# KRZR

KRZR (1400 AM) is a commercial radio station licensed to Visalia, California. It airs a talk radio format, simulcasting sister station KALZ 96.7 FM in Fowler. KRZR and KALZ are owned by iHeartMedia, Inc.
KRZR is powered at 1,000 watts. The transmitter tower is located in northern Visalia. The studios and offices are on Shaw Avenue in North Fresno, near California State Route 41.

## Programming

KRZR and KALZ mostly carry nationally syndicated conservative talk shows from co-owned Premiere Networks. Weekdays begin with the Glenn Beck Radio Program, followed by The Clay Travis and Buck Sexton Show, The Sean Hannity Show, The Jesse Kelly Show, Coast to Coast AM with George Noory and Ag Life. Two local hosts are heard in late afternoons, Trevor Carey and John Girardi. Most hours start with an update from Fox News Radio.
Weekends feature shows on money, health and guns, some of which are paid brokered programming. Syndicated weekend shows include Tom Gresham's Gun Talk and Sunday Night with Bill Cunningham, as well as repeats of some weekday shows. Fresno State Bulldogs games are also heard.

## History
### Overview

The station was founded in 1946 as KKIN and was locally owned until 1957. For much of its early history, the station had multiple call signs and different music formats, such as MOR, country, and oldies. The station has been owned by iHeartMedia and its predecessor companies since being purchased by Chancellor Broadcasting in 1998.
Beginning in 1999, the station simulcast co-owned stations from Fresno. From 1999 to 2006, the station had call sign KVBL and simulcast sports station KCBL; KVBL changed to KEZL in 2006 and continued the KCBL simulcast, then took on its current call sign KRZR in 2010. KRZR's format changed from sports to talk as a simulcast of KALZ.

### As KKIN (1946–1951)

The first construction permit to broadcast on frequency 1400 kHz from Visalia was issued by the FCC on March 27, 1946. The original call sign was KKIN. It was owned by KKIN Inc., headed by local car dealer D.O. Kinnie. On June 6, 1947, the FCC granted a broadcasting license for KKIN to broadcast with 250 watts of power. The Visalia Times-Delta reported in late November 1946 that KKIN would begin broadcasting December 3 that year, quoting station manager Stanley S. Simpson: "...KKIN is coming into the radio field with local features and will be the first music and news station in the central San Joaquin valley." But on December 4, the Times-Delta reported a further delay due to bad weather slowing air mail delivery of the FCC's approval documents to Visalia.
Eventually, KKIN officially signed on the air at 6 p.m. on December 5, 1946; 78 years ago (1946-12-05). It broadcast between 6 a.m. to midnight daily and was powered at 250 watts. KKIN carried news from the United Press. Also among KKIN's early programming was a daily hour at 6 a.m. of Spanish music and news provided by Radio Programas de México.
In February 1947, KKIN broadcast a local concert by popular country music singer Tex Ritter.
For Public Schools Week, students from Visalia Senior High School were guest writers and announcers on April 23, 1951; the station manager praised their performances, saying that the day went by "without a hitch".
In November 1951, KKIN Inc. sold KKIN for $37,500 to the Tulare County Broadcasting Company; the sale was finalized December 31.

### As KONG (1952–1984)

Beginning January 1, 1952, KKIN changed its call sign to KONG.
In 1955, KONG was transferred to The Voice of Fresno, the company that owned KYNO in Fresno, in a five-year rental contract at $5,000 annually with an option to buy the station for $10,000 after the fifth year.
On June 1, 1957, Air Waves Inc. closed a $35,000 purchase of KONG; Air Waves Inc. was owned by Harry C. Layman of Phoenix, Arizona. Air Waves started a KONG-FM station on 92.9 MHz in 1961. By 1965, KONG increased its daytime power to 1 kW while reducing to 250 watts at night; KONG also broadcast 10 hours of Spanish programs per week.
KONG joined the ABC Information Network around 1973; the 1973 Broadcasting Yearbook also listed KONG's format as MOR.
Air Waves Inc. sold the KONG AM and FM stations to 2588 Newport Corporation for $600,000 plus a $100,000 non-compete clause in 1978.
In 1980, KONG changed its national network affiliation from ABC to CBS.

### Multiple formats and owners (1984–1999)

KONG changed its call sign to KNDE in 1984.
In April 1985, Americom II purchased KNDE and KNTN-FM for $1.3 million. The call sign changed from KNDE to KVIS in June 1985, and Americom also changed the longtime format of MOR to country music. KVIS had another format change, from country to oldies in 1987.
The callsigns continued to have multiple changes throughout the 1980s and 1990s, to KODS for one week in September 1988; KHTZ beginning September 25, 1988; KEYX from January 12, 1990; and KTHX from August 17, 1994. In 1998, Chancellor Broadcasting purchased KTHX.

### Sports format as KVBL and KEZL (1999–2010)

On January 15, 1999, the station became KVBL, a simulcast of sports station KCBL in Fresno.
In August 2001, KCBL/KVBL signed with the USC Football Radio Network to broadcast USC Trojans football in Fresno/Visalia. KCBL/KVBL did not return to the USC network after the 2001 season.
Due to low ratings, specifically a 0.5 share in the first quarter of 2002, KCBL/KVBL switched its national network affiliation from Sporting News Radio to Fox Sports Radio in September 2002. Another program change in 2002 was the addition of Sacramento Kings basketball; KCBL/KVBL remained with the Kings until the 2006–07 season.
In 2005, KCBL/KVBL rejoined the USC Trojans Radio Network.
Beginning in January 2006, KVBL became KEZL. KEZL retained its simulcast of KCBL; the pair of stations was with the Oakland Raiders Radio Network from 2006 to 2009. After the 2006 season, KCBL/KEZL lost the USC rights to KFPT.

### Talk format as KRZR (2010–present)

KEZL became KRZR beginning October 2010. KRZR continued to simulcast KCBL until January 1, 2013, when KRZR changed to a conservative talk format simulcast with KALZ in Fowler.
In February 2022, KALZ/KRZR signed a contract with the Bulldog Sports Network to broadcast Fresno State Bulldogs football, men's basketball, and baseball games, in addition to the network's existing contract with KCBL.<ref>"BSN, iHeartMedia expanding in 2022". California State University, Fresno. February 17, 2022. Retrieved April 21, 2024.</ref