asi/75155
PPAI/113581• UPIC OPTI 2000

www.optigraphics.com
A preferred supplier to the promotional industry since 1970.
The largest and best in the lenticular industry. Period.

OPTIGRAPHICS
Optigraphics has dominated the industry as the

Optigraphics is a full-service printer offering

world's leading three-dimensional printing company.

conventional and UV printing, prepress services

Optigraphics has built a solid reputation for(conventional and digital) and finishing services.

innovation and technical leadership in

We also have an expert in-house staff of lenticulardimensional and special effects imaging andengineers to help you produce your best image.

printing technologies.
Optigraphics has a full-time dedicated, research &Advanced imaging and state-of-the-art printing

development staff that works in developing new

capabilities allow Optigraphics to offer turnkey

imaging techniques, but also works to provide

production services on a wide range of lenticularinnovations in the down-line finishing of our products.

products including in-pack and on-pack premiums,
ad specialties, value added packaging, direct mail,Contact Optigraphics. We'll show you eye-catchingapparel and textile applications.

solutions to the challenges you face every day.
Since 1970, the best people to do business with,As the leader of lenticular printing, our turnkey
imaging operations are used by Coca-Cola,
Kelloggs, Disney, Sabritas, S.A., Savoy, PepsiCo
Worldwide, McDonald's, Warner Bros. andBuena Vista Studios.
Optigraphics offers the widest range of lenticulartechnologies including Opti-Multiphase,
Opti-Morph, Opti-Zoom, Opti-2 Phase andOpti-3D. Our high-volume and low-cost
manufacturing process allows us to deliver highquantity orders in a timely manner.

your friends at Optigraphics.

Optigraphics
A Performance Company

T h e

I n d u s t r y

L e a d e r

I n

1

OPTIGRAPHICS
Custom Products
We produce products to your exact specifications.
The following are examples of products we haveproduced in the past for our most valuable asset,
you the customer. We urge you to call us today andspeak to your Opti Lenticular Expert to discuss yourideas and needs for a custom
Optigraphics product.

2

The Optigraphics Difference
1) The highest quality products in the industry to keep your customers happy.
• Exclusive producer of the Optipan system.
2) The low cost provider allows for maximum impact at affordable prices.
• The “profit-plus” system allows the maximum return on investment.
3) Fast turn around times to meet your customer's demands.
• “Fast Track” program gets product out the door on time in one to three weeks.
4) Quick Quote system gets you pricing instantly, in writing. Good for 30 days.
• Call and speak to us today.
5) Small quantities/large quantities are not a problem.
• We are flexible on small runs, fast on large runs.

T h e

I n d u s t r y

L e a d e r

I n

3Opti-LenticularTechnologies• OPTI MULTI-PHASE
Visualize a moving car, a swinging pendulum or a person swinging a bat. Multi-phase animation uses multiple
frames of a photographed action or illustrated art arranged in order of occurrence to show the action fromthe beginning of a movement to the end. Instant movement is achieved with the twist of a wrist. A common background must be maintained for optimum effect. Photography can be provided as 35mm frames or high resolution
digital files with as many sequences as possible to select from.
Opti Multi-Phase ... it's a moving experience!
• OPTI MORPH
You have seen it used on television and in movies, and now this exciting process is available in print! Morphingis an effect that enables one image to gradually change into another image with the help of computer animation.
The best morphs are those which are of similar shapes, although it is possible to morph any two images. Morph
two faces, two pieces of equipment or two logos - the sky is the limit, and with the twist of the wrist one image
turns into another. As in Multi-Phase, a common background must be maintained for optimum effect. Opti Morphchanges the way people see your product.
• OPTI 2-PHASE
Use two images to convey one message. Two separate images are stacked to switch back and forth to eachother with the twist of the wrist. This process allows these separate images to exist on the same printed page,
and works best when the animation is designed to occur in the same place on the printed piece. With
Optigraphics technology, the images can be combined to give the art an animated appearance. You can use
two different photos to show the feature and corresponding benefit of your product or service. Think of the endless possibilities!
• OPTI ZOOM
Zoom in on something exciting! You'll bring instant attention to your message with this process which is based on
multi-phase animation. Multiple sizes of the same image are put together and quickly merged into each otherconveying a zooming effect. Zooming animation uses multiple frames of illustrated art, photography or line art.
A common background must be maintained for optimum effect. Opti Zoom magnifies the effectiveness of yourmessage as nothing else can.
• OPTI 3-D
3D at its best! Opti-3D is achieved by layering multiple illustrations or photographic elements. The finished piece
conveys the perception of three dimensions. Using your multiple illustrations or photographic elements and the
Optigraphics lenticular process, 3D is achieved by layering forced perspective and advanced technology.
Artwork supplied on disk is prepared in layers, output to hi-res color proofs and placed into Photoshop®. Images
can be generated in 3D programs such as Infinite-D or other platforms. Optigraphics works with you. Your
creative director can work directly with our design engineers to achieve the best possible results.
• OPTI FULL-MOTION
Imagine your favorite moments from a popular cartoon or movie right in your hand. Full-Motion technology uses
flicker free sequences taken from video frames to create optimum action. First generation video should be
provided (Beta or VHS) with 15 to 40 frames to make up each animation. Opt Full-Motion ... video at your fingertips.

4

Opti Post Cards
Super for Christmas cards.
Great for self promotion.
Get your message to stand out from the crowd.
The post card people DON'T throw away.
Custom post cards for unforgettable direct mailprograms. Also can be tipped onto your catalog orbrochure. Pressure sensitive is also available. We havemachinery in-house to tip on covers ofcatalogs, magazines, etc.

Description:
6" wide x 4.25" high, bleed, 4-color process,1-color backup/down animation or 3D side to side, 14 pt. paper, 17 mil. Optipan lens

1,000
2-Phase:

2.44

1.20

.80

.60

.56

.40

.34

.26

3D:

2.72

1.40

.96

.72

.62

.44

.36

.30

(P)

5

cm

Opti Large Rulers

1

Need a quote? Call today.

2

Great for back to school programs.

3

Millimeters to inches, centimeters to inches,
the combinations are endless. Fun to use, get4your message out on a truly useful product.

5

Custom large rulers that are both educatioal
and informative. Also available in decimals

6and fractions.

7
8

2

4

4

5

5

6

7

8

9

10

12

10

11

13

14

15

16

17

18

10

3

9

1

cm

12
13
14

1

2

3

6

7

8

9

12

13

14

15

16

15

cm

16
17
18

Description:
12 1/4"w x 2 1/8" h, bleed,1-color back, up/down animation or 3D, side-to-side 14 pt. Paper, 17 mil.
Optipan lens
1,000
2-Phase:

2.44

1.20

.80

.60

.56

.40

.34

.26

3D:

2.88

1.50

1.06

.82

.62

.44

.36

.30

(P)

6

Opti Stickers
Great for continuity programs.
Give your stickers the pop no ordinary paper
sticker will ever have. All shapes andsizes available, with pressure
sensitive adhesive, die cut
to your specifications.

Description:
2 1/4" diameter circle or square, bleed, 4-color process, up/down animation or 3D side-to-side, pressure sensitive back,4 mil. Face stock, 8 mil. release liner
Quantity

1,000
2-Phase:

3.70

1.52

.82

.48

.32

.26

.19

.11

3D:

3.90

1.60

.86

.50

.34

.27

.20

.12

(P)

7

Opti Magnets
Fast food providers and doctors lovethese items.
Make that refrigerator or metal surface
a moving billboard with Opti magnets.
All sizes and shapes
available. This item issure to get noticed.
Great for keeping yourphone number andinformation in front of
your customer.

Description:
3 1/2" w x 2 1/8" h, bleed, 4-color process, up/down animation or 3D side-to-side, .015 flexible backing
Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2-Phase:

3.50

1.97

1.25

1.02

.70

.54

.42

.36

3D:

4.00

2.12

1.32

1.12

.85

.56

.44

.37

(P)

8

Opti Book Marks
Opti Business Cards
Opti Small Rulers
Ideal trade show giveaways.
Back to school.
Programs.
Your message will not be thrown away. A great itemthat will be used for years. Bookmarks make reading
fun and Opti rulers allow for
conversions from inches tocentimeters, millimeters, etc.
Looking for a unique businesscard that cuts through the
clutter? Look no further
than the Opti
card that gets
noticed and istruly unique.

Description:
1 3/4"w x 6 3/8"h (bookmarks) - 6 3/4"w x 1 1/2"h (rulers)
2 3/8"w x 3 1/4"h (info cards) - 3 1/2"w x 2"h (business cards)
Bleed, 4-color process front/1-color back, up/down animation or 3D side-to-side,14 pt. Paper, 17 mil Optipan lensQuantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2-Phase:

2.38

1.08

.70

.48

.34

.28

.18

.12

3D:

2.44

1.10

.72

.50

.35

.30

.19

.13

(P)

9

Opti Mouse Pads
We love Custom Quotes.
Pharmaceuticals and software companies
love these.
Definitely not the same old mouse pad. Giveyour customer a usefulitem that stays in view
all day at work. Sureto be the hit in any
office or home. Opti
mouse pads show aunique message with afunctionality second tonone. The lens grips
the mouse ball for
great movement.
Not recomended foran optical mouse.

Description:
8"w x 7"h, bleed, 4-color process, side-to-side animation or 3D side-to-side
1/16" rubber backing or Flat Mat thin back with release liner.
Quantity:

1,000

2,500

5,000

10,00025,00050,0002-Phase:

6.97

5.82

3.76

2.74

2.12

1.90

3D:

8.20

6.22

3.96

2.84

2.16

1.92

1,000

2,500

5,000

10,00025,00050,0002-Phase:

6.10

5.28

3.18

2.16

1.50

1.30

3D:

6.87

5.68

3.38

2.26

1.54

1.32

Flat Mat Quantity:

10

(P)

Opti Gift Cards
Opti Phone Cards
Opti Frequency Cards
A great way to get away from the clutter of plain plastic cards. Printed on 14 pt. Vinyl,
our 17 mill Optipan lens gives
dazzling effects. One of thehottest items in the promotional
industry. A durable card that isproven to last. This card
will be kept and used.

Calling
Card

5

min.

Sponsored by: Your Name

Description: 3.375” wide x 2.125” high, bleed, 4-color process, up/down animation or 3D side-to-side, 17 mil lens, 14 pt. vinyl
on back. One color back.
Available with ink jettings, mag stripping, stickers, sequential numbering, scratch off, signature strips, and encoding at additional costs.
Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2 Phase:

3.74

1.62

.88

.52

.30

.25

.22

.14

3D:

3.94

1.70

.92

.54

.32

.26

.24

.16

(P)

11

Opti Buttons
Opti Badges
Fast food loves buttons and badges.
One of our best selling items, Magic
MotionTM badges. Side - to - side motion
makes the wearer a moving billboard.
Three standard sizes of buttons. Pin backbadges custom made any size or shapewith mounted stainless steel pin back.
(prices available on request) Pin backs are
great when your customers logo is not acircle, or a custom shape is wanted.

Description: Badges and Buttons. (Badges have paper backs. Buttons have metal backs.)
1 3/4" Dia., bleed, side-to-side animation, 14 pt. paper, 17 mil. Optipan lens.
1,000

2,500

5,000

10,00025,00050,000100,000

2 Phase

3.70

1.78

1.14

.80

.62

.58

.51

3D:

3.90

1.86

1.18

.84

.64

.60

.56

Quantity:

2 1/4" Dia.
Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

2 Phase

3.72

1.78

1.16

.88

.65

.61

.54

3D:

3.92

1.87

1.19

.89

.66

.62

.56

1,000

2,500

5,000

10,00025,00050,000100,000

2 Phase

3.74

1.80

1.18

.90

.67

.62

.55

3D:

3.94

1.89

1.21

.93

.69

.64

.56

3" Dia.
Quantity:

12(P)

Opti Static Clings
Opti Shelf Danglers
New Product Intros.
Holiday Sales Makers.
Any size or shape is available and side-to-side
movement will be sure to grab the shoppers
attention. C-channel ready fitable or available
with double-sided tape to provide extra hold at
shelf level. Static clings stay put and bring to life
a window or door. Only Opti brings you static
clings in Optipan. Static clings are produced on
a 8 mil. static cling with a
4 mil. release liner.

Description:
Dangler 3" x 8" 4-color one-side, bleed, side-to-side animation, 14 pt. paper, 17 mil. Optipan lens.
Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2-Phase:

3.56

1.70

1.08

.74

.56

.48

.38

.30

3D:

3.76

1.78

1.12

.78

.57

.51

.40

.31

Static Cling 3" x 8" 4-color one-side
Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2-Phase:

3.92

1.98

1.32

.96

.72

.60

.50

.41

3D:

4.12

2.06

1.36

.98

.73

.62

.53

.44

(P)

13

Opti Coasters
These coasters don't get thrown away.
Any size, any shape, Opti coasters are
great for beverage companies wanting to
get their message out in an unusual way.
Sure to be used and kept,
these coasters are a conversation
piece. Opti coasters are often
used in conjunction with postcards and magnets to build anentire campaign around a creative theme. 3D and 2-Phase
look great!

Description:
4" x 4", 4-color fronts, bleed, 18 pt. Paper back, 17 mil. Optipan lens14

Quantity:

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2-Phase:

3.34

1.50

.86

.54

.36

.32

.26

.18

3D:

3.56

1.58

.87

.55

.37

.33

.26

.18

(P)

Opti Sheets
In-stock or Custom
Can be imprinted one color for added impact
at additional costs.
One of our best selling stock items. 20" x 14 1/4"
sheets printed on 8 mil static cling matralwith a 4 mil release liner. These sheets are
great for clothing and all types of appareland accessories. Extremely flexible, often used
to apply logos and designs onto garments.

Description: Custom Pattern Sheets
22" x 14 1/4", 8 mil static cling, 4 mil release liner, 17 mil. optipan lens. Please call for stock sheet design pricing.
Quantity:
2phase

1,000

2,500

5,000

10,00025,00050,000100,000

250,000

5.38

4.04

3.46

3.30

3.25

3.18

3.14

3.12

(P)

15

Opti ApparelHot for youth and young teens.
Great for embroidery to tees, sweats and hats.
Looking for a way to make your next apparelpiece standout from the crowd? Exclusively ours,
we produce trim pieces that make your garment
move. Opti Apparel patches look great and we
produce all types of custom work to your sizeand specifications. These items have passed
major retailers testing. The only lenticularclothing products that actually work.
Various sizes available.

Description:
4" x 4", 4-color fronts, bleed, Vinyl, 17 mil. Optipan lens
1,000
2-Phase:

2.16

1.10

.70

.52

.39

.32

.28

.19

3D:

2.38

1.20

.74

.54

.42

.34

.28

.19

(P)

16

Opti Point of Sale
Side-to-side movement for action
while the customer passes the display.
Photographic to digital tolithographic is possible.
We have produced large lenticular pieces for clientsaround the world. Photographic pieces are available
for small quantity jobs that require magnificent quality.
Reflective digital printouts mounted to our thick-ridged
lens are excellent for in-store displays in small to
medium quantities. Print-to-lens products are great forlarger quantities, both reflective and light -box ready.
If quantities and size fit our Optipan technology, we
can deliver P-O-S displays that grab the customers
while fitting into the tightest of advertising budgets.

Description:
9"w x 12"h, bleed, 4 color process, side to side animation or 3D, 18pt paper, 17mil Optipan lensQuantity:

1,000

2,500

5,000

10,00025,00050,0002-Phase:

3.86

2.60

2.24

1.88

1.40

1.28

3D:

4.06

2.68

2.28

1.90

1.42

1.29

(P)

17

Opti Tip-Ons
Great for the coverof a magazine or catalog.
Adds extra excitement andsales to any publication.
We can provide a turnkey
operation from the productionof the lenticular piece tothe tipping of the cover.
Some of the world’s biggest names
are using lenticular pieces to place
their publications above the clutter.
Looking for a way to get your magazine
or catalog to stand out and not get
thrown away?
Look no further.

Description:
5.5"w x 6"h, 4 color process, side/side animation or 3D, bleed, pressure sensitive, 17 mil Optipan lens.
Quantity:
2-Phase:
3D:

1,000
2.28

1.24

.88

.68

.58

.54

.42

.36

2.48

1.32

.92

.72

.60

.56

.44

.38

(P)

18

Opti Luggage Tags
Opti Key Tags
Two of our most popular ASI items, luggage andkey tags are very useful, and therefore they have ahigh-perceived value. Luggage tags are available
with or without loops and pouches. Key tags areavailable in acrylic holders. Both of these items
have been used successfully in fund-raisingprograms for colleges and universities.
Call us for a custom quote.

Description: Luggage Tag with 6" clear plastic loop and 1 color imprint on the back. 4.25" X 2.5", 14 pt C2S
stock, 17 mil lens, die cut. Loops bulk packed per carton.
1,000

2,500

5,000

10,00025,00050,000100,000

250,000

2 Phase

2.38

1.10

.69

.48

.38

.28

.24

.20

3D

2.46

1.19

.73

.52

.43

.31

.26

.24

Description: Keytag with 15/16" ring and 5/8" plastic applicator. 2.375 X 1.25", 14 pt C2S stock, 17 mil lens die cut.
2,500

5,000

10,00025,00050,000100,000

250,000

2 Phase

2.08

1.68

1.41

.80

.60

.49

.43

3D

2.28

1.84

1.52

.85

.64

.53

.45

(P)

195

Opti Stock
Lenticular Items( Dimensions not actual )• Customer to provide camera-ready art for back imprint.
• Please allow 1 – 2 weeks for production.
• Mastercard and Visa accepted for these orders.

Quantity

250

500
2

1

1,000
2

20

2

2,000

1

1

Back Imprint
Colors1

Ruler/Tip Chart
Bookmarks

1.70 2.02

1.30 1.46

1.10 1.18

1.04 1.08

1.00 1.04

Business Card

1.60 1.92

1.20 1.36

1.00 1.08

0.94 0.98

0.90 0.94

Postcards

1.90 2.22

1.50 1.66

1.30 1.38

1.24 1.30

1.20 1.24

(P)

1

1,500
2

2

Opti LenticularGang Run Pricing
Square Trimmed
Production time will vary. Normallythe job will be produced within 4
weeks from art approval, purchaseorder and any required deposit.
Please use the closest number ofsquare inches.

(P)Interlacing with proof:Size
2 x 2 up to 5 x 3.5
2 x 2 up to 5 x 3.5

Type
Two phase
3D and other animation

Price
$375
$675

4 x 6 up to 6 x 10
4 x 6 up to 6 x 10

Two phase
3D and other animation

$450
$1125

8 x 10 up to 9 x 12
8 x 10 up to 9 x 12

Two phase
3D and other animation

$750
$1425

Additional back colors:
Other backer:
Finishing:

1 or 2 colors
Pressure sensitiveP
Die Cutting

Add10% to the unit price
Add10% to the unit priceCall for quote

21

Opti LenticularGang Run Pricing
Die Cut
Production time will vary. Normallythe job will be produced within 4
weeks from art approval, purchaseorder and any required deposit.
Please use the closest number ofsquare inches.

(P)

22

Interlacing with proof:Size
2 x 2 up to 5 x 3.5
2 x 2 up to 5 x 3.5

Type
Two phase
3D and other animation

Price
$375
$675

4 x 6 up to 6 x 10
4 x 6 up to 6 x 10

Two phase
3D and other animation

$450
$1125

8 x 10 up to 9 x 12
8 x 10 up to 9 x 12

Two phase
3D and other animation

$750
$1425

Additional back colors:
Other backer:
Finishing:

1 or 2 colors
Pressure sensitive
Die Cutting

Add10% to the unit price
Add10% to the unit priceCall for quoteOpti Multi-Phase
TECHNICAL REQUIREMENTS

Art Preparation Requirements
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format.
We can accept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that the application
documents are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert
any text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for
typographical elements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size whenpossible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, pleaseindicate on the printout the percentage of the print.
Electronic MediaWe can accept files on the following electronic media formats: Zip, Jazz and CDs.
Scanned Images
We can accept scanned or created images in the following file formats: .tiff, .eps, .jpeg and native Photoshop™. Images that are scanned or createdmust allow for bleed. Work with your images in CMYK color, not RGB. Converting CMYK to RGB will produce unpredictable results in color; therefore,a color proof should be included for Optigraphics to use for color matching on press. The resolution of your scan is important to the quality of thefinished piece and will require being saved at 304.8 pixels per inch. When providing originals to be scanned by Optigraphics, we will be able toaccept the following types: Transparency (35mm, 2.25”, 4”x5”, 8”x10”, 11”x14”), C-Prints, Illustrated artwork (must be on flexible board material)
and Cine format film strip (Bell & Howell perforations only).

Tips
Tips
1. Keep background constant.
2. All lines should be 2pt.
3. Stay away from horizontal or vertical lines
running in the same direction as the lens.

Estimated Timeline

Opti Multi-Phase Layout
Bleed 1/8”
The lens enables you to focus on individual frames depending upon the viewing angle.

Frame
1

Frame
2

Frame
3

Frame
4

Frame
5

Frame
6

Frame
7

Frame
8

For One Design
Day 1

Usable art received

Day 3

Animated Opti-Stick™ proof to customer

Day 5

Produce combined film for printing

Day 15 Printed material ready for shipment
Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

23

Opti Full-Motion
TECHNICAL REQUIREMENTS

Film Requirements
Electronic Media
Please provide film sequence using a Beta SP or regular VHS tape (depending on resolution and/or content.) We accept virgin or first generation
video, any third generation video is not usually acceptable. 15 to 30 original video frames are needed to make up each animation replay. When acustomer submits a video (Beta or VHS), we will send a VHS with a time-code burn so the customer can choose the area they want to capture.
We will then convert from our original and them the customer will see a new VHS containing only the sequence for approval. Archived video
approved by Optigraphics must be converted before pre-press can start work. (This is done in-house). Full Motion products are available
in our M lens and 40 line environments. Estimated timeline below with approved production video.

Art Preparation Requirements (Backprints)
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format.
We can accept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that theapplication documents are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert
any text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for
typographical elements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size whenpossible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, pleaseindicate on the printout the percentage of the print.

Tips
Tips
1. Keep Background constant.
2. Flicker-free animation sequence produces best quality.
3. Stay away from horizontal or vertical lines
running in the same direction as the lens.

Estimated Timeline

Opti-Full Motion Layout
Bleed 1/8”

Frames 15 to a maximum of 30 Frames are used.

Frame
1

Frame
5

Frame
9

Frame
14

Frame
19

Frame
23

Frame
27

Frame
30

FOR ONE DESIGN
Day 1

Usable art received

Day 3

Animated Transparency proof to customer

Day 4

Animated Opti-Stick™ proof to customer

Day 6

Produce combined film for printing

Day 12 Printed material ready for shipment
Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

24

Opti 2 Phase
TECHNICAL REQUIREMENTS

Art Preparation Requirements
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format. We canaccept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that the application documents are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert any
text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for typographical elements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size when possible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, please indicate on theprintout the percentage of the print.
Electronic MediaWe can accept files on the following electronic media formats: Zip, Jazz and CDs.
Scanned Images
We can accept scanned or created images in the following file formats: .tiff, .eps, .jpeg and native Photoshop™. Images that are scanned or createdmust allow for bleed. Work with your images in CMYK color, not RGB. Converting CMYK to RGB will produce unpredictable results in color; therefore,a color proof should be included for Optigraphics to use for color matching on press. The resolution of your scan is important t o the quality of the finished piece and will require being saved at 304.8 pixels per inch. When providing originals to be scanned by Optigraphics, we will be able to accept
the following types: Transparency (35mm, 2.25”, 4”x5”, 8”x10”, 11”x14”), C-Prints, Illustrated artwork (must be on flexible board material) and Cine
format film strip (Bell & Howell perforations only).

Tips
Tips
1. Try and stay away from large areas of white or yellow to minimize ghosting.
2. All lines should be 2pt.

Estimated Timeline
FOR ONE DESIGN
Day 1

Usable art received

Day 3

Animated Opti-Stick™ proof to customer

Day 4

Produce combined film for printing

Day 12Printed material ready for shipment

Opti-2Phase Layout
Bleed
1/8”

Image A

Image B

Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

25

Opti Morph
TECHNICAL REQUIREMENTS

Art Preparation Requirements
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format. We canaccept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that the application documents
are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert any
text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for
typographical elements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size whenpossible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, please indicate
on the printout the percentage of the print.
Electronic MediaWe can accept files on the following electronic media formats: Zip, Jazz and CDs.
Scanned Images
We can accept scanned or created images in the following file formats: .tiff, .eps, .jpeg and native Photoshop™. Images that are scanned or createdmust allow for bleed. Work with your images in CMYK color, not RGB. Converting CMYK to RGB will produce unpredictable results in color; therefore,a color proof should be included for Optigraphics to use for color matching on press. The resolution of your scan is important to the quality of the finishedpiece and will require being saved at 304.8 pixels per inch. When providing originals to be scanned by Optigraphics, we will be able to accept thefollowing types: Transparency (35mm, 2.25”, 4”x5”, 8”x10”, 11”x14”), C-Prints, Illustrated artwork (must be on flexible board material) and Cine
format film strip (Bell & Howell perforations only).

Tips & Tricks
Tips
1. Use a common background.
2. All lines should be 2pt.

Estimated Timeline
FOR ONE DESIGN
Day 1

Usable art received

Day 3

Animated Opti-Stick™ proof to customer

Day 4

Produce combined film for printing

Opti-Morph Layout
Bleed

Provide the beginning and ending image, Optigraphics

1/8”

technicians will produce the morphed image.

Start Image
1

Morph
90/10

Morph
80/30

Morph
70/50

Morph
50/70

Morph
30/80

Morph
10/90

End Image2

Day 12 Printed material ready for shipment
Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

26

Opti Zoom
TECHNICAL REQUIREMENTS

Art Preparation Requirements
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format.
We can accept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that the application
documents are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert any
text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for
typographical elements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size whenpossible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, please indicate
on the printout the percentage of the print.
Electronic MediaWe can accept files on the following electronic media formats: Zip, Jaz and CDs.
Scanned Images
We can accept scanned or created images in the following file formats: .tiff, .eps, .jpeg and native Photoshop™. Images that are scanned or createdmust allow for bleed. Work with your images in CMYK color, not RGB. Converting CMYK to RGB will produce unpredictable results in color; therefore,a color proof should be included for Optigraphics to use for color matching on press. The resolution of your scan is important to the quality of thefinished piece and will require being saved at 304.8 pixels per inch. When providing originals to be scanned by Optigraphics, we will be able toaccept the following types: Transparency (35mm, 2.25”, 4”x5”, 8”x10”, 11”x14”), C-Prints, Illustrated artwork (must be on flexible board material)
and Cine format film strip (Bell & Howell perforations only).

Tips
Tips
1. Stay away from horizontal or vertical lines
running in same direction as the lens.
2. All lines should be 2pt.
3. Art should be a darker color moving over a lighter color.

Estimated Timeline

Opti-Zoom Layout
Bleed
1/8”

Provide the beginning and ending image, Optigraphics
technicians will produce the morphed image.

Logo

Logo

Logo

Logo

Logo

Logo

Logo

Logo

FOR ONE DESIGN
Day 1

Usable art received

Day 3

Animated Transparency proof to customer

Day 4

Animated Opti-Stick™ proof to customer

Day 5

Produce combined film for printing

Day 14 Printed material ready for shipment
Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

27

Opti 3-D
TECHNICAL REQUIREMENTS

Art Preparation Requirements
Software Applications
Our electronic prepress department is Macintosh based, therefore, if you are preparing electronic art files, please provide them in Mac format. We canaccept the most commonly used application documents for graphic design (send layered files when applicable). We prefer that the application
documents are sent rather than Postscript files in order to expedite changes that may be requested.
Fonts
Optigraphics has an extensive type library, but with so many type faces available today, we request that you always include a font folder that contains
both printer and screen fonts used in your designs. When working with text in Illustrator or Freehand, it is recommended that you do not convert any
text to outlines that could possibly need corrections later. We also recommend that pixel based programs like Photoshop™ not be used for typographicalelements.
Disk Directories & Printouts
Please provide a full directory of all disks sent. We also recommend a content page that will detail which documents will be used and their purpose.
For jobs to be processed efficiently, printouts of the final design are required. This print, marked “FINAL”, should be in color, at actual size whenpossible, and include all trim and bleed marks as well as any special instructions that will be required. If the print is not at actual size, please indicate
on the printout the percentage of the print.
Electronic MediaWe can accept files on the following electronic media formats: Zip, Jaz and CDs.
Scanned Images
We can accept scanned or created images in the following file formats: .tiff, .eps, .jpeg and native Photoshop™. Images that are scanned or createdmust allow for bleed. Work with your images in CMYK color, not RGB. Converting CMYK to RGB will produce unpredictable results in color; therefore,a color proof should be included for Optigraphics to use for color matching on press. The resolution of your scan is important to the quality of thefinished piece and will require being saved at 304.8 pixels per inch. When providing originals to be scanned by Optigraphics, we will be able toaccept the following types: Transparency (35mm, 2.25”, 4”x5”, 8”x10”, 11”x14”), C-Prints, Illustrated artwork (must be on flexible board material)
and Cine format film strip (Bell & Howell perforations only).

Tips & Tricks
Tips
1. Actual sets with models produce more layers and depth.
2. All lines should be 2pt.
Tricks
1. Use forced perspective - the forced appearance to the eyeof objects in respect to their relative distance and positions.

Opti-3-D Layout
This is an example of the set-up required for a 3D piece with a final trimmed
size of 4”x5”. The requirements for bleed will be the same for any 3D piece.
Your electronic files need to be set-up with the appropriate elements on the correct layers as shown below.
TRM: Final size of cut piece: 4”x5”

Estimated Timeline
For One Design
Day 1

Usable art received

Day 3

Animated Transparency proof to customer

Day 4

Animated Opti-Stick™ proof to customer

Day 5

Produce combined film for printing

Day 14 Printed material ready for shipment
Note: Any changes received after Day 1 will add a minimum of
1 working days and push all dates back.

28

Aim Point Layer
This layer will be the primary focal
point of the piece. It will be the
sharpest point on the 3D pieceand usually is reserved for the key
element of the design. Bleed
requirements for this layer are
1/8” on all sides.

Front Layer
This layer will be used to show
depth on the 3D piece. Front
layer elements that appear on
the sides of the piece will
enhance depth perception.
Bleed requirements for this layer
are 1/8” on top and bottom and3/8” on the sides.

Rear Layer
This layer will be used for the
background portion of the 3D
piece. Some detail should be
used on this layer to enhance
depth. This layer will appear softin comparison to the aim point(P) Bleed requirements for thislayer.
layer are 1/8” on top and bottom
and 1/2” on the sides.

Mid Rear Layer
This layer will be used to add an
additional layer of depth perception and will appear sharper thatthe fore and rear layers. Bleed
requirements for this layer are
1/8” on top and bottom and3/8” on the sides.

Safety: Critical art elements
such as text or logos should notexceed this 1/8” boundary.

Creatives: All set-ups for Opti-2-Phase are included in unit price provided art is supplied to plant
specifications. Set-ups are included in unit prices for Opti-3D, but due to the varying alternatives for providing
art for 3D, all Opti-3D pricing can only be classified as ballpark until artwork to be provided has beenreviewed by plant technicians.
Packaging: Bulk Pack (Special Packaging available for additional charge).
Shipping: F.O.B. Plant in Texas. Quantity shipped subject to plus or minus 5%.
Lead Time: Approximately 1 to 3 weeks from receipt of art and P.O. with credit approval.
(Lead Time is for lenticular product only.)
Prices are subject to change without notice. Please contact plant for confirmation.
Note: This is just a sample of the many products that can be made with our amazing lenticular graphics. There
are very few restrictions or limitations on what can be done. Curious? Unsure? Questions? Give us a call. You
may be surprised at how extensive our capabilities are. We have almost 32 years of experience in this highly
specialized field.
Here are a few examples of other product applications. Custom pricing available with specs.
Iron-ons, Hang Tags, Collector Cards or Discs, CD Inserts, Decoders, Lapel Pins, Tip-ons of all types(video, computer software, books or magazines, etc.)
PRODUCT APPLICATIONS For pricing on combining our unique graphics with the following suppliers stock
products, please contact us for recomendations.

Please Contact your Authorized
Optigraphics Distributor Today!

www.optigraphics.com

www.optigraphics.com
For more information about Optigraphics complete line of products,
contact your Approved Optigraphics Distributor.