# The IdeaFirst Company

The IdeaFirst Company (TIFC), commonly known as IdeaFirst, is a Filipino film, television production company and talent agency founded in 2014 by filmmakers Jun Robles Lana and Perci Intalan. The company focuses on film and television production, as well as artist management.
The company is best known for producing Bwakaw (2012), Die Beautiful (2016), Kalel, 15 (2019), and Gameboys (2020).

## Background

The IdeaFirst Company was founded on April 1, 2014 by filmmakers Jun Robles Lana and Perci Intalan. Lana formerly served as the Creative Director for GMA Network, while Intalan was an Executive Producer for Walt Disney and the former first Vice President for Entertainment for TV5. The two filmmakers left their prior positions to co-found the company.
The company has engaged in partnerships with mainstream Philippine film studios such as Viva Films, Star Cinema and Regal Entertainment, as well as internationally with Netflix. The company is atypical in that it signs directors as well as actors.
Creatives under IdeaFirst include Sigrid Andrea Bernardo, Christian Bables, and Prime Cruz.

## Filmography
### Films

| Year | Film | Co-Producer |
| 2012 | Bwakaw | Cinemalaya OctoberTrain Films |
| 2013 | Mga Kwentong Barbero (Barber's Tales) | OctoberTrain Films APT Entertainment |
| 2014 | Dementia | OctoberTrain Films |
| 2015 | Anino Sa Likod Ng Buwan (Shadow Behind the Moon) | OctoberTrain Films |
| 2015 | Sleepless | IndioBoy Productions |
| 2016 | I Love You To Death | Regal Entertainment |
| 2016 | Die Beautiful | OctoberTrain Films |
| 2016 | Bakit Lahat ng Gwapo may Boyfriend? | Viva Films |
| 2016 | Ang Manananggal sa Unit 23B | |
| 2016 | I, America | Viva Films |
| 2017 | The Write Moment | Viva Films |
| 2017 | The Debutantes | Regal Entertainment |
| 2017 | The Ashes and Ghosts of Tayug 1931 (‘Dapol tan payawar na Tayug 1931’) | HYD Entertainment Sine Caboloan |
| 2018 | Ang Dalawang Mrs. Reyes | Star Cinema Quantum Films |
| 2018 | My Fairytale Love Story | Regal Films |
| 2018 | Ang Pambansang Third Wheel | Viva Films |
| 2018 | Mr. and Mrs. Cruz | Viva Films |
| 2018 | Gusto Kita With All My Hypothalamus | CineFilipino Epic Media |
| 2018 | Ang Babaeng Allergic Sa Wifi | OctoberTrain Films Cignal Entertainment |
| 2018 | Distance | Cinemalaya |
| 2019 | Born Beautiful | Cignal Entertainment OctoberTrain Films |
| 2019 | The Panti Sisters | Black Sheep Productions Quantum Films AVL Films |
| 2019 | UnTrue | Viva Films |
| 2019 | Unforgettable | Viva Films |
| 2019 | Kalel, 15 | Cignal Entertainment OctoberTrain Films |
| 2021 | Gameboys: The Movie | OctoberTrain Films |
| 2021 | Big Night! | Cignal Entertainment OctoberTrain Films Quantum Films |
| 2022 | Mahal Kita Beksman | Viva Films Powerhouse MC |
| 2023 | Ten Little Mistresses | Amazon Prime Video |
| 2023 | As If It's True | Cinemalaya |
| 2023 | Becky & Badette | OctoberTrain Films |
| 2024 | Your Mother's Son | |
| 2024 | And The Breadwinner is... | ABS-CBN Studios Star Cinema |

### Television programs

| Title | Airing date | Season/s | Network |
| LolaBasyang.com | July 11, 2015 - January 30, 2016 | 2 Seasons, 27 Episodes | TV5 |
| #ParangNormalActivity | July 11, 2015 – May 7, 2016 | 4 Seasons, 43 Episodes | TV5 |
| Sleepless: The Series | 2018 (Cignal Play) 2021 (TV Premiere) | 1 Season, 12 Episodes | TV5 Cignal Play |
| From Helen's Kitchen | | 3 Seasons | TV5 Colours Cignal Play |
| Paano ang Pasko? | November 23, 2020 – December 31, 2020 | 1 Season, 30 Episodes | TV5 |
| Paano ang Pangako? | January 4, 2021 - April 3, 2021 | 1 season | TV5 |
| Barangay Singko Panalo | March 11, 2024 - June 28, 2024 | 1 season | TV5 |

### Web series

| Title | Release date | Episodes | Director/s | Platform |
| Feels Like Forever | 2017 | 1 Season, 11 Episodes | Sigrid Andrea P. Bernardo & Ivan Andrew Payawal | Cignal Play |
| The Orbiters | 2017 (2019 on Cignal Play) | 1 Season, 12 Episodes | Miko Livelo | Cignal Play |
| Born Beautiful: The Series | June 10, 2019 | 1 Season, 12 Episodes | Perci Intalan | Cignal Play |
| I Am U | February 26, 2020 – March 18, 2020 | 1 Season 7 Episodes | Dwein Ruedas Baltazar | iWant TV |
| Unconditional | July 16, 2020 | 10 Episodes | Ivan Andrew Payawal, Dwein Baltazar | Cignal Play |
| Gameboys | May 22, 2020 – September 13, 2020 | Season 1: 14 Episodes Season 2: In Production | Ivan Andrew Payawal | YouTube Netflix |
| Pearl Next Door | October 23, 2020 – January 9, 2020 | Season 1: 8 episodes | Ivan Andrew Payawal, Nestor Abrogena | YouTube |
| Love vs. Stars | May 5, 2021 - July 28, 2021 | 1 Season 13 episodes | Ivan Andrew Payawal, Prime Cruz (associate director) | Cignal Play |