G/TBT/N/CHL/289
10 October 2014
(14-5760)  Page: 1/2
Committee on Technical Barriers to Trade  Original: Spanish
 
  NOTIFICATION 
The following notification is being circulated in accordance with Article 10.6. 
 
1. Notifying Member: CHILE 
If applicable, name of local governme nt involved (Articles 3.2 and 7.2):   
2. Agency responsible: Dirección General de Relaciones Económicas Internacionales , 
DIRECON (Directorate-General of International Economic Relations) 
Name and address (including telephon e and fax numbers, email and website 
addresses, if available) of agency or authority designated to handle comments 
regarding the notification shall be indicated if different from above: Ministerio de 
Relaciones Exteriores  (Ministry of Foreign Affairs) 
3. Notified under Article 2.9.2 [X], 2. 10.1 [ ], 5.6.2 [ ],  5.7.1 [ ], other:   
4. Products covered (HS or CCCN where applicable, otherwise national tariff 
heading. ICS numbers may be provided in addition, where applicable): Alcoholic 
beverages 
5. Title, number of pages and language(s) of the notified document: Proyecto de Ley 
que modifica la legislación sobre expendio, comercialización y producción de bebidas alcohólicas  (Draft law amending legislation on the sale, marketing and production of 
alcoholic beverages) 
6. Description of content: Notification of Article 1 of the draft Law amending legislation on 
the sale, marketing and production of alcoholic beverages: 
"Article 1 - Any alcoholic beverage of a strength of 1° or more that is to be marketed in 
Chile shall be contained in packaging that displays a warning regarding excessive and/or 
safe alcohol consumption. This warning shall be easy to read in normal conditions, which 
means it shall be printed on the packaging in black lettering on a white background anywhere in the field of vision. The minimum si ze of the lettering of the warning shall be 
1.5 mm for packaging containing less than 237 ml, 2 mm for packaging containing up to 
1.5 l, and 3 mm for packaging containing more than 1.5 l. A maximum of five characters per centimetre shall be permitted for letters of  1.5 mm, eight characters per centimetre for 
letters of 2 mm, and ten characters per centimetre for letters of 3 mm. 
The warning in question shall include the following wording: "Excessive drinking is bad for 
your health and can harm others", preceded by the word "WARNING" written in capital letters and in the format indicated in the abov e paragraph. This sentence, punctuated with 
a full stop, shall be followed by one of the fo llowing phrases, selected by the producer or 
manufacturer. These phrases shall be used in  rotation and changed at least every two 
years: 
-"Pregnant women should not drink alcohol" 
-"Drinking alcohol impairs your ability to drive" -"Underage drinking impairs physical and intellectual development" 
In the case of imported alcoholic beverages, the warning shall be affixed to the packaging 
in such a way that it cannot be easily removed. G/TBT/N/CHL/289 
- 2 - 
  The same warning shall appear on any imagery, whether for the purposes of advertising or 
encouraging the consumption of alcohol, which appears in newspapers, magazines or any 
similar form of social communication media. The warning shall appear in a box that covers 
at least 15% of the total surface area of the advert. 
In the case of audio-visual advertising, the warning indicated in the second paragraph shall 
be shown after the advert, for no less than three seconds, in a box that covers the entirety 
of the screen. 
In the case of radio advertising, one of the warnings indicated in the second paragraph 
shall be given following the advert. It shall last no less than three seconds. 
Alcoholic beverages shall not be advertised on public roads. 
The Ministry of Health shall monitor compliance with these provisions". 
7. Objective and rationale, including the nature of urgent problems where 
applicable: Human safety 
8. Relevant documents:  
• Ley N° 18.455, Sobre Producción, Elaboración y Comercialización de Alcoholes 
Etílicos, Bebidas Alcohólicas y Vinagres, Para Adecuar Sus Disposiciones a 
Compromisos Internacionales Adquiridos por Chile y Perfeccionar sus Mecanismos 
de Fiscalización  (Law No. 18.455 on the production, processing and marketing of 
ethyl alcohol, alcoholic beverages and vinegars. Alignment of provisions with 
international commitments undertaken by Chile and enhancement of monitoring 
mechanisms) 
• Draft Law bulletins Nos. 2.973-11, 4.181-11, 4.192-11 and 4.379-11. 
9. Proposed date of adoption: - 
Proposed date of entry into force: - 
10. Final date for comments: 60 days from the date of notification. 
11. Texts available from: National enquiry point [X] or address, telephone and fax 
numbers and email and website addresse s, if available, of other body:  
Departamento Regulatorio 
Dirección General de Relaciones Económicas Internacionales Ministerio de Relaciones Exteriores Teatinos 180, piso 11 
Tel.: (+56) 2 827-5491 
Fax: (+56) 2 380-9494 Email: mailto:tbt_chile@direcon.gob.cl  
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