# Shivani Vasagam Wedanayake

Shivani Vasagam Wedanayake (born 25 February 1971) is a Sri Lankan model, entrepreneur and beauty pageant titleholder. Wedanayake (née Vasagam) is the daughter of the cinematographer A. V. m Vasagam, and forayed into the fashion and beauty industry encouraged by her father to follow the tradition in the entertainment and field of arts. She is also a published poet with the National Library of North American poets.

## Early life

Wedanayake educated at Bishop's College, Colombo started her career as a model in 1991 when a fashion photographer discovered her while walking in her home town of Colombo. Having persuaded her to model, she enrolled herself in Senaka De Silva school of Catwalk and Photographic modeling and embarked on a successful career as a fashion and photographic model.

## Model

She won the Model of the Year in 1992, which established her as a supermodel. She has modeled for Senaka De Silva, Lou Ching Wong, Chrys Fernandopulle, Dinesh Chandrasena, Andre Estefan, Dhammika Amerasekera, Mangala Innocence, Mariposa, Odel, Buddhi Batiks Eric sooriyasena amongst others and was a Fit model for Victoria's Secret.
Having established as a front runner she was invited to open many shows and was the most photographed cover girl in the country in the 1990s. Through the ‘Shades of Sri Lanka’ fashion show she has travelled to Belgium, Italy, France, Abu Dhabi, Oman promoting Sri Lanka's Batiks, Silks and Handlooms industries as a model. She also modeled for Tex Linen in India as a print model.
Her work as a print and television model included fronting the Odel Elephant orphanage, Axe Oil, Lakme cold cream, Lipton Tea promotion and Janome sewing machine working with leading photographers in the country including Gamini Saparamadu and Athula Mahawalage.

## Pageantry

Wedanayake was invited to represent her country at the Miss Asia Pacific Quest held in Manila, Philippines in 1993. Wedanayake competed for the Miss Universe Sri Lanka in 1995 pageant was held on 2 April 1995 at Kings Court, Trans Asia Hotel (now Cinnamon Lakeside), and won the competition and the right to represent her country at the Miss Universe 1995 pageant held on 12 May 1995 at the Windhoek country club and resort, Namibia. She received 9.13 for interview, 9.11 for evening gown and 8.52 for swimsuit during the preliminaries and was placed 22nd out of 82 countries.
In 1999 she took part in the Mrs. Sri Lanka and won the title of Mrs. World Sri Lanka held on 30 October 1999 at BMICH, and competed at the Mrs. World pageant held in Jerusalem, Israel. She competed with 48 countries and won the 4th runner-up place at the Mrs. World.

## Entrepreneur

Wedanayake co-founded WEB Syndicate, Sri Lanka's pioneer web design and development company with the birth of the Internet in 1996. Having established as a leader in the country the company provided cutting-edge technology for exporters Ceyon black tea, hotels such as the Confifi Group, conglomerates including the Stassen Group and multi-nationals Unilever through the World Wide Web. The company was the first to design, develop and deploy the country's fully integrated shopping cart facility for Dilmah tea and the first to build their fully owned state of the art design studio.