# 1954–55 United States network television schedule (daytime)

The 1954–55 daytime network television schedule for the three major English-language commercial broadcast networks in the United States covers the weekday daytime hours from September 1954 to August 1955.
Talk shows are highlighted in yellow, local programming is white, reruns of prime-time programming are orange, game shows are pink, soap operas are chartreuse, news programs are gold and all others are light blue. New series are highlighted in bold.

## Fall 1954

| | 7:00 am | 7:30 am | 8:00 am | 8:30 am | 9:00 am | 9:30 am | 10:00 am | 10:30 am | 11:00 am | 11:30 am | noon | 12:30 pm | 1:00 pm | 1:30 pm | 2:00 pm | 2:30 pm | 3:00 pm | 3:30 pm | 4:00 pm | 4:30 pm | 5:00 pm | 5:30 pm |
| ABC | local programming | local programming | local programming | local programming | Don McNeill's Breakfast Club | Don McNeill's Breakfast Club | local programming | local programming | Creative Cookery | Creative Cookery | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming |
| CBS | The Morning Show | The Morning Show | The Morning Show | The Morning Show | local programming | local programming | The Garry Moore Show (M-Th, to 11:30 F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Strike It Rich | 12:00 Valiant Lady 12:15 Love of Life | 12:30 Search for Tomorrow 12:45 The Guiding Light | 1:00 Portia Faces Life 1:15 The Seeking Heart | Welcome Travelers | Robert Q. Lewis Show | Art Linkletter's House Party | The Big Payoff | Bob Crosby Show | 4:00 The Brighter Day 4:15 The Secret Storm | On Your Account | The U.N. In Action / 5:00 Barker Bill's Cartoon Show 5:15 The U.N. In Action (W/F) | local programming |
| NBC | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | local programming | local programming | Ding Dong School | 10:30: A Time to Live 10:45: Three Steps to Heaven | The Home Show | The Home Show | The Betty White Show | Feather Your Nest | local programming | local programming | local programming | local programming | 3:00 The Greatest Gift 3:15 Golden Windows | 3:30 One Man's Family 3:45 Concerning Miss Marlowe | 4:00 Hawkins Falls 4:15 First Love | 4:30 The World of Mr. Sweeney 4:45 Modern Romances | The Pinky Lee Show | Howdy Doody |

## Winter 1954-1955

| | 7:00 am | 7:30 am | 8:00 am | 8:30 am | 9:00 am | 9:30 am | 10:00 am | 10:30 am | 11:00 am | 11:30 am | noon | 12:30 pm | 1:00 pm | 1:30 pm | 2:00 pm | 2:30 pm | 3:00 pm | 3:30 pm | 4:00 pm | 4:30 pm | 5:00 pm | 5:30 pm |
| ABC | local programming | local programming | local programming | local programming | Don McNeill's Breakfast Club (until 2/25) | Don McNeill's Breakfast Club (until 2/25) | local programming | local programming | Creative Cookery (until 2/25) | Creative Cookery (until 2/25) | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming |
| CBS | The Morning Show | The Morning Show | The Morning Show | The Morning Show | local programming | local programming | The Garry Moore Show (M-Th, to 11:30 F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Strike It Rich | 12:00 Valiant Lady 12:15 Love of Life | 12:30 Search for Tomorrow 12:45 The Guiding Light | 1:00 Portia Faces Life 1:15 The Road Of Life | Welcome Travelers | Robert Q. Lewis Show | Art Linkletter's House Party | The Big Payoff | Bob Crosby Show | 4:00 The Brighter Day 4:15 The Secret Storm | On Your Account | 5:00 Barker Bill's Cartoon Show (W/F) 5:15 local programming | local programming |
| NBC | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | local programming | local programming | Ding Dong School | 10:30: Way of the World 10:45: Hollywood Today with Sheilah Graham | The Home Show | The Home Show | The Tennessee Ernie Ford Show | Feather Your Nest | local programming | local programming | local programming | local programming | 3:00 The Greatest Gift 3:15 Golden Windows | 3:30 One Man's Family 3:45 Concerning Miss Marlowe | 4:00 Hawkins Falls 4:15 First Love | 4:30 The World of Mr. Sweeney 4:45 Modern Romances | The Pinky Lee Show | Howdy Doody |

## Spring 1955

| | 7:00 am | 7:30 am | 8:00 am | 8:30 am | 9:00 am | 9:30 am | 10:00 am | 10:30 am | 11:00 am | 11:30 am | noon | 12:30 pm | 1:00 pm | 1:30 pm | 2:00 pm | 2:30 pm | 3:00 pm | 3:30 pm | 4:00 pm | 4:30 pm | 5:00 pm | 5:30 pm |
| ABC | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming |
| CBS | The Morning Show | The Morning Show | The Morning Show | The Morning Show | local programming | local programming | The Garry Moore Show (M-Th, to 11:30 F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Strike It Rich | 12:00 Valiant Lady 12:15 Love of Life | 12:30 Search for Tomorrow 12:45 The Guiding Light | 1:00 The Inner Flame* 1:15 The Road Of Life | Welcome Travelers | Robert Q. Lewis Show | Art Linkletter's House Party | The Big Payoff | Bob Crosby Show | 4:00 The Brighter Day 4:15 The Secret Storm | On Your Account | 5:00 Barker Bill's Cartoon Show (W/F) 5:15 local programming | local programming |
| NBC | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | local programming | local programming | Ding Dong School | 10:30: Way of the World 10:45: Hollywood Today with Sheilah Graham | The Home Show | The Home Show | The Tennessee Ernie Ford Show | Feather Your Nest | local programming | local programming | local programming | local programming | Ted Mack Matinee | 3:30 The Greatest Gift 3:45 Golden Windows | 4:00 Hawkins Falls 4:15 First Love | 4:30 The World of Mr. Sweeney 4:45 Modern Romances | The Pinky Lee Show | Howdy Doody |
* formerly Portia Faces Life

## Summer 1955

| | 7:00 am | 7:30 am | 8:00 am | 8:30 am | 9:00 am | 9:30 am | 10:00 am | 10:30 am | 11:00 am | 11:30 am | noon | 12:30 pm | 1:00 pm | 1:30 pm | 2:00 pm | 2:30 pm | 3:00 pm | 3:30 pm | 4:00 pm | 4:30 pm | 5:00 pm | 5:30 pm |
| ABC | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming | local programming |
| CBS | The Morning Show | The Morning Show | The Morning Show | The Morning Show | local programming | local programming | The Garry Moore Show (M-Th, to 11:30 F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Arthur Godfrey Time (M-Th) / The Garry Moore Show (F) | Strike It Rich | 12:00 Valiant Lady 12:15 Love of Life | 12:30 Search for Tomorrow 12:45 The Guiding Light | Jack Paar Show | Welcome Travelers | Robert Q. Lewis Show | Art Linkletter's House Party | The Big Payoff | Bob Crosby Show | 4:00 The Brighter Day 4:15 The Secret Storm | On Your Account | 5:00 Barker Bill's Cartoon Show (W/F) 5:15 local programming | local programming |
| NBC | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | The Today Show starring Dave Garroway | local programming | local programming | Ding Dong School | 10:30 Parent's Time 10:45 Hollywood Today with Sheila Graham | The Home Show | The Home Show | The Tennessee Ernie Ford Show | Feather Your Nest | local programming | local programming | local programming | local programming | Ted Mack Matinee | It Pays to Be Married | 4:00 Way of the World 4:15 First Love | 4:30 The World of Mr. Sweeney 4:45 Modern Romances | The Pinky Lee Show | Howdy Doody |