# 2014 Wisconsin Attorney General election

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vte :
The 2014 Wisconsin Attorney General election took place on November 4, 2014, to elect the Attorney General of Wisconsin. incumbent attorney general J. B. Van Hollen, first elected in 2006, did not seek re-election to a third term. After facing no opposition in the primary, Waukesha County District Attorney Brad Schimel defeated Jefferson County District Attorney Susan Happ in the November general election.

## Republican primary

* Brad Schimel, Waukesha County District Attorney, ran unopposed for the Republican nomination.

## Democratic primary
### Candidates
#### Nominee

* Susan Happ, Jefferson County District Attorney

#### Elimintated in the primary

* Jon Richards, State Representative
* Ismael Ozanne, Dane County District Attorney

### Endorsements
#### County District Attorneys

* Frederick Bourg, Bayfield County
* Angela Barenek, Barron County
* Gary King, Eau Claire County
* Chuck Simono, Forest County
* Mark Fuhr, Price County
* Louis Molepski, Jr., Portage County
* Taavi McMahon, Trempealeau County

#### Statewide politicians

* Peg Lautenschlager, former Wisconsin Attorney General
* Vel Phillips, former Wisconsin Secretary of State
County District Attorneys
* Larry Nelson, Iowa County
* Kate Findley, Lafayette County
* Joe DeCecco, Sheboygan County
* Kristi Tlusty, Taylor County
Local politicians
* Joe Parisi, Dane County Executive
* Dave Mahoney, Dane County Sheriff
* Carlo Esqueda, Dane County Clerk of Courts
* Bob Spoden, Rock County Sheriff
* Shawn Pfaff, Fitchburg Mayor

### Results

Democratic primary results :
| Party | Party | Candidate | Votes | % |
| | Democratic | Susan Happ | 144,367 | 52.1 |
| | Democratic | Jon Richards | 90,101 | 32.5 |
| | Democratic | Ismael Ozanne | 42,555 | 15.4 |
| Total votes | Total votes | Total votes | 277,023 | 100 |

## General election
### Polling

| Poll source | Date(s) administered | Sample size | Margin of error | Brad Schimel (R) | Susan Happ (D) | Other | Undecided |
| Marquette University | October 23–26, 2014 | 1,164 LV | ± 3% | 43.1% | 38.7% | 0.9% | 17.3% |
| Marquette University | October 23–26, 2014 | 1,409 RV | ± 2.7% | 39.5% | 39.5% | 1.1% | 19.8% |
| WPR/St. Norbert College | October 18–21, 2014 | 525 | ± 4.4% | 41% | 40% | — | 19% |
| Marquette University | October 9–12, 2014 | 803 LV | ± 3.5% | 41.5% | 41.5% | — | 17% |
| Marquette University | October 9–12, 2014 | 1,004 RV | ± 3.2% | 39.1% | 39% | 0.2% | 21.7% |
| Marquette University | September 25–28, 2014 | 585 LV | ± 4.1% | 40.9% | 38.7% | 1.1% | 19.3% |
| Marquette University | September 25–28, 2014 | 801 RV | ± 3.5% | 36.9% | 37.4% | 1% | 24.5% |
| Marquette University | September 11–14, 2014 | 589 LV | ± 4.1% | 41.9% | 40.6% | 0.4% | 17% |
| Marquette University | September 11–14, 2014 | 800 RV | ± 3.5% | 38.3% | 38.7% | 1% | 22% |
| Marquette University | August 21–24, 2014 | 609 LV | ± 4.1% | 32% | 42.5% | 0.6% | 24.9% |
| Marquette University | August 21–24, 2014 | 815 RV | ± 3.5% | 32.8% | 39.5% | 0.7% | 27.1% |

### Results

2014 Wisconsin Attorney General Election :
| Party | Party | Candidate | Votes | % | ±% |
| | Republican | Brad Schimel | 1,211,388 | 51.54% | −6.28% |
| | Democratic | Susan V. Happ | 1,066,866 | 45.39% | +3.24% |
| | Independent | Thomas A. Nelson, Sr. | 70,951 | 3.02% | |
| | | Scattering | 1,120 | 0.05% | |
| Plurality | Plurality | Plurality | 144,522 | 6.15% | -9.51% |
| Total votes | Total votes | Total votes | 2,350,325 | 100.0% | +11.26% |
| | Republican hold | Republican hold | Republican hold | Republican hold | Republican hold |

### By congressional districts

Schimel won 6 of 8 congressional districts, including one that elected a Democrat.
| District | Schimel | Happ | Representative |
| 1st | 58% | 40% | Paul Ryan |
| 2nd | 34% | 63% | Mark Pocan |
| 3rd | 50% | 47% | Ron Kind |
| 4th | 27% | 70% | Gwen Moore |
| 5th | 67% | 31% | Jim Sensenbrenner |
| 6th | 59% | 38% | Glenn Grothman |
| 7th | 57% | 40% | Sean Duffy |
| 8th | 58% | 38% | Reid Ribble |