SUCCESS STORY
Assessment provider
Industry• EducationSolution• OpenText™ TeleForm™

Partner• SR Capture

Results
Enables a digital marking
workflow with built-in quality
controls and data analytics
Improves training for markers,
cutting the number of repeat
markings by 17%
Avoids postage and travel
requirements, and reduces overall
costs by 15%
Accelerates process by42%, helping to complete
assessments on time despite
COVID-19 disruption

Assessment provider embraces
remote marking to avoid
COVID-19 disruption

Industry leader builds digital processes on OpenText™ TeleForm™,
accelerating marking speed by 42% and delivering student resultson time despite pandemic pressures“Thanks to OpenText TeleForm
and SR Capture, we played an
important role in helping an entire
year of prospective undergraduate
students to apply for university
despite the impacts of COVID-19.”
Spokesperson

Assessment provider

Assessment provider embraces remote marking to avoid COVID-19 disruption

Supporting universities around the world
This leading assessment provider designs and delivers assessments
to learners around the world—helping higher education institutions
select candidates for highly competitive study programs. Thecompany’s offering includes subject-specific, multiple-choiceand essay-based tests, which universities use to identify the top
applicants for their degree programs.

Performing under pressure
As the assessment provider is closely linked to the university
admissions cycle, it must mark large volumes of papers accurately
and transparently, sometimes within just a few weeks of an examsitting. In the past, the company relied heavily on paper processes.
Each year, the organization would physically deliver paper tests toa central site, where specialists would mark them in shifts over thecourse of several days.
“Transporting paper was time-consuming and costly, and there
was a low but ever-present risk of pages getting lost in the shuffle,”a company spokesperson says. “It was also difficult to find markers
who could travel the distance to our marking site.”

Tackling COVID-19 challenges
To reduce costs and boost efficiency, the assessment provider
embarked on an initiative to digitize the marking process, beginningwith its multiple-choice examinations. When the COVID-19 pandemic
struck, the organization realized it would be crucial to accelerate
the transformation.

“We immediately saw that lockdown measures and social
distancing requirements posed a big threat to the normal
admissions cycle,” the spokesperson says. “To reduce the risk of
disruption for students, we looked for a way to bring forward thedigitalization efforts for our essay-based examinations.”

Expanding a proven solution
For more than a decade, the company has relied on a digital
marking solution from SR Capture for multiple-choice exams,
powered by data capture capabilities from OpenText™ TeleForm™.
The assessment provider engaged SR Capture to extend thesolution to enable remote marking for essay questions.
“We’ve had more than 15 years of success with SR Capture andTeleForm for multiple-choice exam marking, so the solution
was the clear choice,” the spokesperson says. ”The SR Capture
and OpenText support teams are always quick to help us withtechnical issues, and it’s easy to get in touch with them.”

Working with trusted partners
Using SR Capture software, the assessment provider developed
digital marking workflows for essay questions. The new approach
replicates the double-blind quality controls of the former process:two different markers review each paper and if the two scores
diverge from a pre-defined threshold, a third marking is triggered
automatically. By exploring this data in Microsoft® Power BI®, theorganization can also gain valuable insights to help enhance
efficiency and quality.

“Since we started using
the new SR Captureand TeleForm solution,
we’ve measured big
improvements to key
performance indicators
across the board. Our
markers can evaluate
assessments 42-percent
faster, and we’ve cut
the cost of the wholeprocess by approximately
15 percent.”
Spokesperson,Assessment provider

Assessment provider embraces remote marking to avoid COVID-19 disruption“We tested the new process to mark one of our smaller examsittings first,” the spokesperson says. “The go-live was a great
success, and within just six months we were ready to switch overto fully remote marking—helping us go into production ahead of
the new university admissions cycle.”

Delivering results on time
By embracing digital marking for its essay exam papers, theassessment provider delivered results on time despite the significant
disruption of the COVID-19 pandemic, helping students complete theiruniversity applications as normal.
“The logistics and costs involved in posting paper exams toindividual markers during the COVID-19 pandemic would havebeen immense, and it’s difficult to imagine we could haveachieved such a positive outcome without remote marking,”
the spokesperson says.
“Since we started using the new SR Capture and TeleForm
digital capture solution, we’ve measured big improvements to
key performance indicators across the board. Our markers canevaluate assessments 42-percent faster, and we’ve cut the cost of
the whole process by approximately 15 percent,” the spokespersonsays. “Crucially, we’ve been using analytics insights to identify
opportunities to improve training for markers, reducing theaverage number of third markings by 17 percent. It’s also mucheasier to recruit markers ahead of each session, because we cantap into a much wider talent pool of expert markers from aroundthe world.”

Driving continuous improvement
Based on the positive outcomes of its work with SR Capture, theassessment provider is exploring the possibility of expanding its
digital marking solution to cover additional exams.
“Thanks to OpenText TeleForm and SR Capture, we played
an important role in helping an entire year of prospective
undergraduate students apply for university despite the impactsof COVID-19,” the spokesperson says. “We’re really proud of what
we’ve achieved, and we look forward to working with SR Capture tocontinue to refine our remote marking processes.”
Quaranda said, expressing gratitude that the system was alreadyin place for employees to complete approvals via remote log-in.
“We still received the same volume of invoices and processed
everything within the same timelines.”
During a pandemic or not, digital transformation continues to bea priority for Bloomin’ Brands. Going forward, the company plans
to expand invoice automation to its restaurant locations to realize
productivity and profitability improvements already in place at thecorporate office.

Partner information:
Based in Norwich, England, SR Capture offers expert development,
consulting, systems and support services that help businesses
harness data capture solutions to automate processes, save time andreduce costs.

About OpenText
OpenText, The Information Company,
enables organizations to gain insight
through market leading information
management solutions, on-premises orin the cloud. For more information about
OpenText (NASDAQ: OTEX, TSX: OTEX)
visit opentext.com.
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