News Release
November 5, 2021
To the press

Coca-Cola Bottlers Japan Inc.

Coca-Cola Bottlers Japan receives the Excellence Awardin Corporate HR category of Nihon no Jinjibu’s “HR Award 2021”
Recognized for its implementation of people development strategy
to realize a management reform
Coca-Cola Bottlers Japan Inc. (headquarters in Minato-ku, Tokyo; Representative Director &President Calin Dragan; hereafter “CCBJI”) is pleased to announce that the company’s initiative
based on its people strategy to realize a management reform has won the Excellence Award inthe Corporate Human Resource category of the “HR Award 2021” which is hosted by the Nihonno Jinjibu, the largest HR network in Japan (hosted by “HR Award” Steering Committee;
supported by the Ministry of Health, Labor and Welfare).

The "HR Award" is an awarding system that aims to develop companies across the country
through HR by focusing on initiatives that promote growth of companies and individuals inareas involving human resources and organizations, and by broadly communicating suchinitiatives to HR persons. It is recognized as one of the most trusted and prestigious awards inthe HR related area, for its fair operation method and transparency due to its convincing
member-participation-type screening process. In 2021, out of 387 entries, 12 companies
including CCBJI won a prize in the Corporate Human Resource category. This was then followed
by a voting by 200,000 members across the country and a final screening by the screening
committee, and CCBJI has been selected as a winner of the Excellence Award for its peopledevelopment strategy to realize a management reform.
CCBJI set a new people development strategy to realize a management reform under thestrong motive that “business as usual is not an option.” It promotes “development oftransformation leaders” as well as “development of organizational reform managers who aregood at nurturing subordinates,” by considering that the ideal leader profile should be changed
from “a manager who takes the initiative to set a good example for the traditional method” to“a leader who drives transformation.” The Excellence Award was given in recognition of thefollowing initiatives this time.
■Formulation of people strategy linked to management strategy
In 2020, the company established a selective development program, “Coca-Cola University
Japan (CCUJ),” as part of HR support for fostering organizations where transformation ispromoted. CCUI provides a mechanism where participants acquire the mindset and experienceof a transformation leader by repeatedly performing a hands-on learning circle throughrepeated input and output over 6 months to a year.
■Quantitative measurement of effects of the development program
CCBJI has been implementing a 360-degrees survey every year to quantify the managers’
abilities to develop subordinates, while HR presents specific improvement measures toindividual managers with low scores. Improvement measures proposed to individual managers
are perceived as company-wide challenges as well, and set as themes for manager trainings
and reflected to the evaluation system management.

* Reference: CCBJI News Releases (dated August 30)
Coca-Cola Bottlers Japan wins a prize in Corporate HR category of Nihon no Jinjibu's "HRAward 2021"
https://en.ccbji.co.jp/news/detail.php?id=1158※Please note that the information contained in news releases is current as of the date of release.
Certain information may have changed since the date of release.

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