The 7 Steps March
1. CONTEXT
Mindmap
anything you
know about thetopic, including
vocabulary. Do
some research
online to help.

ZOZO, Inc.
Listening Questions 1
1. Who founded ZOZO, Inc. and where is the company located?
.

2. QUESTIONS
2. When was ZOZOTOWN established and what is it?

.
3. What did ZOZO start selling in 2012 and how many items can customers
find on the website?
.
4. What is the ZOZOSUIT?
.
5. What did the company announce in October 2018?
.

Read the listening
questions tocheck yourunderstanding.
Look up any newvocabulary.

Listening Questions 2
3. LISTEN

1. When will ZOZO’s founder travel to the Moon?
.

Listen and answer
the questions
using fullsentences. Circle
the number oftimes and % you
understood.

2. What company will be taking him and his fellow passengers into space?
.
3. Who might be travelling with him?
.
4. What did ZOZO get in 2016 and when will the contract expire?
.
5. How will ZOZO be involved with golf from 2019?
.

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Listening 1
2 3 45%%%%%

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Listening 2
2 3 45%%%%%

Discussion Questions
1. Do you buy clothes online or do you prefer to go to the storesthemselves?
2. What are the pros and cons of shopping on the Internet? Has theway you shop changed over time?

TRANSCRIPT 1

4. CHECK ANSWERS

In September 2018 it was announced that the founder of ZOZO, Inc., Yusaku Maezawa would
be going into space. ZOZO is based in Chiba Prefecture and ZOZOTOWN is the online fashion
business they established in 2004. The company’s roots go back to 1998 when Maezawa
founded Start Today Ltd. which, according to ZOZO’s website, sold imported records and CDs
via a mail order system.

Read through thetranscript andunderline theanswers. Checkthem against yourown answers.

Since 2012 ZOZO has also sold used clothes through their ZOZOUSED website. They say theircustomers can find in excess of 1 million items, the bulk of which they buy from their owncustomers.

5. CHECK VOCABULARY
Read thetranscript andcircle any new
vocabulary youfind. Look themup and add themto your list.

MATCH THE SYNONYMS BY DRAWING LINES BELOW:

6. READ ALOUD

Read thetranscript aloudat least 5 times,
focusing on
intonation andpronunciation.

112
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Say the transcript
aloud at the sametime as the audio
without reading
it. Circle how
many times
below.

223344Via

Connected withIn excess ofMajority

Garment

Valid toBulk

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Paired withClothing

Go untilMore than

TRANSCRIPT 2In 2018, Yusaku Maezawa declared he was planning to go on a flight around the Moon in 2023
in a SpaceX vehicle. He called this his ‘Dear Moon’ project and said that he would like to takeseveral artists along with him, such as an architect, photographer, or musician. In a company
news release describing the project, Maezawa posed a question about the kind of art Picassoand John Lennon would have created had they been able to see the Moon and our planet fromspace.

7. SHADOWING

1
1

In 2017, ZOZO announced that customers would be able to order the company’s ZOZOSUIT, atight, black garment that when paired with a smartphone produces a 3-D image of your bodyalong with your measurements. Customers can use the information to buy items from ZOZO’sown line of clothing. In October 2018, ZOZO said they would be shipping fewer ZOZOSUITs
than originally announced, which coincided with some negative feedback from customers about
the accuracy of the suit’s measurements.

According to Forbes, Maezawa is a billionaire. In recent years he spent some of his money on
works of art, such as two paintings by the same artist for a combined total of close to $170
million.

55The name ZOZO is also associated with sports. In 2016 ZOZO, Inc. got the naming rights to thehome of the Chiba Lotte Marines and the facility became ZOZO Marine Stadium. The contract
goes until late 2026. They will also be the sponsor of the first USPGA event to be held inJapan in the fall of 2019, the ‘ZOZO Championship.’