# pop-up
## English
### Alternative forms

* popup

### Etymology

Deverbal from pop up.

### Pronunciation

* IPA: /ˈpɒpʌp/
* Audio (Southern England):(file)

### Adjective

pop-up (not comparable)
* Coming into view suddenly from a concealed position.
    I packed a pop-up hamper in my suitcase.
* Opening out to form a three-dimensional structure when the page of a book is opened.
** 1985, Margaret Atwood, “Night”, in The Handmaid’s Tale, Toronto, Ont.: McClelland and Stewart, →ISBN, page 155:[…] I had a pop-up book of sexual organs by the time I was four – […]
* Operating or existing for a brief period only; temporary.
** 2017 May 13, Barney Ronay, “Antonio Conte’s brilliance has turned Chelsea’s pop-up team into champions”, in Katharine Viner, editor, The Guardian‎, London: Guardian News & Media, →ISSN, →OCLC:But then this is essentially a pop-up team, glued into place brilliantly, with certain parts already chafing and smoking. Chelsea’s two top goalscorers could be off in a month, Diego Costa to cause an international incident in China, [Eden] Hazard to the usual summer suspects.(Can we archive this URL?)
* (military) Employing the cold launch technique.

#### Derived terms

* pop-up book
* pop-up store

### Noun

pop-up (plural pop-ups)
* (Internet) A pop-up advertisement; an advertisement that is triggered to appear on a computer screen when the user accesses a particular web page.
    Synonyms: see Thesaurus:pop-up
* (baseball) A pop-up ball: a ball that has been hit to a considerable height above the infield or the shallow outfield; a pop fly.
* A folded paper element which pops up from a book, greeting card, etc.
* A business that opens for a brief temporary period only, such as a temporary restaurant.
** 2012, Sam Benson, Alison Bing, Coastal California, Lonely Planet:Pop-ups often charge restaurant prices, but without advance menus, quality control, health-inspected facilities or professional service. Bring cash and arrive early: most pop-ups don't accept credit cards, and popular dishes run out fast.
** 2023 February 15, John Eligon, “Exploring South Africa’s Black Wine Scene”, in The New York Times‎:Ms. Setti recently had to close her bar after a change of management at the food hall that housed it. But she plans to launch several pop-ups and hopes to find a new permanent space by the middle of the year, she said.
** 2024 July 13, Harriet Fitch Little, “A reimagined classic”, in FT Weekend, Life & Arts, page 19:I came across this recipe when Helen Graham cooked it for Bracia and Friends, a pop-up whose USP is that chefs must cook a single dish.

#### Translations
### See also

* ground ball
* fly ball
* line drive
* pop-up advertisement

## Portuguese
### Etymology

Unadapted borrowing from English pop-up.

### Pronunciation

* (Brazil) IPA: /pɔˈpa.pi/
* (Brazil) IPA: /pɔˈpa.pi/
** (Southern Brazil) IPA: /pɔˈpa.pe/

### Noun

pop-up m (plural pop-ups)
* (Internet) pop-up advertisement
* pop-up (folded paper element which pops up from a book)

### Adjective

pop-up m or f (plural pop-ups)
* pop-up (opening out to form a three-dimensional structure when the page of a book is opened)
** 2018 October 17, Crislaine Maria da Silva et al., “O uso do livro pop-up como recurso didático para o ensino de histologia”, in Anais V CONEDU‎, Recife, →ISSN:Os livros pop-up são ilustrados com recortes tridimensionais em papel que se movem ao abrir o livro ou movimentar a página captando a atenção do leitor e despertando sua curiosidade.(please add an English translation of this quotation)