FOR IMMEDIATE RELEASETABLE FOR TWO Celebrates World Food Day 2019

“ONIGIRI ACTION” Campaign- Change the World with “Onigiri” Rice Ball New York, NY – Sep 12, 2019 – This fall, TABLE FOR TWO USA(TFT) invites everyone to participate in their 5th ONIGIRI ACTION
campaign from Oct 7th (Mon) to Nov 20th (Wed). This campaign
aims to provide 1 million school meals to children in need aroundthe world. During the campaign, every rice-ball-related post on thecampaign website or social media with #OnigiriAction will provide
five school meals to children in need.
ONIGIRI ACTION campaign commemorates World Food Day,established by the UN in 1945. As an NPO with roots in Japan, thecampaign highlights onigiri (rice balls), which are pure comfort foodmade with love for someone special in Japan. TFT and supporters
will host food-related events across the US during the campaign.
The 4th ONIGIRI ACTION campaign of 2018 resulted in great
success. In just 42 days, 648,110 people around the world
participated in the events, and 201,023 onigiri photos were posted,gaining 45,234,102 likes on social media. As a result, we could
provide 1,056,000 school meals so that over 5,200 children wereable to eat for an entire school year.
The achievement of the campaign drew global awareness, receiving the "Asia Marketing ExcellenceAwards for Marketing 3.0" from the Asia Marketing Federation as a socially responsible marketing
program. It was also featured in a recent publication by Philip Kotler and others (Asian Competitors
Case Book: Marketing for Competitiveness in the Age of Digital Consumers) as an exemplary program.

TABLE FOR TWO USA
https://usa.tablefor2.org/
Media Contact: Sanae Uchinaka, s.uchinaka@tablefor2.org

To participate, visit the ONIGIRI ACTION interactivewebsite (https://onigiri-action.com/en) to post aphoto, or post a photo on your social media with
#OnigiriAction. Posts are not limited to a photo ofactual rice balls. Any picture that includes an image
related to onigiri is welcome. All types of objects arecounted, including onigiri poses, any kinds of crafts,
drawings, and origami artwork.
For every onigiri photo posted, our sponsoring organizations will donate 5 school meals to children inneed. The ONIGIRI ACTION 2019 campaign is generously supported by: J.C.C. Fund/JapaneseChamber of Commerce and Industry of New York, JFC International/Nishiki, JCAW Foundation,Zojirushi America, San-J, ITOCHU International, SMBC Global Foundation, Misuzu Corporation, MUFG
Union Bank, N.A., Otafuku Foods, Just One Cookbook, BentOn, Onigilly.
To learn more, please download the handbook:•Getting Started Guide: https://bit.ly/2TUSkRa

Please visit our website:•ONIGIRI ACTION Campaign Site https://onigiri-action.com/en•

TABLE FOR TWO USA official Site: https://usa.tablefor2.org/onigiri-action

Please watch video:•

Change the World with Onigiri: https://youtu.be/qyvh9KH48yY•

Onigiri Action: https://youtu.be/lR7k2jNHjFg•Rice Overview: https://youtu.be/Tlb_l1VWanE

TABLE FOR TWO USA
https://usa.tablefor2.org/
Media Contact: Sanae Uchinaka, s.uchinaka@tablefor2.org

TFT will also be hosting onigiri-making workshops, mainly in New York City, Boston, Washington DC,
and California, as part of the campaign. Participants can learn to make traditional Japanese rice balls.
As a unique feature in the 2019 campaign, TFT instructors will visit schools, organizations, andworkplaces in the DC metropolitan area upon request, and provide a POP-UP class. Experienced
instructors from our "Wa-Shokuiku -Learn. Cook. Eat Japanese! - " food-education program will deliver"Creative Onigiri Making” lessons, where participants will learn about global food-related issues andsimple, fun, and tasty ways to take actions. The first five elementary schools to respond will receive thisspecial lesson for free. To learn more: https://usa.tablefor2.org/onigiri-action

Change the World with Onigiri @Schools
Date: Oct 7th to Nov 20th / Venue: K-12 schools and universities (All states)
Many schools hold ONIGIRI ACTION events as part of classroom, club, or whole school activities! Anyschool can easily organize an event. To learn more, please download "Getting Started Guide."
Oishii OctoberDate: TBD / Venue: TBD
Join us for a fun-filled and educational evening to make delicious (oishii) onigiri!
Hello Kitty Onigiri Making Workshop
Date: TBD / Venue: Tanaka Farms, Irvine (5380 University Dr, Irvine, CA 92612)
Let’s make cute Hello Kitty shaped onigiri bento with fresh vegetables from Tanaka Farms!

TABLE FOR TWO USA
https://usa.tablefor2.org/
Media Contact: Sanae Uchinaka, s.uchinaka@tablefor2.org

During the campaign, a portion of the proceeds from the products below will be donated towards
providing school meals: Nishiki Rice (JFC International), Rice Cooker (Zojirushi America), Tamari Soy
Sauce (San-J), Tamaki Gold (ITOCHU International), Over 70 onigiri items (Tokyo Central’s onlinestore), Inari (Misuzu Corporation), Okonomiyaki Pancake Mix (Otafuku Foods), Just One Cookbook
eBook – Essential Japanese Recipes (Just One Cookbook), Brown Rice Plum Basil Hijiki Onigiri/Five
Grains Konbu Onigiri (BentOn), Onigilly (Onigilly), Onigiri (Hana Japanese Market), Fresh Miso Soup
from Miso Soup Dispenser (Marukome), Echigoya Koshihikari (Echigoya), Sushi Workshop for Good(Sushi Chef Institute), Orinigiri workshop (Orinigiri) and Seasonal Delights Care Package (Kokoro).
“We are thrilled to launch our World Food Day campaign this fall in an effort to provide meals to children
in need,” said Mayumi Uejima-Carr, President of TABLE FOR TWO USA. “We hope as many people aspossible take advantage of this opportunity to make a difference in the world while enjoying Japanesefood.”
About TABLE FOR TWO USA:TABLE FOR TWO USA (TFT) is a 501(C)(3) organization that addresses the conflicting issues of hunger
and obesity through a unique "meal-sharing" program. TFT partners with corporations, restaurants,schools and other food establishments to serve healthy TFT meals. For each one of these healthy meals
served, a small portion of the proceeds is donated to provide one school meal for a child in need. TFT
started in Japan and now operates in 14 countries. As one of the most well-known NPOs in Japan, acountry noted for the longevity of its people, TFT promotes Japanese healthy eating culture and tackles
critical health issues. TFT has recently launched a food education program called "Wa-Shokuiku -Learn.
Cook. Eat Japanese!-" to teach K-12 students in the U.S. about Japanese food and foodways throughhands-on cooking and learning activities. For more information about TABLE FOR TWO, please visit:https://usa.tablefor2.org.

TABLE FOR TWO USA
https://usa.tablefor2.org/
Media Contact: Sanae Uchinaka, s.uchinaka@tablefor2.org