VANCOUVER CHERRY BLOSSOM FESTIVAL - 2024 SEASON DATES AND WELCOME TO
TD AS PRESENTING SPONSOR
Marking the beginning of a dynamic collaboration set to blossom over the next three years.
VANCOUVER, B.C. (January 18, 2024) — The Vancouver Cherry Blossom Festival (VCBF) isdelighted to announce TD Bank Group as its new presenting sponsor for the next three years,
starting with the 2024 season (March 29-April 25, 2024). This announcement marks a significant
opportunity for the festival, as TD's generous support allows us to expand our programming andlay the groundwork for an even more vibrant and engaging future.
TD, known for its dedication to fostering community connections, is excited to be part of thecelebration of Vancouver's iconic cherry blossoms.
"We're so proud to expand our relationship with the VCBF through this new title sponsorship, as
the festival prepares to launch its best season yet," said Kevin Hamaoka, Senior Vice Presidentof Pacific Business Banking, TD Bank Group. "Through the TD Ready Commitment, ourcorporate citizenship platform, we're supporting organizations focused on increasing access forpeople to take part in cultural activities, reflect diverse voices and bring people together."
The schedule, for what will be one of our most memorable seasons yet, features a diverse
range of events that showcase the beauty and cultural significance of cherry blossoms.
●Blossoms After Dark (March 29-31)
Kicking off the festivities is Blossoms After Dark, which offers a magical evening
experience under the illuminated cherry blossoms.

●The Big Picnic (March 30)
The Big Picnic is an outdoor event that unites our diverse community in a culturalcelebration. Last spring, 10,000 festival fans gathered under the blossoms at beautiful
David Lam Park in the heart of Yaletown. Join us for our brand new BreakOUT - listen toa series of movement and dance instructions on “silent disco” headphones, follow alongwith 49 other people and see what happens!

●Sakura Days Japan Fair (April 13-14)
The Sakura Days Japan Fair will be a celebration of Japanese arts and culture amidst
the breathtaking cherry blossoms at VanDusen Botanical Garden. Each year, the Fair
attracts over 15,000 attendees, vendors and volunteers for a wide range of activities thatshowcase the richness of Japanese culture, including music and dance performances,vendor offerings, food trucks, ikebana presentations, sake tasting and much more.

●Bookmark our website and watch out on our social channels for updates on Tree Talks
and Walks, Bike the Blossoms, Haiku Invitational, Haiku Exhibition, Workshops
and more. Save the dates and join us in celebrating the arrival of spring at theVancouver Cherry Blossom Festival, where nature, art, and community come together ina harmonious burst of colour and culture.
Andrea Arnot, VCBF Executive Director, shares her excitement, “Our board and staff team arethrilled to announce our festival events schedule and are extremely grateful to TD for supporting
us in this significant way. We have been busy planning our events with even more avenues tobring community members together with meaningful, interactive and fun activities andperformances.”
We are currently seeking community partners and organizations for The Big Picnic and Pop-Up
Events. To apply, please visit our VCBF 2024: Community Partner Application Form.
Additionally, we are in search of selling/non-selling vendors, food vendors, and talented
performers for The Big Picnic, Blossoms After Dark, and several smaller Pop-Up Events.
Interested applicants can submit their applications through VCBF 2024: General Expression ofInterest Form.

About Vancouver Cherry Blossom Festival (VCBF):
The Vancouver Cherry Blossom Festival is a charitable not-for-profit organization that educatesand engages diverse communities through accessible local arts and culture activities thatcelebrate the fragile beauty of the cherry blossom. The Festival events throughout the city bringpeople together to celebrate nature, creativity, and Vancouver’s cherry tree heritage. Cherry
blossom viewing has become a joyful Festival springtime tradition in our city now as peoplecelebrate the 54 different varieties blossom across our city. For more information about thefestival and upcoming programs and events, visit www.vcbf.ca.
-30Contacts:
Andrea Arnot
Executive Director
778-808-5558
andrea@vcbf.ca

Website:Instagram:
Twitter:
Facebook:

Linda Poole
Founder, Creative Director
604-767-9044
linda.poole@telus.net

https://vcbf.ca/
https://www.instagram.com/vancherryblossomfest/
https://twitter.com/OfficialVCBF
https://www.facebook.com/VancouverCherryBlossomFestival