# Lost Verizon

"Lost Verizon" is the second episode of the twentieth season of the American animated television series The Simpsons. It first aired on the Fox network in the United States on October 5, 2008 and in the United Kingdom on November 9, 2008. The episode was directed by Raymond S. Persi and written by John Frink.
In this episode, Bart becomes jealous of his friends and their cell phones. Working at a golf course, Bart takes the cell phone of Denis Leary after the comedian throws it away in anger. Marge, per Leary's advice, activates the GPS system on the phone to track down Bart's every move; catching on, Bart attaches the GPS chip to a bird that migrates to Machu Picchu, Peru. Leary and Brian Grazer, who also appeared in "When You Dish Upon a Star" as himself, both guest star as themselves. The episode received mixed reviews.

## Plot

Milhouse calls his friends his cell phone to see Principal Skinner trying to cross a freeway on foot but cannot call Bart, who does not have a cell phone. Bart asks Marge for a phone, but she cannot afford it. Bart walks past the country club and is hit by a golf ball from Dr. Hibbert. He pays Bart for returning the ball. Bart tries to earn money for a phone by retrieving balls until Groundskeeper Willie accuses Bart of taking his job and confiscates his balls. Nearby, Denis Leary swings and misses as his cell phone rings. Leary discards his phone, which lands beside Bart. He makes prank calls with the phone. When Marge overhears Bart and Milhouse's mischievousness, Milhouse confesses the phone belongs to Leary, so she confiscates it. When Leary calls, Marge apologizes for her son's behavior. Leary suggests Marge activate the phone's GPS and web filter and return it to Bart, allowing her to track Bart's movements and block websites. Marge does so and returns the phone to Bart, preventing him from watching adult material and hurting himself.
Bart realizes he cannot have fun when Marge and Homer have him under surveillance. Lisa discovers her parents spying on Bart and confronts Marge. When she refuses to acknowledge her behavior, Lisa informs Bart, who uninstalls the parental control software and ties the GPS chip to a bird. Marge, thinking the bird is Bart, assumes he is running away from home. While the family searches for Bart, Lisa realizes they are chasing a bird migrating to Machu Picchu, her dream trip. Lisa lets the bird go so the family can follow it there.
Bart relishes his freedom but becomes frightened of being alone at night. In Machu Picchu, the Simpsons continue searching for Bart. Marge swears to be more protective with Bart, but Lisa convinces her to rest below the statue of the Peruvian God of the Sky. Marge falls asleep and dreams of the God of the Sky. He says how parents who overprotected their children could never set them free, which was why the natives were conquered. Marge learns she must let Bart care for himself. Homer discovers they are following a bird, making Marge realize where Bart is. Returning home, Marge asks Bart if he missed her. Bart says he did not notice they were gone but then begs her to never leave again.

## Production

During the table read of the script in August 2007, a role meant for actor Matt Damon was included and was performed by Hank Azaria because he was not scheduled to record until later in the month. However, he did not appear in the final version of the episode. The episode was dedicated to Paul Newman, who died on September 26, 2008, nine days before the episode aired. Newman guest starred in the thirteenth season episode "The Blunder Years".
Actor Denis Leary and producer Brian Grazer guest starred as themselves. Grazer previously appeared in the tenth season episode "When You Dish Upon a Star".

## Cultural references

The Swedish and Australian bars which Bart prank calls feature numerous references. The Swedish bar is named the "Inga-Bar Beerman" in reference to filmmaker Ingmar Bergman. The image of the barman in profile and another person in the background looking directly into the camera is a visual reference to Bergman's 1966 film Persona, the barman's response to Bart, "I will thank you for showing me the futility of human endeavor" is a reference to Bergman's works often having dark themes such as death, bleakness and betrayal. The Australian barman resembles Michael "Crocodile" Dundee, and his bar is called the "Crocodile Drunkee's", both referencing the 1986 film "Crocodile" Dundee. In his bar window, a partial sticker for the band INXS is seen, as well as the album Business as Usual by Men at Work. The zoom-in places the Australian bar at Fox Studios Australia.
Additionally, Skinner plays a human version of the arcade game Frogger when trying to cross the interstate for gas. Marge receives a collection notice from Allied Peas whose corporate mascot bears a striking resemblance to the Jolly Green Giant while paying for frozen peas on installment, while Bart, Milhouse, and Nelson grill Twizzlers licorice. Bart suggests to Leary's manager that he order New York Yankees hats and Derek Jeter jerseys. Leary is a real life Boston Red Sox fan, a large rival of the Yankees. Leary was born in Massachusetts and went to college at Emerson College in Boston.
The episode features two musical montages. During the montage of Homer and Marge tracking Bart the Elvis Costello song "Watch Your Step" is playing, while Bart's golf ball recovery montage is set to Merle Haggard's "Workin' Man Blues".

## Reception
### Viewing figures

In its original airing, the episode garnered 7.43 million viewers, a 3.6 rating and a 10 share.

### Critical response

Robert Canning of IGN said, "This wasn't a terrible episode, but it just was not funny enough for such a serpentine storyline. Throw in a wasted Denis Leary, and you really start to think that 'Lost Verizon' could have been so much more". He gave the episode a final rating of 6.7/10.
Steve Heisler of The A.V. Club gave the episode a B-. He thought plot was similar to the seventh season episode “Marge Be Not Proud” but felt this episode had the characters state their feeling to no one instead of showing their feelings as in the earlier episode. However, he liked the episode's one-off jokes.
Erich Asperschlager of TV Verdict said, "it is a mostly solid episode, it feels like a missed opportunity for a show that garners more grumbles than acclaim these days".