# National Heart Foundation of New Zealand

The National Heart Foundation of New Zealand (known as the Heart Foundation) is a registered New Zealand heart health charity established in 1968. It funds research into heart disease, and provides education to promote healthy lifestyles to prevent heart disease. It has awarded over $78 million to fund research and specialist training for cardiologists since 1970. The funding has provided over 1,800 research and training grants awarded in New Zealand.
There are 18 Heart Foundation branches located through New Zealand.
The Heart Foundation's work includes:
* funding research into the treatment, cure and prevention of heart disease
* funding training and grants for New Zealand’s cardiologists and researchers
* developing and implementing heart disease prevention programmes for schools and communities
* educating New Zealanders on how to live heart healthy lifestyles
* championing care for those at risk of, or living with, heart disease in New Zealand

## History

In 1968, a group of cardiologists established the National Heart Foundation with the aim of making an impact on New Zealand's heart disease epidemic. New Zealand's death rates due to heart disease were among the highest in the world at the time.

## Advertising campaigns

In 2015 the foundation released a television advertisement asking viewers "who gives the most realistic performance of a heart attack?", and showing several people acting as if they are experiencing a heart attack. In the end, the advertisement points to a person sitting in the background. It was designed to teach people that heart attacks are not as dramatic as what are portrayed in cinema. The advertisement received multiple awards.

## Dietary advice

The foundation recommends a diet low in saturated fat and high in unsaturated fats (monosaturated and polyunsaturated) from nuts, seeds, plant oils, avocado and oily fish to reduce heart disease risk. They advice that 40% of the food trolley should be filled with fruit and vegetables. The foundation recommends people to replace refined grains with whole grains and consume at least three servings of whole grains per day for heart health.
In 2017, the foundation published a Dairy and Heart Health umbrella review which found an "overall neutral effect of dairy on cardiovascular risk for the general population". Their position paper stated that "the evidence overall suggests dairy products can be included in a heart-healthy eating pattern and choosing reduced-fat dairy over full-fat dairy reduces risk for some, but not all, cardiovascular risk factors".
In 2020, the foundation’s Expert Nutrition Policy (ENP) issued a position statement that concluded that high consumption of red meat increases risk of heart disease and stroke by 16% therefore one should aim to reduce consumption of red meat below 350g per week and replace meat with plant sources of protein.

## Research

The Heart Foundation is New Zealand's leading independent funder of heart research. Their funding enables medical researchers and cardiologists to undertake research projects and specialist training.

### Heart Foundation Chair of Heart Health

Heart Foundation donors funded a Chair of Heart Health position at Auckland University. The Chair, filled by Professor Rob Doughty, was established to create a research hub to focus on improving understanding of heart disease, and to help improve heart health for New Zealanders.

### Heart disease and mental illness study

In 2017 the Heart Foundation funded a two-year study into the link between heart disease and mental illness, to be carried out by Professor Bart Ellenbroek and his research team at Victoria University, Wellington.

### Polypill study

The Heart Foundation of New Zealand, with other organisations including the British Heart Foundation and the Wellcome Trust, funded research published in 2011 into the use of a polypill to reduce the risk of heart attack and stroke.

## Care and support

The Heart Foundation holds heart-help sessions that offer support and advice from guest speakers including health professionals. These sessions are run by regionally-based Heart Foundation staff.

## Heart Foundation lottery

The Heart Foundation runs a lottery as a fundraiser. It began on 26 December 1993. Jennian Homes is the partner of the Heart Foundation Lottery.

## Heart Foundation Tick

The Heart Foundation Tick programme was used to help New Zealanders find healthy food choices. The programme ran for 25 years and was retired in 2016. An achievement of the Tick programme was its success in working with food companies to reduce the amount of salt in processed food products.