project to improve the charm of the city with soybeans
Mio Hondera, Ayaka Sato, Nanami Mukai
Overview
In recent years, it has become clear that the number of tourists is decreasing. Therefore, I thought about whatkind of recipe could be made using soybean, which is a special product of our town, in order to create an
opportunity to increase the number of tourists. A questionnaire survey was also conducted, and the soybean
recipe was completed. In this way, we thought that the number of tourists would increase if we devised and soldproducts limited to Honbetsu Town.

1. Introduction
The problem was the decrease in tourists to5. About the solution○ Inventing a recipe using soybeans [Figs. 1 and 2]

Honbetsu Town in recent years. I thought that
if the number of tourists decreased, the local

With the cooperation of Gen Kitchen Asai,
we repeatedly created prototypes and devised

economy would not turn around, so I carried

recipes.
○ Products using soybeans are sold only in
Honbetsu

out a project to improve the attractiveness ofthe city with soybeans with the aim ofincreasing tourists.
2. About issuesI set the theme of "improving the appeal of

I thought that the number of tourists aiming
for products would increase.
［Figure 1：Invented soybean crepe］

the city with soybeans". Since there are few
soybean products in other towns and villages,

6. Achievements and challenges
The results and issues of the efforts are

we devised a product using soybeans, which isa special product of the town, and aimed toincrease the number of tourists.

summarized as follows.

3. About the current situation analysis
In order to understand the current situation,

various perspectives and give various opinions.
○ How to compose sentences
When creating manuscripts and materials,
we were able to learn how to summarize thepoints we want to convey and explain them ina concise and easy-to-understand manner.

I surveyed men and women inside and outside
the town to find out what kind of products theywant to eat using beans.
I When we conducted a questionnaire survey,
we asked people outside the town to find outthat many people did not know the productsthat used beans.

[Outcome]○ Have a wide field of view
We were able to cut into the problem fromII The sweets in town are equally popular andthere are no typical products. - Monaka,Amanatto, Yokan(sweet bean jelly)[Task]○ Use SNSIt is easy for many people to see, and it canbe an opportunity to get to know the charm of
the city and new products. (youtube, Tiktok ,Instagram etc).

4. About the hypothesis○ Hold a tasting party for new products
It is possible to have people actually

According to the questionnaire, we decided todevise sweets using soybeans. The reason is thatevaluate it and devise products that arepopular with townspeople and tourists

we thought that sweets are popular in all ages
and can attract attention from a wide range ofages.

7. Conclusion
It was an opportunity to learn about theissues and problems of the town and think
deeply. When a solution to a problem wasfound, many new problems and issues emerged,
making it difficult for us to put them together.
In the future, if we develop products not only
for soybeans but also for other beans, we think
it is necessary to continue our activities.
At the end, we would like to thank Mr. Fujii
of the Community Comprehensive Care Center,
Mr. Miyauchi, Mr. Minami, and Mr. Koike ofthe town office for their cooperation in thisactivity.
References(1) Tokachi General

Promotion

Number of tourists to Tokachi, 2018

Bureau:project to improve the charm of the city with soybeans
Nanami Mukai, Mio Hondera, Ayaka Sato,
Overview
The population of Honbetsu Town is declining year by year. So, in order to increase the number of tourists, I
thought of making soybean sweets using the town's specialty beans. In order to make a recipe, I conducted aquestionnaire survey and made a prototype. We thought that we could increase the number of tourists by making
original products of the town to get people interested in Honbetsu and having them come to Honbetsu.

1. Introduction

conduct

questionnaire

surveysatroadside

The reason why I chose this task is because thestations, town halls, and high school. As a result,number of tourists in Honbetsu has decreased in

34 votes out of 83 charts for women and 31 votes

recent years, and the town feels lonely. Therefore,out of 89 charts for men answered crepe.

I thought that by using beans from Honbetsu
Town, I could increase the number of tourists toHonbetsu.

6. Achievements and challenges[Outcome]
We thought about the problem by ourselves,

2.

About issues

conducted a questionnaire survey, and created a・It was difficult to come up with new tasks

crepe prototype and leaflet as a solution.

・I couldn't take the survey in a well-balanced[Task]

・It was difficult to come up with a single solution.

・Distribute the finished leaflets

・Couldn't hand out leaflets

・Get a taster from the town

・I didn't ask the townspeople to sample the food.
・lack of consultation

7. Conclusion
When I thought about how to increase the3. About the current situation analysis

number of tourists in Honbetsu Town, I cameFirst, when I talked to people outside the town

to the conclusion that I could increase theduring fieldwork, I found that beans were notnumber of tourists by making sweets using

known as a specialty of Honbetsu Town. From

special beans and making flyers. Everyone

this, I thought that no one would come towho cooperated with the idea of bean sweets

Honbetsu for the purpose of beans, a specialty

this time. I would like to thank Mr. Fujii, Mr.

product.

Miyauchi, Mr. Ikeda, and Mr. Nanbu for their

Secondly, there is no representative bean
product in Honbetsu Town. Honbetsu's bean

advice, and Mr. Asai for his cooperation withthe prototype at Gen Kitchen.

sweets are all equally popular, and there is nosingle product that stands out.
4. About the hypothesis
I thought that if I made sweets using soybeans,the number of tourists would increase. Sweets
are popular with people of all ages.

5. About the solution
I thought that by conducting questionnaire
surveys, I could create products that would be
popular with people of all ages, so I decided toReferences(1) Tokachi General Promotion
Number of tourists to Tokachi, 2018

Bureau: