# Mexicana Universal

The Mexicana Universal is a national beauty pageant in Mexico held annually since 2018, replacing the former pageant, Nuestra Belleza México, held since 1994. Currently, the pageant is responsible for selecting the country's delegates to Miss International, Reina Hispanoamericana, Miss Charm, and Miss Orb International. The current Mexicana Universal is Melissa Flores of Michoacán, who represented Mexico at Miss Universe 2023 but was unplaced.
The organization is directed by the nation's first Miss Universe titleholder, Lupita Jones (1991), who originally produced the pageant as Nuestra Belleza México in association with the Televisa TV network. In October 2017, the organization parted ways with Televisa, and found a new home for the pageant's broadcasting in rival network TV Azteca, rebranding the pageant due to televisa still owning the trademark, and changing the format.
The organization has produced two Miss Universe winners (2010, 2020), two Miss International winners (2007, 2009), and three Reina Hispanoamericana winners (2008, 2019, 2021).

## Contestants

Aspiring hopefuls, ranging from 18 to 27 years of age and a minimum height of 1.68 m (5 ft 6 in), must fulfill the organization's additional requirements and
consequently vie in their respective state pageants for eligibility to participate in the national pageant. Contestants are permitted to compete for their sub-national beauty titles more than once. However, this can no longer be done once they have taken part in the national event. They may also choose to represent a different state, as long as they provide proof of having resided in it for at least the last twelve months before registration.
As of the year 2000's edition of the pageant, it is not uncommon for some states to have more than one delegate competing simultaneously. This occurs when non-winning hopefuls from select subdivisions are invited (designated) by the organization to partake in the nationwide competition, taking into consideration their potential, and to possibly make up for other states which may lack representation. Usually three or four are designated annually.
Once in the national concentration, the participants engage in various events and appearances prior to the crucial preliminary competition from which a number of semi-finalists are chosen, only to be announced during the final competition. Additionally, five special awards given through sub-challenges enable the recipients an automatic pass to the semi-finals. During the crowning night, the semi-finalists are evaluated by a panel of judges while vying in swimsuit and evening gown, with eliminations taking place after each of these rounds. The remaining contestants are subsequently interviewed, and the runners-up and winners are respectively announced at the conclusion of the Nuestra Belleza México telecast.
If any of the titleholders is unable to fulfill her duties, the next in turn, known as the suplente (substitute), assumes the right to represent the country abroad. The pageant is held a year prior to when the winners compete internationally, giving them sufficient time to prepare for their corresponding beauty events.

## Titleholders

Below are the names of the annual titleholders of Nuestra Belleza México/Mexicana Universal, the states they represented and the venue which played host to their crowning, in ascending order. Titleholders whose names appear highlighted went on to win a major international pageant. For further details, see the representatives at major international pageants section.

### Color key

* Miss Universe winner
* Ended as Runner-up
* Ended as one of the finalists, semi-finalists, or quarter-finalists
| Year | Titleholder | State | Venue | Placement at Miss Universe |
| Winner's Title is Mexicana Universal |||||
| 2024 | No Pageant | No Pageant | No Pageant | No Pageant |
| 2023 | Melissa Flores Godinez | Michoacán | Aguascalientes | |
| 2022 | Irma Cristina Miranda Valenzuela | Sonora | San Luis Potosí | |
| 2021 | Débora Hallal Ayala | Sinaloa | Appointed; 1st Runner-Up at Mexicana Universal 2020 | |
| 2020 | Alma Andrea Meza Carmona | Chihuahua | Juriquilla, Querétaro | Miss Universe 2020 |
| 2019 | Sofía Montserrat Aragón Torres | Jalisco | Mexico City | 2nd Runner-up |
| 2018 | Andrea Isabel Toscano Ramírez | Colima | Mexico City | |
| Until 2017 the Title was Nuestra Belleza México |||||
| 2017 | Denisse Iridane Franco Piña | Sinaloa | Mexico City | |
| 2016 | Yuselmi Kristal Silva Dávila | Tamaulipas | Mexico City | Top 9 |
| 2015 | No Pageant | No Pageant | No Pageant | No Pageant |
| 2014 | Wendolly Esparza Delgadillo | Aguascalientes | Jojutla, Morelos | Top 15 |
| 2013 | Josselyn Garciglia Bañuelos | Baja California Sur | Toluca, Estado de México | |
| 2012 | Cynthia Lizeth Duque Garza | Nuevo León | Tuxtla Gutiérrez, Chiapas | |
| 2011 | Laura Karina González Muñoz | Aguascalientes | Puerto Vallarta, Jalisco | Top 10 |
| 2010 | Karin Cecilia Ontiveros Meza | Jalisco | Saltillo, Coahuila | |
| 2009 | Jimena Navarrete Rosete | Jalisco | Mérida, Yucatán | Miss Universe 2010 |
| 2008 | Karla Carrillo González | Jalisco | Monterrey, Nuevo León | |
| 2007 | Elisa Nájera Gualito | Guanajuato | Manzanillo, Colima | 4th Runner-up |
| 2006 | Rosa María Ojeda Cuen | Sinaloa | Tampico, Tamaulipas | Top 10 |
| 2005 | Silvia Priscila Perales Elizondo | Nuevo León | Aguascalientes | Top 10 |
| 2004 | Laura Elizondo Erhard | Tamaulipas | San Luis Potosí | 3rd Runner-up |
| 2003 | Rosalva Yasmin Luna Ruiz | Sinaloa | Morelia, Michoacán | Top 15 |
| 2002 | Marisol González Casas | Coahuila | Boca del Río, Veracruz | |
| 2001 | Ericka Yadira Cruz Escalante | Yucatán | Toluca, Estado de México | |
| 2000 | Jacqueline Bracamontes Van Hoorde | Jalisco | Apizaco, Tlaxcala | |
| 1999 | Leticia Judith Murray Acedo | Sonora | Pachuca, Hidalgo | |
| 1998 | Silvia Salgado Cavazos | Nuevo León | Acapulco, Guerrero | Top 10 |
| 1997 | Katty Fuentes García | Nuevo León | Acapulco, Guerrero | |
| 1996 | Rebeca Lynn Tamez Jones | Tamaulipas | Cancún, Quintana Roo | |
| 1995 | Vanessa Guzmán Niebla | Chihuahua | Toluca, Estado de México | Top 6 |
| 1994 | Luz María Zetina Lugo | Estado de México | Zapopan, Jalisco | |
(**)Denisse Franco was awarded with two titles, as the last Nuestra Belleza México 2017 and the first Mexicana Universal 2017

### Mexican Miss Universe Winners

* Señorita México 1990 and Miss Universe 1991 Lupita Jones, Baja California
* NB México 2009 and Miss Universe 2010 Ximena Navarrete, Jalisco
* Mexicana Universal 2020 and Miss Universe 2020 Andrea Meza, Chihuahua

## Representatives at international pageants

Below are the names of the delegates enlisted by the Nuestra Belleza Mexico Organization to represent the country at major worldwide beauty contests. Keep in mind that they are listed according to the year in which they participated in their respective international pageants, which do not always coincide with when their national crowning took place, as explained in the last paragraph of the contestants section.

### Miss International

* Declared as winner.
* Ended as runner-up.
* Ended as finalist or semi-finalist.
| Year | Representative | State | Placement | Award |
| 2024 | Valeria Villanueva López | Colima | | Miss Photogenic |
| 2023 | Itziá Margarita Garcia Jiménez | Colima | Top 7 | Miss People's Choice Award |
| 2022 | Yuridia del Carmen Durán Peña | Nayarit | | |
| Due to the impact of COVID-19 pandemic, no competition held between 2020—2021 |||||
| 2019 | Andrea Isabel Toscano Ramírez | Colima | 1st Runner-up | |
| 2018 | Nebai Torres Camarena | Jalisco | Top 15 | Miss Best Dresser |
| 2017 | Citlaly Higuera López | Tamaulipas | | |
| 2016 | Geraldine Ponce Mendez | Nayarit | Top 15 | |
| 2015 | Lorena Sevilla Mesina | Colima | Top 10 | |
| 2014 | Vianey Vázquez Ramírez | Aguascalientes | Top 10 | |
| 2013 | Lucero Montemayor Gracia | Nuevo León | | |
| 2012 | Jessica García Formenti | Baja California Sur | Top 15 | |
| 2011 | Karen Higuera Contreras | Baja California Sur | | Miss Friendship |
| 2010 | Gabriela Palacio Díaz de León | Aguascalientes | | Miss Photogenic |
| 2009 | Anagabriela Espinoza Marroquín | Nuevo León | Miss International 2009 | Miss Chengdu Glamor |
| 2008 | Lorenza Bernot Krauze | Morelos | | |
| 2007 | Silvia Priscila Perales Elizondo | Nuevo León | Miss International 2007 | |
| 2000 | Leticia Judith Murray Acedo | Sonora | Top 15 | |

### Miss Grand International

* Declared as winner.
* Ended as runner-up.
* Ended as finalist or semi-finalist.
| Year | Representative | State | Placement | Award |
| 2024 | Tania Estrada Quezada | Chihuahua | Top 20 | |

### Miss Universe

* Declared as winner.
* Ended as runner-up.
* Ended as finalist or semi-finalist.
| Year | Titleholder | State | Placement | Award |
| 2023 | Melissa Flores Godinez | Michoacán | | |
| 2022 | Irma Miranda Valenzuela | Sonora | | |
| 2021 | Débora Hallal Ayala | Sinaloa | | |
| 2020 | Alma Andrea Meza Carmona | Chihuahua | Miss Universe 2020 | |
| 2019 | Sofía Montserrat Aragón Torres | Jalisco | 2nd Runner-up | |
| 2018 | Andrea Isabel Toscano Ramírez | Colima | | |
| 2017 | Denisse Iridane Franco Piña | Sinaloa | | |
| 2016 | Yuselmi Kristal Silva Dávila | Tamaulipas | Top 9 | |
| 2015 | Wendolly Esparza Delgadillo | Aguascalientes | Top 15 | |
| 2014 | Josselyn Garciglia Bañuelos | Baja California Sur | | |
| 2013 | Cynthia Duque Garza | Nuevo León | | |
| 2012 | Laura Karina González Muñoz | Aguascalientes | Top 10 | |
| 2011 | Karin Ontiveros Meza | Jalisco | | |
| 2010 | Ximena Navarrete Rosete | Jalisco | Miss Universe 2010 | |
| 2009 | Karla Carrillo González | Jalisco | | |
| 2008 | Elisa Nájera Gualito | Guanajuato | 4th Runner-up | Best Swimsuit & Best Figure |
| 2007 | Rosa María Ojeda Cuen | Sinaloa | Top 10 | |
| 2006 | Silvia Priscila Perales Elizondo | Nuevo León | Top 10 | |
| 2005 | Laura Elizondo Erhard | Tamaulipas | 3rd Runner-up | |
| 2004 | Rosalva Yazmín Luna Ruiz | Sinaloa | Top 15 | |
| 2003 | Marisol González Casas | Coahuila | | |
| 2002 | Ericka Yadira Cruz Escalante | Yucatán | | |
| 2001 | Jacqueline Bracamontes | Jalisco | | |
| 2000 | Leticia Judith Murray Acedo | Sonora | | Best National Costume |
| 1999 | Silvia Salgado Cavazos | Nuevo León | Top 10 | |
| 1998 | Katty Fuentes García | Nuevo León | | Miss Herbal Essences |
| 1997 | Rebeca Lynn Tamez Jones | Tamaulipas | | |
| 1996 | Vanessa Guzmán Niebla | Chihuahua | Top 6 | |
| 1995 | Luz María Zetina Lugo | Estado de México | | |

### Miss World

* Declared as winner.
* Ended as runner-up.
* Ended as finalist or semi-finalist.
| Year | Representative | State | Placement | Award |
| 2015 | Yamelin Ramírez Cota | Sonora | | |
| 2014 | Daniela Álvarez Reyes | Morelos | Top 11 | |
| 2013 | María Elena Chagoya Triana | Veracruz | | |
| 2012 | Mariana Berumen Reynoso | Guanajuato | Top 15 | |
| 2011 | Gabriela Palacio Díaz de León | Aguascalientes | | |
| 2010 | Anabel Solís Sosa | Yucatán | | |
| 2009 | Perla Judith Beltrán Acosta | Sinaloa | 1st Runner-up | Miss World Americas Miss World Top Model |
| 2008 | Anagabriela Espinoza Marroquín | Nuevo León | Top 15 | Miss World Beach Beauty |
| 2007 | Carolina Morán Gordillo | Colima | 2nd Runner-up | Miss World Americas |
| 2006 | Karla Jiménez Amezcua | Puebla | Top 17 | |
| 2005 | Dafne Molina Lona | Distrito Federal | 1st Runner-up | Miss World Americas |
| 2004 | Yessica Ramírez Meza | Baja California | Top 15 | Miss World Top Model |
| 2003 | Erika Lizeth Honstein García | Sonora | | |
| 2002 | Blanca Zumárraga Contreras | Puebla | | |
| 2001 | Tatiana Rodríguez Romero | Campeche | | |
| 2000 | Paulina Flores Arias | Sinaloa | | |
| 1999 | Danette Velasco Bataller | Distrito Federal | | |
| 1998 | Vilma Verónica Zamora Suñol | Guanajuato | | |
| 1997 | Blanca Delfina Soto Benavides | Morelos | | |
| 1996 | Yessica Salazar González | Jalisco | Top 10 | Best Swimsuit |
| 1995 | Alejandra Quintero Velasco | Nuevo León | Top 10 | |

### Replaced delegates

The Nuestra Belleza México contestants below were slated to participate in an international pageant, but were unable to go through with it for one reason or another. And thus, they were eventually replaced.
| Year | Name | State | Did not compete in | Reason |
| 2011 | Cynthia de la Vega | Nuevo León | Miss World 2011 | Dethroned |
| 2009 | Laura Zúñiga | Sinaloa | Miss International 2009 | Dethroned |
| 2000 | Jacqueline Bracamontes | Jalisco | Miss World 2000 | Resigned |
| 1999 | Lynette Delgado | Sinaloa | Miss International 1999 | Resigned |

## State tally

Below is a table of the top rankings for the Nuestra Belleza Mexico pageant, of the thirty-two Mexican states, based on all results from the first event in 1994 to the most recent competition.
| Rank | State | NB México MxU Universal | NB Mundo México until 2015 | NB Internacional México MxU Internacional | Miss Charm Internacional México MxU Charm Internacional | Reina Hispanoamericana México MxU Hispanoamericana | Total |
| 1 | Jalisco | 5 | 2 | 1 | | | 7 |
| 2 | Nuevo León | 4 | 2 | 3 | | | 9 |
| 3 | Sinaloa | 4 | 2 | | | | 6 |
| 4 | Tamaulipas | 3 | | 1 | | 1 | 5 |
| 5 | Aguascalientes | 2 | 1 | 2 | | 1 | 6 |
| 6 | Sonora | 1 | 2 | 1 | | 2 | 6 |
| 7 | Guanajuato | 1 | 2 | | | 1 | 4 |
| 8 | Colima | 1 | 1 | 2 | | | 4 |
| 9 | Yucatán | 1 | 1 | | | | 2 |
| 10 | Baja California Sur | 1 | | 2 | | | 3 |
| 11 | Chihuahua | 1 | | | | 1 | 2 |
| 12 | Coahuila | 1 | | | | | 1 |
| 12 | Estado de México | 1 | | | | | 1 |
| 13 | Morelos | | 2 | 2 | | | 4 |
| 14 | Puebla | | 2 | | | 1 | 3 |
| 15 | Ciudad de México | | 2 | | | | 2 |
| 16 | Baja California | | 1 | | | 1 | 2 |
| 17 | Campeche | | 1 | | | | 1 |
| 17 | Veracruz | | 1 | | | | 1 |
| 18 | Nayarit | | | 2 | 1 | | 3 |
| 19 | Quintana Roo | | | 1 | | | 1 |
| 20 | Tabasco | | | | | 1 | 1 |
| 20 | Michoacán | | | | | 1 | 1 |
| 20 | Oaxaca | | | | | 1 | 1 |
| 20 | Hidalgo | | | | | 1 | 1 |
$^a$ Cynthia de la Vega was dethroned, decreasing the number of Nuestra Belleza Mundo México titles for Nuevo León by one. The title was passed on to Gabriela Palacio of Aguascalientes. $^b$ Laura Zuñiga was dethroned, decreasing the number of Nuestra Belleza Internacional México titles for Sinaloa by one. The title was passed on to Anagabriela Espinoza of Nuevo León. $^c$ Jacqueline Bracamontes resigned her title after winning the main Nuestra Belleza México crown, decreasing the number of Nuestra Belleza Mundo México titles for Jalisco by one. The title was passed on to Paulina Flores.

## Delegates at other pageants
### Reina Hispanoamericana

| Year | Representative | State | Placement | Award |
| 2025 | Daniela Cardona Rosales | Ciudad de México | Top 12 | |
| 2023 | Carolina Pérez Martínez | Sinaloa | Top 13 | Fan Vote Choicely |
| 2022 | Diana Robles Rivera | Guanajuato | 3rd Runner-up | |
| 2021 | Andrea Martinez Bazarte | Nuevo León | Reina Hispanoamericana 2021 | Best Smile |
| 2019 | Regina Peredo Gutierrez | Puebla | Reina Hispanoamericana 2019 | |
| 2018 | Aranza Molina Rueda | Tabasco | 1st Runner-up | Miss Photogenic Miss Elegance Best Lips |
| 2017 | Karla López Berumen | Aguascalientes | 3rd Runner-up | |
| 2016 | Magdalena Chipres Herrera | Michoacán | Virreina Hispanoamericana 2016 | Best National Costume |
| 2015 | Sandra Ahumada Treviño | Tamaulipas | Top 10 | |
| 2014 | Vanessa López Quijada | Sonora | Virreina Hispanoamericana 2014 | Miss Photogenic Look Oster Amazonas Girl |
| 2013 | Gabriela Prieto Díaz Infante | Chihuahua | 3rd Runner-up | Miss Photogenic |
| 2012 | Jeraldine González Meza | Baja California | | Miss Elegance |
| 2011 | Lili Rosales López | Hidalgo | | |
| 2010 | Ángeles Aguilar del Puerto | Oaxaca | | |
| 2009 | Andrea Martínez de Velasco | Guanajuato | | Best National Costume |
| 2008 | Laura Zúñiga Huizar | Sinaloa | Reina Hispanoamericana 2008 (dethroned) | |
| 2007 | Melissa Estrella Pérez | Sonora | | Miss Friendship |

### Miss Charm

| Year | Representative | State | Placement | Award |
| 2024 | Xiadani Saucedo Arrieta | Ciudad de México | Top 6 | |
| 2023 | Karen Bustos González | San Luis Potosí | Top 20 | |

### Miss Orb International

| Year | Representative | State | Placement | Award |
| 2024 | Xiadani Saucedo Arrieta | Ciudad de México | 3rd Runner-up | |
| 2022 | Camila Canto Vera | Puebla | Miss Orb International 2022 | |

### Miss Continente Americano

| Year | Representative | State | Placement | Award/Title |
| 2012 | Karen Padilla Brizuela | Distrito Federal | 5th Runner-up | Miss Photogenic |
| 2011 | Cecilia Montaño Moreno | Sonora | 1st Runner-up | |
| 2010 | Karla Carrillo González | Jalisco | 1st Runner-up | |
| 2009 | Paulina Hernández Calderón | Baja California | | |
| 2008 | María González Gallegos | Jalisco | Miss Continente Americano 2008 | Miss Photogenic Miss Yanbal Face |
| 2007 | Gladys Castellanos Jiménez | Jalisco | 2nd Runner-up | |
| 2006 | Diana Karime Jiménez Pérez | Zacatecas | | |

### Reina Internacional del Café

| Year | Representative | State | Placement |
| 2008 | Georgina Holguín Lozano | Chihuahua | Top 10 |
| 2007 | Monserrat Montagut Enciso | Chihuahua | 2nd Runner-up |
| 2006 | Daniela de Jesús Cosío | Baja California Sur | Top 10 |
| 2004 | Brisseida Moya Leal | Nuevo León | |
| 2003 | María Félix Espinoza | Sonora | |
| 2002 | Mónica Aragón Herrera | Tamaulipas | |
| 2001 | Eva Ruíz Torres | Zacatecas | Virreina |

### Miss Costa Maya Internacional

| Year | Representative | State | Placement |
| 2002 | Elsa Lucia Burgos Pérez | Nuevo León | Miss Costa Maya Internacional 2002 |
| 2001 | Evelyn Esther López Pacheco | Yucatán | |
| 2000 | Valeria de Anda González | Yucatán | |
| 1999 | Denisse Guzmán Virgen | Colima | Miss Costa Maya Internacional 1999 |
| 1998 | Bárbara Macossay Artega | Campeche | |
| 1997 | Tania Elizabeth Vásquez Pérez | Nayarit | |
| 1996 | Socorro Retolaza Ulloa | Veracruz | Miss Costa Maya Internacional 1996 |

### Miss Verano Viña del Mar

| Year | Representative | State | Placement |
| 1998 | Blanca Delfina Soto Benavides | Morelos | Miss Verano Viña del Mar 1998 |
| 1997 | Banelly Carrasco Loya | Chihuahua | |
| 1996 | Verónica Jaspeado Martínez | Tlaxcala | |

### Nuestra Belleza Internacional

| Year | Representative | State | Placement | Award |
| 1995 | Helen Amina Blancarte Tirado | Sinaloa | Nuestra Belleza Internacional 1995 | |