# Bride of the Century

Bride of the Century (Korean: 백년의 신부; RR: Baeknyeonui Sinbu), also known as Hundred Year Bride, is a 2014 South Korean television series starring Lee Hong-gi and Yang Jin-sung. It aired on cable channel TV Chosun from February 22 to April 12, 2014 for 20 episodes. The fantasy/romance drama revolves around a family curse that causes the first wife of the first born son to die.

## Plot

Taeyang Group is the largest conglomerate in South Korea. The Choi family who runs Taeyang has supposedly been under a curse for a hundred years that the first bride of the eldest son will always die. When the wealthy heiress Jang Yi-kyung (Yang Jin-sung) disappears right before her wedding to chaebol heir Choi Kang-joo (Lee Hong-gi), Na Doo-rim (Yang Jin-sung), a looka impostor, is brought in to take her place. Unlike the cold and calculating Yi-kyung, Doo-rim is sweet and sunny, and Kang-joo genuinely falls in love with her. As the wedding plans progress, Kang-joo and Yi-kyung's mothers both scheme and plot behind the scenes.

## Cast

* Lee Hong-gi as Choi Kang-joo
** Lomon as teen Choi Kang-joo
** Jeon Jin-seo as young Choi Kang-joo
    A good-looking and educated second-generation chaebol heir. He has a prickly personality, and is self-indulgent and bad at relationships. But he is goodhearted underneath it all, and is harboring pain from his childhood.
* Yang Jin-sung as Na Doo-rim / Jang Yi-kyung
    Na Doo-rim is a sweet, homely girl who comes from a southern island village. Jang Yi-kyung is a chic, cold and calculating woman who wants to marry into the Choi family. Doo-rim and Yi-kyung are doppelgängers.
* Sung Hyuk as Jang Yi-hyun
    Yi-kyung's older half-brother. He is the operations manager of Ohsung Construction.
* Lee Hee-Won (aka Jang Ah Young )as Lee Roo-mi
    An upper-class young woman with looks and brains who went to a prestigious university. Roo-mi becomes Doo-rim's rival for Kang-joo's heart.
* Nam Jeong-hee as Park Soon-bok
    Doo-rim's grandmother.
* Park Jin-joo as Oh Jin-joo
    Doo-rim's childhood friend.
* Choi Il-hwa as Choi Il-do
    Kang-joo's father, and CEO of Taeyang Group.
* Kim Seo-ra as Kim Myeong-hee
    Kang-joo's mother. The unloved wife of a wealthy man who tries to destroy her son's relationship with a girl from a poor family.
* Jung Hae-in as Choi Kang-in
    Kang-joo's younger brother, and an idol singer.
* Kang Tae-hwan as Secretary Kim
* Shin Eun-jung as Ma Jae-ran
    Yi-kyung's mother, and CEO of Ohsung Construction.
* Kim Ah-young as Sung Joo-shin (ghost)
* Kim Yoo-jung as Leeann
* Im Byung-ki as Butler Jang
    Butler of the Choi family.
* Kwon Eun-ah as Ahn Dong-daek
    Butler Jang's wife.

## Production

Filming began in Namhae on December 9, 2013.
After having dinner with the drama crew on December 16, 2013, an accident occurred on an icy street which lead to Lee Hong-gi suffering a dislocated shoulder and facial scratches. He was prescribed six weeks of rest and returned to the set on January 10, 2014.

## Reception

It received a good response in Korea for a cable drama, with a peak viewership rating of 1.451%.
According to one of China's biggest internet portal sites QQ, Bride of the Century ranked number one on weekly and monthly charts in both March and April 2014, exceeding 100 million views. It was also ranked as the most searched phrase on China's microblogging service Weibo.
International broadcasting rights have been sold to Japan, U.S., China, Vietnam, Cambodia and other countries. A Chinese remake is expected to air at the end of 2014.

## Ratings

In this table, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.
| Ep. | Original broadcast date | AGB Nielsen |
| Ep. | Original broadcast date | Nationwide |
| 1 | February 22, 2014 | 0.474% |
| 2 | February 23, 2014 | 0.399% |
| 3 | March 1, 2014 | 0.764% |
| 4 | March 2, 2014 | 0.844% |
| 5 | March 8, 2014 | 0.762% |
| 6 | March 9, 2014 | 0.973% |
| 7 | March 14, 2014 | 0.611% |
| 8 | March 15, 2014 | 1.062% |
| 9 | March 21, 2014 | 1.311% |
| 10 | March 22, 2014 | 1.451% |
| 11 | March 28, 2014 | 1.123% |
| 12 | March 29, 2014 | 1.349% |
| 13 | April 4, 2014 | 0.952% |
| 14 | April 5, 2014 | 1.044% |
| 15 | April 11, 2014 | 0.942% |
| 16 | April 12, 2014 | 1.052% |
| Average | Average | 0.945% |
* This drama aired on a cable channel/pay TV which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters (KBS, SBS, MBC and EBS).

## International Broadcast

* India - 20/08/2021 - Present On MX Player in Hindi Dubbed Episodes.