainable Packaging Design Special Awardis designed to recognise companies that have developed innovative
packaging solutions that incorporate sustainability considerations. Allentries are judged on Sustainable Packaging Design considerations
such as social impact, material, source reduction, energy and recovery.
www.worldstar.org

About The World Packaging Organisation
WORLD
PACKAGING
ORGANISATION

The World Packaging Organisation is a non-profit, non-governmental,
international federation of national packaging institutes and associations,regional packaging federations and other interested parties including
corporations and trade associations.
www.worldpackaging.org
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