Japan Women’s Rugby
Medium- to Long-term Strategic Plan
1 April 2023

Outline

0 |Overview

1 |Positioning of Women's Rugby Medium- andLong-term Strategic Plan

2 |Current Situation of Women’s Rugby inJapan3 |Goals and Action Plan of Japan Women'sRugby Strategy

3. Goals and Action Plan of Japan Women's Rugby Strategy – Mission and Vision of Women’s Rugby

Based on “JAPAN RUGBY0250”, a vision of producing role models forfemale athletes in Japan through women‘s rugby, is set
TARGET

Host another RWC in Japan and win the tournament(earliest possibility for women’s: 2037)
MISSIONBe the country which ismost easily accessible
to participate in rugby

MISSION of Women’s Rugby• Build a rugby community where women's rugby isaccessible at any stage of life and leads to well-being• Realise a society where everyone can express theiruniqueness and participate inVISION

Be a leader in the world of rugby andtake a leading role in social changes
beyond sports

VISION of Women’s Rugby• Produce female role models who demonstrate“leadership” skills acquired through sports in society• Be a pioneer in embodying and disseminating the valueof diversity through rugby

3. Goals and Action Plan of Japan Women's Rugby Strategy – Key Areas

To realise the mission and vision for women's rugby, the following
3 key areas are identified, aligning with WR's key areas
Women’s Rugby Key Areas

1

2
3

Develop a Sustainable Pathway

Sustainable
Participation

High level
Competitions• Create an environment where anyone can get involved in rugby anywhere, anytime
to build a core part of sport federation• Retain people's involvement in women's rugby and contribute to improving the well-being of those
involved

Create a Women’s Rugby Community*

FanEngagement

StrategicInvestment• Consolidate and demonstrate the significance and values offered bywomen's rugby• All stakeholders involved in women's rugby share the values of women's rugby and disseminate thesevalues

Leadership Development• All stakeholders involved in women‘s rugby acquire leadership skills through the sport• Contribute to producing human resources with a global perspective and makethe JRFU a frontrunner in embodying the advancement of women in society*Community: a space where women's rugby stakeholders can share and disseminate
the mission, vision and values of women's rugby.

Leadershipon/off the Pitch

3. Goals and Action Plan of Japan Women's Rugby Strategy – Key Areas

Communication with prefectural unions/clubs for pathway building and refining
activities in women’s community and leadership programme as first steps

Area

Action Plan

Participation

Pathway
Building••

Conduct regular activities at the bases in each prefecture
Assign female Regional Development Officers•

Place coaches to each of the 9 regional blocks and implement talent
identification
Introduce coach internship systemDevelopment•HighPerformance

Creating
Women’s Community

Leadership
Development• Ensure the number of competitive/equally-competing international/domestic matches• Disseminate high performance development policy through collaboration between nationalteam and clubs• Develop elite-level referees and coaches• Further disseminate information and contents on women's rugby• Activate women's rugby community activities to grow the number ofmembers and partners• Support English language education to establish overseas networks• Utilise existing leadership programmes/develop leadership programmes
through rugby

3. Goals and Action Plan of Japan Women's Rugby Strategy – Key Aeas

Building a sustainable pathway and a community that shares the values women's rugby
offers, and realising the mission of producing female role models in society
1

Women’s Rugby
Community

Build a sustainablepathway

Create a Women’s Rugby Community

２

1

Engage as a fan

TargetFans

Host another Rugby World Cup in JapanEngageand become the world’s best

Participation
Collaborate

Participation

Parti
cipat
iona rugby community where women's rugby is accessible
at any stage of life and leads to well-being
Realise a society where everyone can express theiruniqueness and participate in２Partners

EngageHP

Development

Rugby Fans

MissionVisionExisting Partners

Produce female role models who demonstrateleadership skills acquired through sport in society
Be a pioneer in embodying and disseminating the valueof diversity through rugby

Community Partners

EngageE.g. of Community Activities:

OG/Famillies
FamilyOG

Discussion and workshops

Collaborate

Trial Sessions
Participation

Content Dissemination

EngagePlayer Coach Referee
メディカル
MedicalManagement

Overseas Programmes
Engage３

Leadership Programme

Clubs/TeamsSchoolClub

Develop a Sustainable
Pathway:• Establish pathways that suiteach individual and offer
options for lifelong
involvement in women'srugby

RS

Create a Women’s Rugby
Community：• Build a space where
women's rugby can shareand disseminate thesignificance and values
offered by women's rugby
with stakeholders
３

Leadership Development：• Strengthen the leadershipinherent in women's rugby• Provide an environment inwhich the leadership skills
acquired can be demonstrated
overseas and in areas beyond
the sport