# rug pull
## English
### Noun

rug pull (plural rug pulls)
* Alternative form of rug-pull
** 1997 February 15, “[Adweek Best Spots of the Year; advertisement]”, in Timothy White, editor, Billboard: The International Newsweekly of Music, Video and Home Entertainment, volume 109, number 7, New York, N.Y.: BPI Communications, →ISSN, →OCLC, page 20:Surely, the editors of Adweek magazine have to be some of the most critical critics of advertising. And now you can follow all the plot twists, rug pulls and comedy routines these highly selective critics selected as the best.
** 1997, Sheila Bender, Christi Killien, Writing in a New Convertible with the Top Down: A Unique Guide for Writers, 2nd edition, Hillsboro, Or.: Blue Heron Pub., →ISBN, page 52:"Isn't that the greatest rug pull in the movies?" he asked. It is good, I have to admit, but it's only the rug pull.
** 2004, Jonathan Mahler, Maximillian Potter, The Lexus Story, Torrance, Calif.: Lexus, →ISBN, page 215, column 1:Then, in classic "rug pull" advertising, the LS appears, gliding across the dam's crest.
** 2008, Brandweek, volume 49, page 5:Despite the calculation that Super Bowl placement equals big online buzz, Lachky said there are no plans for a Dude ad during this year's big game: "I don't know at this stage of the game, based on the pretesting for the Super Bowl, if it will do as well as the work that has a total surprise factor and rug pull.
** 2017, Stuart Webb with with contributions from James Roberts and Lloyd Young, “Don’t Leave Me This Way. Issue 222: Wanted: Galvatron – Dead or AliveQ Part 2; Survivors! Part 4. 10th June 1987.”, in Transformation: A Personal Journey through the British Transformers Comic, volumes 2 (1987–1989), [Morrisville, N.C.]: Solar Pool, Lulu.com, →ISBN, page 346, column 1:[H]e's added new reveals and twists to what's really going on with the limbo beasts at exactly the right points to keep the reader surprised and interested when things might seem obvious. This last rug pull should in theory be obvious but it still subverts the direction the plot seemed to be going in: [...]

### Verb

rug pull (third-person singular simple present rug pulls, present participle rug pulling, simple past and past participle rug pulled)
* (cryptocurrencies, transitive) To carry out a rug-pull.
** 2021 August 31, Rajesh Dhuddu, Srinivas Mahankali, Blockchain A to Z Explained: Become a Blockchain Pro with 400+ Terms (English Edition), BPB Publications, →ISBN:To prevent rugging, projects have implemented measures to commit liquidity through locking contracts and token burn related to liquidity pools. DeFi100 coin creators have rug pulled close to USD 32 million. SushiSwap has also suffered […]
** 2022 May 10, Robert Ross, A Beginner's Guide to High-Risk, High-Reward Investing: From Cryptocurrencies and Short Selling to SPACs and NFTs, an Essential Guide to the Next Big Investment, Simon and Schuster, →ISBN, page 244:For that reason, you need to do your research before deciding on a cryptocurrency to yield farm. ... former Google engineers with visible faces and active Twitter accounts, it is unlikely that you will be “rug pulled” by that project.
** 2022 December 14, Roxie Rivera, When The Westons Went To Moscow, Night Works Books:“Until the crypto market had a drop and some of the bigger exchanges cratered,” he explained. “People got nervous and wanted their money out of crypto. It should have been no big deal to ... “And then you got rug pulled?” I guessed.