. /.   WORLD TRADE  
ORGANIZATION  G/TBT/N/USA/290 
13 August 2007 
 (07-3398) 
Committee on Technical Barriers to Trade Original:   English 
  
 
NOTIFICATION 
 
The following notification is being circ ulated in accordance with Article 10.6. 
 
1. Member to Agreement notifying:   UNITED STATES
 
If applicable, name of local government involved (Articles 3.2 and 7.2):         
2. Agency responsible:    
Department of the Treasury, Alcohol and Tobacco Tax and Trade Bureau (TTB) (299) 
Name and address (including telephone and fax numbers, e-mail and web-site 
addresses, if available) of  agency or authority designated to handle comments 
regarding the notification shall be  indicated if different from above:         
3. Notified under Article 2.9.2 [  X ], 2.10.1 [   ], 5.6.2 [   ], 5.7.1 [   ], other:         
4. Products covered (HS or CCCN where applicable, otherwise national tariff heading.
ICS numbers may be provided in addition, where applicable):   Wines, distilled spirits 
and malt beverages:  (HS:  2204.10-30, 2203.00, 22-US4, 22-US5; ICS:  67.160). 
5. Title, number of pages and language(s) of the notified document:   Labeling and 
Advertising of Wines, Distilled Spirits and Ma lt Beverages; Proposed Rule (26 pages, in 
English). 
6. Description of content:   The Alcohol and Tobacco Tax and Trade Bureau (TTB) proposes 
to amend its regulations to require a statemen t of alcohol content, expressed as a percentage 
of alcohol by volume, on all alcohol beverage  products. This statement may appear on any 
label affixed to the container. TTB also propo ses to require a Serving Facts panel on alcohol 
beverage labels, which would include a stat ement of calories, carbohydrates, fat, and 
protein. Industry members may also choose to disclose on the Serving Facts panel the 
number of U.S. fluid ounces of pure alcohol (ethyl alcohol) per serving as part of a statement that includes alcohol content expressed as a percentage of alcohol by volume. The 
proposed regulations would also specify ne w reference serving sizes for wine, distilled 
spirits, and malt beverages base d on the amount of beverage customarily consumed as a 
single serving. However, TTB is not defining a standard drink in this document. TTB 
proposes to make these new requirements mandatory three years after the date of publication of the final rule in the Federal Register. The agency proposes these amendments 
to ensure that alcohol beverage labels provi de consumers with ade quate information about 
the product. 
7. Objective and rationale, including the na ture of urgent problems where applicable:  
Protection of human health. G/TBT/N/USA/290 
Page 2  
 
  8. Relevant documents:   72 Federal Register (FR) 41859, 31 July 2007; Title 27 Code of 
Federal Regulations (CFR) Parts 4,  5, 7, and 24.  Will appear in the Federal Register when 
adopted. 
9. Proposed date of adoption:   
Proposed date of entry into force:   }To be determined 
10. Final date for comments:   29 October 2007 
11. Texts available from:  National enquiry point [  X ] or address, telephone and fax 
numbers, e-mail and web-site addresses, if available of the other body:   
Internet URLs: 
http://a257.g.akamaitech.net/7/257/24 22/01jan20071800/edocket.access.gpo.gov/2007/E7-
14774.htm 
http://a257.g.akamaitech.net/7/257/24 22/01jan20071800/edocket.access.gpo.gov/2007/pdf/
E7-14774.pdf