# Common Goal (charity)

Common Goal is a pledge-based charitable movement by streetfootballworld for the football industry, which was launched with the public support of Spanish footballer Juan Mata.
The movement encourages professional football players and coaches to pledge at least one percent of their salaries to a collective fund that supports football charities around the world. According to founder Jürgen Griesbeck, the movement was created to build a sustainable and lasting connection between the football industry and social change.
The movement was launched on 4 August 2017, with Mata announcing his intention to make the pledge via an article in The Players' Tribune. He then urged his fellow footballers to join him, claiming that Common Goal is the most effective and sustainable way that football can deliver long-term social impact on a global scale.

## History

On 29 November 2017, UEFA president Aleksander Čeferin became the first football leader to join Common Goal. Čeferin stated he believed that football has the power to change the world and he was inspired by Juan Mata to join this movement. He also called on his fellow football players, coaches, clubs and leagues to show if they care about social responsibility.
On 18 January 2018, Asian Football Confederation executive committee member Moya Dodd joined Common Goal to take on a role as the management committee of the movement, working to allocate money to various football programs across the globe.
On 21 May 2018, FC Nordsjælland became the first football club to join Common Goal. The club's CEO, Søren Kristensen, said that the club would like to make a difference to others through football, whether it be regarding gender equality or developing young people and football players. Additionally, the entire ten-member management, club chairman and backroom staff pledged one percent of their salary, and all player and administrative staff contracts include the same pledge with the option to opt-out.
On 30 August 2018, Banco Santander became the first sponsor of the UEFA Champions League to support Common Goal and to work together over the following three years to use football to support financial inclusion.
On 5 October 2018, it was announced that, as part of a partnership with EA Sports, FIFA 19 would feature Common Goal as part of "The Journey", a game mode in which players take control of fictional character Alex Hunter, affording players the chance for Hunter to join the movement during the character's rise through the professional game. EA Sports also donated $200,000 in support of the movement and its capacity to drive progress towards achieving the UN Global Goals with the aid of football.
On 17 January 2019, the Manchester United Supporters' Trust (MUST) became the first supporters' trust in the world to make the pledge to Common Goal, announcing that MUST members will donate 1% of their membership fees to the charity and helping to promote Common Goal to the wider global Manchester United supporter base, and through other fan organisations.
In May 2019, Australian women's players Aivi Luik and Alex Chidiac became the 99th and 100th players to join Common Goal, equaling the ratio of men and women.
On 23 September 2019, Jürgen Klopp became the first Premier League coach to join Common Goal. He made the announcement during his speech as he collected the Men's Coach of the Year prize at the Best FIFA Football Awards in Milan, Italy.

## Notable players and managers

| Name | Nationality | Joined On |
| Juan Mata | Spain | 4 August 2017 |
| Mats Hummels | Germany | 17 August 2017 |
| Megan Rapinoe | United States | 14 September 2017 |
| Alex Morgan | United States | 14 September 2017 |
| Giorgio Chiellini | Italy | 29 September 2017 |
| Serge Gnabry | Germany | 5 October 2017 |
| Dennis Aogo | Germany | 9 October 2017 |
| Alex Brosque | Australia | 13 October 2017 |
| Julian Nagelsmann | Germany | 13 October 2017 |
| Jacek Nibliecky | Poland | |
| Hasan Ali Kaldırım | Turkey | 19 October 2017 |
| Charlie Daniels | England | 20 October 2017 |
| Alfie Mawson | England | 20 October 2017 |
| Olga García | Spain | 23 October 2017 |
| Verónica Boquete | Spain | 23 October 2017 |
| Pauline Bremer | Germany | 23 October 2017 |
| Heather O'Reilly | United States | 23 October 2017 |
| Jean Sseninde | Uganda | 23 October 2017 |
| Nicole Regnier | Colombia | 23 October 2017 |
| Shinji Kagawa | Japan | 26 October 2017 |
| Duncan Watmore | England | 9 November 2017 |
| Chris Wondolowski | United States | 12 November 2017 |
| Alexander Esswein | Germany | 15 November 2017 |
| Daniel Didavi | Germany | 22 November 2017 |
| Bruno Saltor | Spain | 23 November 2017 |
| Ana Cate | Nicaragua | 24 November 2017 |
| Bokang Mothoana | Lesotho | 25 November 2017 |
| Giuliano Modica | Argentina | 26 November 2017 |
| Borja Lasso | Spain | 27 November 2017 |
| Alberto Prada | Spain | 27 November 2017 |
| Rúnar Alex Rúnarsson | Iceland | 28 November 2017 |
| David Accam | Ghana | 28 November 2017 |
| Aleksander Čeferin | Slovenia | 29 November 2017 |
| Tessel Middag | Netherlands | 5 December 2017 |
| Kasper Schmeichel | Denmark | 7 December 2017 |
| Irene Paredes | Spain | 26 December 2017 |
| Moya Dodd | Australia | 18 January 2018 |
| Sofie Junge Pedersen | Denmark | 15 March 2018 |
| Kasper Hjulmand | Denmark | 15 March 2018 |
| William Troost-Ekong | Nigeria | 26 March 2018 |
| Ainhoa Tirapu | Spain | 12 April 2018 |
| David Lombán | Spain | 12 April 2018 |
| Cristian Portilla | Spain | 12 April 2018 |
| Siobhan Chamberlain | England | 1 July 2018 |
| Isaac Christie-Davies | Wales | 1 July 2018 |
| Mads Valentin Pedersen | Denmark | 13 July 2018 |
| Frederik Schram | Iceland | 1 August 2018 |
| José Pedrosa Galán | Spain | 26 August 2018 |
| Jens Bauer | Germany | 5 September 2018 |
| Haley Carter | United States | 5 September 2018 |
| Hernán Pérez | Spain | 5 September 2018 |
| Jane Ross | Scotland | 26 September 2018 |
| Michael Bittner | Germany | 28 September 2018 |
| Eric Cantona | France | 12 October 2018 |
| Liv Cooke | England | 16 October 2018 |
| Luis Manuel Seijas | Venezuela | 7 November 2018 |
| Tim Parker | United States | 13 November 2018 |
| Tabea Kemme | Germany | 15 November 2018 |
| Casey Stoney | England | 22 November 2018 |
| Mayara Bordin | Brazil | 29 November 2018 |
| Dominika Čonč | Slovenia | 30 November 2018 |
| Leila Ouahabi | Spain | 1 December 2018 |
| Claudia Zornoza | Spain | 2 December 2018 |
| Tatiana Pinto | Portugal | 3 December 2018 |
| Nataša Andonova | North Macedonia | 4 December 2018 |
| Méline Gérard | France | 5 December 2018 |
| Brenda Pérez | Spain | 7 December 2018 |
| Martina Piemonte | Italy | 9 December 2018 |
| Esther González | Spain | 10 December 2018 |
| Nayeli Rangel | Mexico | 12 December 2018 |
| Leon Balogun | Nigeria | 18 December 2018 |
| Johnathan McKinstry | Northern Ireland | 20 December 2018 |
| Olav Øby | Norway | 24 January 2019 |
| Denis Jercic | Croatia | 29 January 2019 |
| Vinksy | France | 1 February 2019 |
| Godsway Donyoh | Ghana | 20 February 2019 |
| Marco Micaletto | Italy | 22 February 2019 |
| Erin McLeod | Canada | 27 February 2019 |
| Ildefons Lima | Andorra | 7 March 2019 |
| Flemming Pedersen | Denmark | 26 March 2019 |
| Gideon Mensah | Ghana | 28 March 2019 |
| Maxwell Woledzi | Ghana | 28 March 2019 |
| Ella Masar | United States | 8 April 2019 |
| Gorka Etxeberria | Spain | 6 May 2019 |
| Jakub Fulnek | Czech Republic | 10 May 2019 |
| Christie Murray | Scotland | 15 May 2019 |
| Sophie Howard | Scotland | 15 May 2019 |
| Victor Nelsson | Denmark | 18 May 2019 |
| Adriana Leon | Canada | 21 May 2019 |
| Christine Sinclair | Canada | 21 May 2019 |
| Desiree Scott | Canada | 21 May 2019 |
| Janine Beckie | Canada | 21 May 2019 |
| Jenna Hellstrom | Canada | 21 May 2019 |
| Jordyn Huitema | Canada | 21 May 2019 |
| Kadeisha Buchanan | Canada | 21 May 2019 |
| Lindsay Agnew | Canada | 21 May 2019 |
| Quinn | Canada | 21 May 2019 |
| Robyn Gayle | Canada | 21 May 2019 |
| Sabrina D'Angelo | Canada | 21 May 2019 |
| Shannon Woeller | Canada | 21 May 2019 |
| Shelina Zadorsky | Canada | 21 May 2019 |
| Stephanie Labbé | Canada | 21 May 2019 |
| Aivi Luik | Australia | 30 May 2019 |
| Alex Chidiac | Australia | 30 May 2019 |
| Onome Ebi | Nigeria | 6 June 2019 |
| Mary Mwakapila | Zambia | 27 June 2019 |
| Barbra Banda | Zambia | 27 June 2019 |
| Alfonso de la Cruz | Spain | 3 July 2019 |
| Johanna Omolo | Kenya | 19 July 2019 |
| Diego Bardanca | Spain | 26 July 2019 |
| Robbie Crawford | Scotland | 26 July 2019 |
| Pernille Harder | Denmark | 7 August 2019 |
| Magdalena Eriksson | Sweden | 7 August 2019 |
| Julia Simic | Germany | 2 September 2019 |
| Isabella Echeverri | Colombia | 5 September 2019 |
| Natalia Gaitán | Colombia | 5 September 2019 |
| Maria Pry | Spain | 9 September 2019 |
| Sonia Bermúdez | Spain | 9 September 2019 |
| Paloma Fernández Rodríguez | Spain | 9 September 2019 |
| Damaris Egurrola | Spain | 9 September 2019 |
| Jürgen Klopp | Germany | 23 September 2019 |
| Lenie Onzia | Belgium | 27 September 2019 |
| Johnny McKinstry | Northern Ireland | 2 October 2019 |
| Maximiliane Rall | Germany | 18 October 2019 |
| Arianna Criscione | United States | 29 October 2019 |
| Umut Nayir | Turkey | 31 October 2019 |
| Bendik Rise | Norway | 1 November 2019 |
| Simon Jakobsen | Denmark | 1 November 2019 |
| Eniola Aluko | England | 5 November 2019 |
| Kathrine Larsen | Denmark | 7 November 2019 |
| Juan Carlos Amoros | Spain | 14 November 2019 |
| Hannah Godfrey | Scotland | 14 November 2019 |
| Siri Worm | Netherlands | 14 November 2019 |
| Bianca Rech | Germany | 15 November 2019 |
| Sabrina Buljubašić | Bosnia and Herzegovina | 19 November 2019 |
| Bianca Sierra | Mexico | 22 November 2019 |
| Stephany Mayor | Mexico | 22 November 2019 |
| Chris Butcher | England | 12 December 2019 |
| Aida Gaistenova | Kazakhstan | 18 December 2019 |
| Umut Nayir | Turkey | 19 December 2019 |
| Alice McKeegan | England | 20 December 2019 |
| Jérémy Guillemenot | Switzerland | 15 January 2020 |
| Xaver Schlager | Austria | 24 April 2020 |
| Ryan Porteous | Scotland | 21 October 2020 |
| Cyriel Dessers | Nigeria | 20 November 2020 |
| Lisa Evans | Scotland | 4 November 2021 |
| Vivianne Miedema | Netherlands | 4 November 2021 |
| Maya Le Tissier | England | May 2022 |
Note
* ↑ Includes a football administrator, director of football/sporting director, club director, football agent, journalist, esports professional and YouTuber.

### Businesses

| Name | Nationality | Joined On |
| World Football Summit | Spain | 15 September 2017 |
| The Fussball Project | United States | 27 October 2017 |
| Donosti Cup | Spain | 29 November 2017 |
| 11 Players | Canada | 10 December 2017 |
| Kampoos | Spain | 18 December 2017 |
| FC Nordsjælland | Denmark | 21 May 2018 |
| MUSC Hongkong | Hong Kong | 11 July 2018 |
| EFF Rosalía | Spain | 31 October 2018 |
| WARUBI Sports | United States | 27 December 2018 |
| Manchester United Supporters' Trust | United Kingdom | 17 January 2019 |
| Pinatar Arena | Spain | 20 March 2019 |
| A.D. Calasanz Pozuelo | Spain | 5 November 2019 |
| Aficiones Unidas | Spain | — |
| Butcher Kennedy | Spain | — |
| Colonial Soccer Club | United States | — |
| Goal Click | United Kingdom | — |
| The Goal Hanger | United Kingdom | — |
| Mixed Bag United | Ireland | — |
| New Entertainment Order | Australia | — |
| Prosper Era | United Kingdom | — |
| Red Box Productions | United Kingdom | — |
| SAM Sports | Germany | — |
| Spielerrat | Germany | — |
| University Soccer | United States | — |
| Oakland Roots SC | United States | — |