# Journal of Public Policy & Marketing

Journal of Public Policy & Marketing is a quarterly peer-reviewed academic journal published by SAGE on behalf of the American Marketing Association. It covers all aspects of the intersection of marketing and public policy. It was originally established in 1979 as Public Policy Issues in Marketing, and renamed itself to Journal of Marketing & Public Policy 1982 for one year, before settling on the current name in 1983.

## Abstracting and indexing

The journal is indexed and abstracted in the following bibliographic databases:
* ABI/INFORM
* Business Source Elite
* Business Source Premier
* Communication & Mass Media Index
* PAIS International
* Periodicals Index Online
* Psycinfo
* Public Affairs Index
* Scopus
* Social Sciences Citation Index
According to the Journal Citation Reports, the journal has a 2023 impact factor of 5.1.

## Awards

Since 1993, the journal annual awards the Thomas C. Kinnear award to recognize the article that makes "the most significant contribution to the understanding of marketing and public policy issues". The article must have been published in the journal within the most recent three-year period.
| Year | Authors | Title | Locator |
| 2024 | Eva Kipnis, Catherine Demangeot, Chris Pullig, Samantha N.N. Cross, Charles Chi Cui, Cristina Galalae, Shauna Kearney, Tana Cristina Licsandru, Carlo Mari, Verónica Martín Ruiz, Samantha Swanepoel, Lizette Vorster, and Jerome D. Williams | “Institutionalizing Diversity-and-Inclusion-Engaged Marketing for Multicultural Marketplace Well-Being” | Vol. 40, No. 2 (April 2021) |
| 2023 | Sonja Martin Poole, Sonya A. Grier, Kevin D. Thomas, Francesca Sobande, Akon E. Ekpo, Lez Trujillo Torres, Lynn A. Addington, Melinda Weekes-Laidlow, and Geraldine Rosa Henderson | “Operationalizing Critical Race Theory in the Marketplace” | Vol. 40, No. 2 (April 2021) |
| 2022 | Melissa G. Bublitz, Jonathan Hansen, Laura A. Peracchio, and Sherrie Tussler | “Hunger and Food Well-Being: Advancing Research and Practice” | Vol. 38, No. 2 (April 2019) |
| 2021 | Sonya A. Grier and Vanessa G. Perry | “Dog Parks and Coffee Shops: Faux Diversity and Consumption in Gentrifying Neighborhoods” | Vol. 37, No. 1 (May 2018) |
| 2020 | Lauren G. Block, Punam A. Keller, Beth Vallen, Sara Williamson, Mia M. Birau, Amir Grinstein, Kelly L. Haws, Monica C. LaBarge, Cait Lamberton, Elizabeth S. Moore, Emily M. Moscato, Rebecca Walker Reczek, and Andrea Heintz Tangari | “The Squander Sequence: Understanding Food Waste at Each Stage of the Consumer Decision-Making Process” | Vol. 35, No. 2 (Fall 2016) |
| 2019 | Shalini Bahl, George R. Milne, Spencer M. Ross, David Glen Mick, Sonya A. Grier, Sunaina K. Chugani, Steven S. Chan, Stephen Gould, Yoon-Na Cho, Joshua D. Dorsey, Robert M. Schindler, Mitchel R. Murdock, and Sabine Boesen-Mariani | “Mindfulness: Its Transformative Potential for Consumer, Societal, and Environmental Well-Being” | Vol. 35, No. 2 (Fall 2016) |
| 2018 | Kristen Walker | “Through the Looking Glass: Transparency, Trust, and Protection” | Vol. 35, No. 1 (Spring 2016) |
| 2017 | Sonya Grier and Brennan Davis | “Are All Proximity Effects Created Equal? Fast Food Near Schools and Body Weight Among Diverse Adolescents” | Vol. 32, No. 1 (Spring 2013) |
| 2016 | Ronald Paul Hill and Kelly D. Martin | “Broadening the Paradigm of Marketingas Exchange: A Public Policy and Marketing Perspective​” | Vol. 33, No. 1 (Spring 2014) |
| 2015 | Linda Scott, Jerome D. Williams, Stacey Menzel Baker, Jan Brace-Govan, Hilary Downey, Anne-Marie Hakstian, Geraldine Rosa Henderson, Peggy Sue Loroz, and Dave Webb | “Beyond Poverty: Social Justice in a Global Marketplace​” | Vol. 30, No. 1, Spring 2011 |
| 2014 | Lauren G. Block, Sonya A. Grier, Terry L. Childers, Brennan Davis, Jane E.J. Ebert, Shiriki Kumanyika, Russell N. Laczniak, Jane E. Machin, Carol M. Motley, Laura Peracchio, Simone Pettigrew, Maura Scott, and Mirjam N.G. van Ginkel Bieshaar | “From Nutrients to Nurturance: A Conceptual Introduction to Food Well-Being” | Vol. 30, No. 1, Spring 2011 |
| 2013 | J. Craig Andrews, Richard G. Netemeyer, and Scot Burton | “The Nutrition Elite: Do Only the Highest Levels of Caloric Knowledge, Obesity Knowledge, and Motivation Matter in Processing Nutrition Ad Claims and Disclosures?” | Vol. 28, No. 1, Spring 2009 |
| 2012 | Jeremy Kees, Scot Burton, J. Craig Andrews, and John Kozup | “Understanding How Graphic Pictorial Warnings Work on Cigarette Packaging” | Vol. 29, No. 2, Fall 2010 |
| 2011 | Madhubalan Viswanathan, Manoj Hastak, and Roland Gau | Understanding and Facilitating the Usage of Nutritional Labels by Low-Literate Consumers” | Vol. 28, No. 2, Fall 2009 |
| 2010 | Elizabeth S. Moore and Victoria J. Rideout | “The Online Marketing of Food to Children: Is It Just Fun and Games?” | Vol. 26, No. 2, Fall 2007 |
| 2009 | Marvin Goldberg and Kunter Gunasti | “Creating an Environment in Which YouthsAre Encouraged to Eata Healthier Diet” | Vol. 26, No. 2, Fall 2007 |
| 2008 | Marvin Goldberg, Keith E. Niedermeier, LoriJ. Bechtel, and Gerald J. Gorn | “Heightening Adolescent Vigilance Toward Alcohol Advertising to Forestall Alcohol Use” | Vol. 25, No. 2, Fall 2006 |
| 2007 | Gary T. Ford | “Obesity and the Roleof Food Marketing: APolicy Analysis of Issues and Remedies” | Vol. 23, No. 2, Fall 2004 |
| 2005 | William L. Wilkie and Elizabeth S. Moore | “Scholarly Research in Marketing: Exploring the ‘4 Eras’ of Thought Development” | Vol. 22, No. 2, Fall 2003 |
| 2004 | Janis Kohanski Pappalardo and Debra Jones Ringold | “Regulating Commercial Speech in a Dynamic Environment: Forty Years of Margarine and Oil Advertising Before the NLEA” | Vol. 19, No. 1, Spring 2000 |
| 2003 | Manoj Hastak, Michael B. Mazis, and Louis A. Morris | “The Role of Consumer Surveys in Public Policy Decision Making” | Vol. 20, No. 2, Fall 2001 |
| 2002 | Brian Roe, Alan S. Levy, and Brenda M. Derby | “The Impact of Health Claims on Consumer Search and Product Evaluation Outcomes: Results from FDA Experimental Data” | Vol. 18, No. 1, Spring 1999 |
| 2001 | Clifford J. Shultz II and Morris B. Holbrook | “Marketing and the Tragedy of the Commons: A Synthesis, Commentary, and Analysis for Action” | Vol. 18, No. 2, Fall 1999 |
| 2000 | Avery M. Abernethy and George R. Franke | “FTC Regulatory Activity and the Information Content of Advertising” | Vol. 17, No. 2, Fall 1998 |
| 1999 | Brian T. Ratchford, Jagdish Agrawal, Pamela E. Grimm, and Narasimhan Srinivasan | “Toward Understanding the Measurement of Market Efficiency” | Vol. 15, No. 2, Fall 1996 |
| 1998 | Christine Moorman | “A Quasi Experiment to Assess the Consumer and Informational Determinants of Nutrition Information Processing Activities: The Case of theNutrition Labeling and Education Act” | Vol. 15, No. 1, Spring 1996 |
| 1997 | Itamar Simonson | “Trademark Infringement From the Buyer Perspective: Conceptual Analysis and Measurement Implications” | Vol. 13, No. 2, Fall 1994 |
| 1996 | David W. Stewart and Ingrid M. Martin | “Intended and Unintended Consequences of Warning Messages: A Review and Synthesis of Empirical Research” | Vol. 13, No. 1, Spring 1994 |
| 1995 | John E. Calfee and Janis K. Pappalardo | “Public Policy Issues in Health Claims for Foods” | Vol. 10, No. 1, Spring 1991 |
| 1994 | Paul N. Bloom | “A Decision Model for Prioritizing and Addressing Consumer Information Problems” | Vol. 8, 1989 |
| 1993 | William L. Wilkie | “Affirmative Disclosure at the FTC: Objectives for the Remedy and Outcomes of Past Orders” | Vol. 5, 1986 |

## Notable papers

According to the Scopus database in 2024, the two most cited papers in are "Interventions to break and create consumer habits" and "Privacy concerns and consumer willingness to provide personal information."