# Beetlejuice (TV series)

Beetlejuice is an animated television series that ran from September 9, 1989, to October 26, 1991, on ABC, and on Fox from September 9 to December 6, 1991. Loosely based on the 1988 American film of the same name, it was developed by its director, Tim Burton, who also served as an executive producer. The series follows Lydia Deetz and her friend Beetlejuice and their adventures in the "mortal world" and the Neitherworld, a supernatural realm inhabited by various monsters. Danny Elfman, who composed the theme for the film, also arranged it for the series.

## Plot

The series follows the adventures of ghostly con-man Beetlejuice and his best friend Lydia in the Neitherworld and the "mortal world", the New England town of Peaceful Pines. As in the film, Lydia could summon Beetlejuice from the Neitherworld or go there by calling his name three times. The series' humor relied heavily on sight gags, wordplay, and allusiveness. Many episodes, notably towards the end of the series' run, were parodies of movies, books, and TV shows. The episode "Brides of Funkenstein" was based on an idea submitted by a teenage girl who was a fan of the show.

## Characters
### Main

* Beetlejuice (voiced by Stephen Ouimette) is a ghost and the titular character, who is known throughout the Neitherworld as a prankster and was named after the star Betelgeuse. His personality is toned down in the series, and he is not as vulgar as he is in the film. Another difference from the film is that he is Lydia's friend and is not antagonistic. He is the oldest son of Gnat and Bea Juice and the older brother of Donny Juice, all of whom are exclusive to the TV series (neither of the films mention Beetlejuice's family). He possesses several powers, including shapeshifting, conjuring objects, and teleportation, with his transformations retaining the black and white stripes of his suit. He has used this power to disguise himself among humans, such as interacting with Lydia's parents under the aliases "Mr. Beetleman" and "Cousin BJ" and attending Lydia's school as a teenage girl around her age as "Betty Juice". Due to what is described as his "juice", his innate source of magic, when he says a figure of speech, he or his surroundings change to fit the pun. However, his powers can be reduced by various circumstances, such as when he is afraid or his head becomes separated from his body. Though many Neitherworld denizens have some magic, Beetlejuice's power has earned him the title of "The Ghost with the Most". Beetlejuice's main pastime is pulling various pranks on the inhabitants of the Neitherworld and the "mortal world", but his pranks on Lydia are done to tease her, not to cause harm, which shows that he cares for her. He also often comes up with get-rich-quick con schemes to get money, as he dreads having to get a job, and is unwilling to stop even when others tell him to. Despite his cynical and childish attitude, Beetlejuice can be insightful, as he often recites quotes of philosophical and humanitarian importance.
* Lydia Deetz (voiced by Alyson Court) is a goth girl who is in her preteens at the start of the series and later in her early teens, and is considered to be responsible and emotionally mature for her age. She loves all things "strange and unusual", including horror and literary classics such as the works of gothic and horror writers, including Edgar Allan Poe and Stephen King. She is established as being a creative, yet eccentric, girl, who struggles to fit in with her classmates at Miss Shannon's School for Girls, which she attends. This leads her to seek out reassurance with Beetlejuice and in the Neitherworld, where she is accepted and loved for who she is. She also has several talents, including photography, entomology, sewing, art, and working with machines, and feels strongly about environmental issues. Lydia is Beetlejuice's best friend, and in "Critter Sitters", it is shown that they have known each other for a year, as they are celebrating their first anniversary of friendship. Lydia can summon Beetlejuice or travel to the Neitherworld by calling his name three times. When visiting the Neitherworld, Lydia wears a red spider web poncho with black tights. Lydia looks up to Beetlejuice, and, in "It's a Wonderful Afterlife", it is shown that if she never met him, she would have been a social recluse and would not have had the confidence to stand up to Claire Brewster's bullying, showing that Beetlejuice's friendship and dedication to her is the source of her self-confidence.

### Supporting
#### Peaceful Pines inhabitants

* Charles Deetz (voiced by Roger Dunn) is Lydia's father, whose hobbies include ornithology and baseball. He is closer to Lydia than Delia is, as they share a love of baseball. He is often the victim of Beetlejuice's pranks and mischief; despite this, Beetlejuice is quite fond of him, likely because he is one of the few people who always falls for his pranks.
* Delia Deetz (voiced by Elizabeth Hanna) is Charles' wife and Lydia's stepmother, who tries to get her to give up her love for scary things and focus on normal interests. She is an eccentric, airheaded yuppie, who believes that she is a great cook and a great artist, when in reality it is not well received. However, her art is popular in the Neitherworld. Because of her eccentric nature, Delia is not easily frightened, unlike Charles; being a surrealistic artist, she believes that the frightening things she experiences are part of something else.
* Percy is the Deetz family's pet black cat, who is often a victim of Beetlejuice's pranks.
* Bertha (voiced by Tara Charendoff) is Lydia's friend at school, who shares her interest in things "strange and unusual".
* Prudence (voiced by Paulina Gillis) is Lydia's friend at school, who is shy and loves to read.
* Claire Brewster (voiced by Tara Charendoff) is Lydia's upperclass rival and Beetlejuice's rival at school. As a result of being spoiled by her parents, Claire is vain, narcissistic, and believes that everything should go her way. She often clashes with Lydia, whom she hates. Claire would often become a victim of Beetlejuice's shenanigans.

#### Neitherworld inhabitants

* Jacques LaLean (voiced by Charles Kerr) is a French skeleton bodybuilder and Beetlejuice's neighbor. Despite being annoyed by his antics, they are friends despite Beetlejuice's insistence that they are not. He dreams of becoming a great bodybuilder despite lacking muscles or a body; despite this, he previously won the Mr. Neitherworld bodybuilding title, defeating reigning champion Armhold Musclehugger. According to "Highs-Ghoul Confidential", he and Ginger attended the same high school as Beetlejuice and went to the school prom together.
* Ginger (voiced by Paulina Gillis) is a tap-dancing spider and Beetlejuice's neighbor, who dreams of someday being a famous tap dancer. According to "Highs-Ghoul Confidential", she and Jacques attended the same high school as Beetlejuice, where she was part of the cheerleading squad, and went to the school prom together.
* The Monster Across the Street (voiced by Len Carlson) is a tall, hairy monster from the West who lives across the street from Beetlejuice and is often annoyed by his antics. He resembles Gossamer from Looney Tunes.
** Poopsie (voiced by Len Carlson) - The pet dog of the Monster Across the Street.
* Doomie (vocal effects provided by Ron Rubin as Doomie, Colin Fox as Dragster of Doom) is Beetlejuice and Lydia's sentient car, who is normally affable and friendly but, due to the abnormal brain Beetlejuice gave him during his construction, transforms into a werewolf-like monster called the Dragster of Doom in response to the presence of a Neitherworld dog or to anger, fear, or his passengers being in danger. Later in the series, he "speaks", which is given as the sound of an engine turning over in ignition. Through Lydia translating his speech, other aspects of his character are revealed, such as his attempts to court Mayor Maynot's convertible Pinky.
* Barry MeNot (voiced by Keith Knight) appears in the Neitherworld's commercials to promote a product revolving around a plot point.
* Bea Juice (voiced by Susan Roman) is Beetlejuice's mother.
* Nat Juice (voiced by Len Carlson) is Beetlejuice's father, who wants him to get a job.
* Mayor Maynot (voiced by Len Carlson) is the Mayor of the Neitherworld who can be easily angered. While his original appearance in the first two seasons has him as a green-skinned short man, later seasons had him redesigned to being a tall mummified man.
** I. M. Smallhead is Mayor Maynot's personal assistant who is loosely based on Harry the Hunter from the film.
* Judge Mental (voiced by Len Carlson) is the Neitherworld's residential judge.
* Mr. Monitor (voiced by John Stocker) is a humanoid with four televisions for a head who runs the Neitherworld TV Network.
* Armhold Musclehugger (voiced by Keith Knight) is the former Mr. Neitherworld bodybuilding champion until Jacques dethroned him. As Mr. Neitherworld, he is extremely arrogant, but when he reappears in the episode "Goody Two-Shoes" he is more affable. He later begins working for Chester Slime as his right-hand man.
* Scuzzo and Fuzzo (voiced by Joseph Sherman and David Goldberg respectively) are troublemaking clowns and Beetlejuice's rivals.
* The Sandworms are purple and green snake-like creatures that reside in the desert region of Sandwormland, which is below the Neitherworld (unlike in the film, where they live on a moon of Saturn). The worst offenders of the Neitherworld are often sent to Sandwormland so that the Sandworms can eat them which is why Beetlejuice and most of the Neitherworld are often terrified of Sandwormland.

## Episodes

| Season | Episodes | Episodes | Originally released | Originally released | Originally released |
| Season | Episodes | Episodes | First released | Last released | Network |
| 1 | 13 | 13 | September 9, 1989 | December 9, 1989 | ABC |
| 2 | 8 | 8 | September 8, 1990 | October 27, 1990 | ABC |
| 3 | 8 | 8 | September 7, 1991 | October 26, 1991 | ABC |
| 4 | 65 | 65 | September 9, 1991 | December 6, 1991 | Fox Kids |

## Voice cast

* Stephen Ouimette – Beetlejuice, Snugglejuice, Posijuice, Negajuice
* Alyson Court – Lydia Deetz
* Elizabeth Hanna – Delia Deetz, Miss Shannon
* Roger Dunn – Charles Deetz
* Harvey Atkin – Lipscum, Exorcist
* Tara Charendoff – Bertha, Claire Brewster, Little Miss Warden
* Len Carlson – The Monster Across the Street, Judge Mental, Barf Birfman, Mayor Maynot, Mr. Juice, Uncle Clyde, Messy Jesse, Foreman, Hopalong Casualty, Poopsie
* Paulina Gillis – Prudence, Ginger
* Keith Knight – Barry MeNot, Flubbo, Armhold Musclehugger, Chester Slime, Dr. Zigmund Void
* Ron Rubin – Germs Pondscum, Doombuggy
* Colin Fox – Dragster of Doom
* Keith Hampshire – Doomie
* Joseph Sherman – Scuzzo the Clown
* David Goldberg – Fuzzo the Clown
* Stuart Stone – Ramon
* Dan Hennessey – Jesse Germs, Captain Kidder, Bully the Crud
* Peggy Mahon – Mrs. Bugsley, Aunt May
* Susan Roman – Miss Shapen, Percy, Poopette, the Monstress Across the Street, Mrs. Juice
* Richard Binsley – Donnyjuice, Wyatt Burp
* Don Francks – Count Mein, Mr. Big
* Michael Stark – Fleagor
* Charles Kerr – Jacques
* Allan Stewart Coates – Ed
* John Stocker – Mr. Monitor, Bartholomew Batt
* Hadley Kay – Prince Vince

## Production

Following the major critical and commercial success of the Beetlejuice film in early 1988, it led to an animated spin-off series being created by Warner Bros. Television. The production was provided by the Canadian Nelvana Ltd., The Geffen Film Company and Tim Burton, Inc. The series premiered on September 9, 1989, on ABC.
The animated series was a mega breakout hit for ABC in its initial seasons, and later became one of the first cartoon animated series to ever air on Fox's weekday afternoons children's lineup, though also remaining on ABC's Saturday morning schedules, making it one of the first animated shows to air concurrently on two different U.S. broadcast networks.
The premise of the animated series differs in a number of ways from the original film in order to be acceptable for children. In the TV series, he and Lydia are best friends, Beetlejuice is made out to be more of a prankster, and Lydia is given a much quirkier, but positive demeanor. Lydia often travels to the "Neitherworld" (changed from "Afterlife") to have adventures with Beetlejuice. These adventures could involve fun activities together, Lydia saving Beetlejuice from a bad situation, or scolding him for a money-making scam.

## Merchandise

Much as with the original 1988 film, various merchandise was released for the Beetlejuice animated series in 1990. This included trading cards by Dart, a sticker album and sticker/activity book by Panini, a jigsaw puzzle by Golden, a coloring book, novels, a lunchbox and thermos set, Valentines, a party centerpiece by Party Creations, a PC game by Hi Tech Expressions, a Game Boy game by Rare, and six PVC figures available with Burger King Kids' Meals. Kenner, the company behind the film's action figures, had begun developing figures for the animated series, but the project did not come to fruition (at least one prototype for that ill-fated collection has been showcased online).

### Home media

Warner Bros. released most of the first season of the show on six video-cassettes by December 21, 1993. In September 2008, three episodes ("A-Ha!", "Skeletons in the Closet", and "Spooky Boo-tique") were released as bonus features on the film's 20th Anniversary Deluxe Edition DVD.
In 2012, Time Life (under Warner Home Video license) acquired the rights to the series and planned to release it on DVD for the following year. Shout! Factory released Beetlejuice – The Complete Series on DVD in Region 1 as an Amazon exclusive on May 28, 2013. They also released Season 1 on the same day to retail stores. Seasons 2 & 3 were released on March 18, 2014. On June 25, 2024, Warner Bros. Home Entertainment (through Studio Distribution Services) re-issued the complete series on a DVD box set in Region 1. Around the same time, the series was made available as transactional video on demand purchases through streaming retailers including Amazon Prime Video and the iTunes Store.

## Awards

Daytime Emmy Awards
* 1990 – Outstanding Animated Program (Won) (tied with The New Adventures of Winnie the Pooh)