PRYUIMA NAKAZATO CO., LTD.

TOTEM FASHION PARISYUIMA NAKAZATOKANAKO MATSUOTATSUYA HAYAKAWASHUNNOSUKE MITSUOKARYO KAWASHIMASACHI KAWASHIMAERIKA AOKIYUMI FUNIUKEI UEDAAI KAMATAYUKIKO “JUMBO” MATSUZAKISVENJA STEURER JENE
ELISE GETTELIFFEAI INOUCHIKUKI DE SALVERTESSÉBASTIEN DE BRITOVERA WAGNERPR JAPAN*MIKA HAYASHIDAHAIRJOJI TANIGUCHI FOR SHISEIDOMAKEUPPARIS TEAMMOSSI TRAORÉLES ATELIERS PARISIENSKANAKO NISHIOIRYA CISSÉLIGHTING PLANNERDAISUKE YANOMUSICSENJAN JANSENPHOTOGRAPHERMODELISTHIROKI SHIMODA(EXECUTIVE CREATIVE ADVISOR)SHOJI FUJIICLAIRE ROBERTSONJEAN-LUC DUPONTTOMOHIRO TAKAOMOVIEVIDEOGRAPHERSEWING TECHNICIANHIROYUKI KARIKOMIAKITO MORI

MOTOYOSHI HIRATANOBUHIKO WATANABEYOSHIKAZU YAHATAJUN NAKAMURA FOR SHISEIDOTOMOHIRO TOKITA

3D ENGINEERING / CGI MOVIESUN JUNJIEART DIRECTERKENTA TAKAKURAASSISTANTAKI YOSHIHARA
ALEXANDRA KUSTVALL LARSSONCHIKAKO HASHIMOTODAIKI KASUGA
KANA KAWASAKIHARUNA KUGAHIKARU SUKEDAHIMEKA HAGIHINAKO MATSUMORIHITOMI AOTAKAORI IGUCHIKAORI MATSUMURAKAREN KIMURAKENGO KAWANOKYOKA OKAJIMAMAHO WAKAKIMAI TOITAMIKI TEZUKA
MOE KIMURAMOMOKO AKAGAWANAOMI MORIMOTONGUYEN KY
PARK HYUNKYUNGRII NISHIYAMASPECIAL THANKSBRADLY DUNNYOSHIKO IKOMASADAHIRO SHIMIZU
JAPAN FASHION AND LIFESTYLE FOUNDATIONTHE KYOTO COSTUME INSTITUTE
BUNKA FASHION COLLEGECOCONOGACCOKOBE DESIGN UNIVERSITY
MODE GAKUENUEDA COLLEGE OF FASHIONRIKO GOTORIKU YOSHIZAKIRYO NUMAJIRIRYO OIKAWASATOKO ITOSAYOKO OTSUKA
TAKUYA SENDAYUKI KIMURAYUKI TAKAHASHIYUKO FUKUSHIMAYURIE KOGA

[FREEDOM]

[FREEDOM]“Eventually, each and every garment will be unique and different."
This is our vision towards the future of mankind.

AUTUMN/WINTER 2016-17
By designing costumes, I found that a garment specifically designed
and made for an individual has the power to enrich and liberate the wearer from the heart.
In time, I developed a desire to provide that experience to people all over the world.
A change in the fundamental concept of clothing was necessary to achieve this dream.
I hypothesized that providing one-of-a-kind garment to each individual can be possible
if clothes can feely change their shape in an instant like clay.

In the first collection, I presented the idea of clothes made by connecting small film parts.
The second collection featured the UNIT CONSTRUCTED TEXTILE, a system that can reassemble unit parts many times.
After countless trials and errors, we are closer to realizing our dream,
as we have succeeded in significantly evolving the 3D UNIT CONSTRUCTED TEXTILE.

A major challenge of mass customization was the constraint of using needles and threads to make the clothing.
Using digital fabrication, we made a system that allowed various materials used for clothing like cotton, wool, and nylon to be combined freely.
This system lets us build all silhouettes imaginable, just like creating a garment from a dress pattern but with even more flexibility.
No two human bodies are shaped exactly the same.
3D UNIT CONSTRUCTED TEXTILE can adjust the size and shape of a garment to be a precise fit to the wearer’s figure,unlike the standard method of making clothes from a sewing pattern.
Each UNIT has a serial number –as if it was the DNA of the wearer.
Anything and everything, from traditional crafts and contemporary art, to wearable devices,

SPRING/SUMMER 2017

and even items with no classification but of value to the wearer, can be developed into a UNIT and be worn in one outfit.
This simple system of combing two types of UNITS will change how people enjoy their new clothes and enrich their lifestyles.

I merged the concept of this new and evolutionary textile with clothing from the past.
As a motif, I chose the 1950s, an era symbolized by two completely opposite styles: the Haute Couture that brought back eleganceand luxury to people fatigued by the war, and jeans, the globally mass-produced piece of clothing.

Jeans, the first truly universal attire, are now worn by just about anyone in the world, regardless of sex, age, or social class.
Our ambition is to take the non-discriminatory and universal aspect of jeans one step further
and create a one-of-a-kind garment that is made solely for the wearer.

AUTUMN/WINTER 2017-18