Skill: 1kalin/afrexai-partnership-revenue (version 1.0.0)

# Partnership & Channel Revenue Engine Turn partnerships from handshake deals into a systematic revenue machine. This is the complete playbook for finding, qualifying, structuring, launching, and scaling partner-driven growth — whether you're building integration partnerships, reseller channels, affiliate programs, or strategic alliances. --- ## Phase 1 — Partnership Strategy & ICP Before reaching out to anyone, define what a great partner looks like. ### Partnership Type Decision Matrix | Type | Best When | Revenue Model | Complexity | Time to Revenue | |------|-----------|---------------|------------|-----------------| | **Integration/Tech** | Products complement each other | Revenue share 10-30% | High | 3-6 months | | **Reseller/VAR** | Partner has your buyer's trust | Wholesale discount 20-40% | Medium | 1-3 months | | **Referral** | Low-commitment entry point | Per-lead fee or % of first deal | Low | 2-4 weeks | | **Affiliate** | Large audience, digital product | 15-40% commission | Low | 1-2 weeks | | **Co-Sell** | Enterprise deals, both logos help | Split varies by contribution | High | 3-6 months | | **White-Label/OEM** | Partner wants your tech under their brand | License + per-seat/usage fee | Very High | 6-12 months | | **Co-Marketing** | Shared audience, content leverage | No direct rev (pipeline gen) | Low | 2-4 weeks | | **Strategic/JV** | Market entry, new geography | Equity or profit share | Very High | 6-18 months | **Selection rule:** Start with Referral or Affiliate (fast wins, prove concept), then graduate to Integration or Reseller (real revenue), then Strategic (market expansion). ### Ideal Partner Profile (IPP) ```yaml ideal_partner_profile: company: size: "50-500 employees" # or revenue range stage: "Series B+ or profitable" geography: "US, UK, EU" industries: ["SaaS", "Professional Services"] audience_overlap: serves_our_icp: true # Their customers = our target buyers complementary_not_competitive: true audience_size_minimum: 5000 # customers or active users capability: has_sales_team: true # for reseller; optional for referral technical_integration_capacity: "medium" # for tech partnerships marketing_team_exists: true # for co-marketing partner_program_experience: "any" # bonus if they've partnered before alignment: brand_quality: "matches or exceeds ours" values_compatible: true growth_trajectory: "stable or growing" executive_sponsorship_likely: true anti_signals: # Disqualify if any are true - "Direct competitor or building competing feature" - "Declining revenue / layoffs > 20%" - "Known for partner-unfriendly behavior" - "Regulatory risk that could impact us" - "Single decision-maker who's leaving" ``` ### Partner Scoring (0-100) | Dimension | Weight | 1-5 Scale Criteria | |-----------|--------|---------------------| | **Audience Fit** | 25% | 1=no overlap, 3=partial overlap, 5=exact ICP match | | **Revenue Potential** | 25% | 1=<$5K/yr, 3=$25-50K/yr, 5=$100K+/yr | | **Brand Alignment** | 15% | 1=risky brand, 3=neutral, 5=prestigious/trusted | | **Execution Capability** | 20% | 1=no team/resources, 3=some capacity, 5=dedicated partner team | | **Strategic Value** | 15% | 1=transactional only, 3=market insight, 5=opens new market segment | **Score = (Audience×5 + Revenue×5 + Brand×3 + Execution×4 + Strategic×3) = max 100** - **80-100:** Tier 1 — white-glove onboarding, dedicated partner manager - **60-79:** Tier 2 — standard enablement, quarterly reviews - **40-59:** Tier 3 — self-serve resources, annual check-in - **<40:** Pass — politely decline or defer --- ## Phase 2 — Partner Discovery & Research ### 8 Discovery Channels (ranked by quality) 1. **Existing customer referrals** — "Which tools do you use alongside ours?" — highest-quality signal 2. **Integration marketplace analysis** — Browse Zapier, HubSpot, Salesforce AppExchange for adjacent tools 3. **Competitor's partner pages** — Who partners with competitors? They understand the value prop 4. **Industry conference sponsor lists** — Companies investing in visibility = partnership-ready 5. **LinkedIn Sales Navigator** — Search by company, filter by "partnerships" or "business development" in title 6. **G2/Capterra category adjacency** — Same category buyers also buy from these vendors 7. **VC portfolio overlap** — Same investors often encourage portfolio partnerships 8. **Inbound requests** — Track who reaches out; signal of natural demand ### Research Brief Template ```yaml partner_research: company: "Acme Corp" website: "https://acme.com" what_they_do: "Project management for construction firms" audience: customer_count: "~2,000 companies" target_segment: "Mid-market construction ($10M-$200M revenue)" geographic_focus: "US, expanding to UK" overlap_with_our_icp: "HIGH — 60% of their customers match our target" product: core_product: "Cloud PM platform" pricing: "$99-499/mo per company" integrations: ["QuickBooks", "Procore", "Slack"] api_available: true gaps_we_fill: "No AI automation, no document analysis" business: funding: "Series B, $40M raised" revenue_estimate: "$15M ARR" growth: "Growing ~40% YoY" team_size: 180 partner_program_exists: false # Opportunity to be first! key_people: partnership_lead: "Jane Smith, VP Business Development" product_lead: "Mike Johnson, CPO" ceo: "Sarah Williams" linkedin_urls: - "https://linkedin.com/in/janesmith" - "https://linkedin.com/in/mikejohnson" competitive_intel: partners_with: ["QuickBooks", "DocuSign"] missing_partners: "No AI/automation partner" competitor_partnerships: "Rival Corp partners with BuildBot AI" partnership_angle: "Integration: our AI reads their project docs, automates compliance checks" estimated_annual_value: "$75K (rev share on 200 conversions)" risk_factors: ["May build in-house", "CEO reportedly difficult"] outreach_strategy: warm_intro_available: "Yes — mutual investor, also customer X knows their VP" first_touch: "Warm intro via investor → meeting with VP BD" hook: "Their competitor already has AI partner; they're falling behind" ``` --- ## Phase 3 — Outreach & First Meeting ### Outreach Sequence (5 touches over 3 weeks) **Touch 1 — Day 1: Warm Intro or Cold Email** Subject: `{Mutual connection} suggested I reach out — {their company} + {your company}` ``` Hi {Name}, {Mutual connection} mentioned you're exploring ways to help {their customers} with {problem area}. We've been building {brief description} and {X} of our customers already use {their product} alongside ours. Quick thought: a {partnership type} between us could help your customers {specific outcome — e.g., "cut compliance review time by 60%"} without you building anything new. Worth a 20-minute call this week? {Signature} ``` **Touch 2 — Day 4: Value-Add Follow-up** ``` Hi {Name}, Following up — I put together a quick analysis of how {their product} users could benefit from {your capability}. [Attach 1-pager or link] The overlap between our customer bases is stronger than I expected — {specific data point}. Happy to walk through it whenever works. ``` **Touch 3 — Day 8: Social Proof** ``` Quick update — {similar company} just launched a similar partnership with us and saw {metric — e.g., "23% increase in customer retention"} in the first quarter. Their {role} said: "{brief quote}." Think this could work for {their company} too. Free Thursday? ``` **Touch 4 — Day 14: Light Nudge** ``` Hi {Name} — wanted to bump this up. We're formalizing our partner program this quarter and have {X} spots for launch partners who get priority integration support and co-marketing. Should I include {their company}? ``` **Touch 5 — Day 21: Break-up** ``` Hi {Name} — I'll assume the timing isn't right. Totally understand. If partnerships ever become a priority, we'd love to explore this. I'll check back in {timeframe — e.g., "Q3"}. In the meantime, {useful resource — guide, report, or intro to someone helpful}. ``` ### First Meeting Agenda (30 min) ``` 0-5 min: Rapport + confirm agenda 5-10 min: THEM — their business, customers, growth priorities 10-15 min: US — brief overview, why we think there's a fit 15-20 min: THE OPPORTUNITY — specific partnership model, mutual benefits 20-25 min: LOGISTICS — next steps, who else should be involved 25-30 min: COMMITMENT — agree on timeline for follow-up/decision ``` **Questions to ask:** 1. "What's your biggest growth priority this quarter?" 2. "How do your customers currently solve {problem we address}?" 3. "Have you done partnerships before? What worked/didn't?" 4. "Who internally would need to sign off on a partnership?" 5. "What would make this a no-brainer for you?" **Red flags in first meeting:** - They can't articulate who their customer is → unclear audience - "We'll need to run this by legal" as first response → bureaucracy-heavy - No questions about your product → not genuinely interested - Immediately jump to "what's your commission?" → transactional mindset only --- ## Phase 4 — Deal Structure & Commercials ### Revenue Share Models | Model | Use When | Typical Range | Tracking Method | |-------|----------|---------------|-----------------| | **% of revenue** | Ongoing SaaS referrals | 15-30% of MRR for 12-24 months | UTM + referral code | | **Flat fee per lead** | High volume, lower quality | $50-500 per qualified lead | CRM attribution | | **Flat fee per deal** | Clear conversion events | $500-5,000 per closed deal | Promo code or UTM | | **Tiered commission** | Incentivize volume | 15% for 1-10, 20% for 11-25, 25% for 26+ | Dashboard tracking | | **Revenue share (mutual)** | Integration partnership | 10-20% both directions | API usage + attribution | | **License fee** | White-label/OEM | $X per seat per month | Usage metering | | **Hybrid** | Complex deals | Base fee + performance bonus | Combined tracking | ### Deal Economics Calculator ``` Partner Deal Economics: Expected referrals per month: [X] Average deal size (ACV): $[Y] Close rate on partner leads: [Z]% Commission rate: [W]% Monthly partner revenue: X × Y × (Z/100) = $[A] Monthly commission paid: A × (W/100) = $[B] Net revenue after commission: A - B = $[C] Partner CAC: (onboarding cost + enablement time) / expected deals in Year 1 Partner LTV: average monthly net revenue × average partner lifespan (months) HEALTHY IF: - Partner LTV / Partner CAC > 3:1 - Net margin on partner deals > 40% - Partner-sourced CAC < direct CAC - Commission < customer LTV × 25% ``` ### Partnership Agreement Checklist ``` MUST INCLUDE: □ Partnership type and scope (what's included, what's excluded) □ Revenue share / commission structure with payment terms □ Attribution method and tracking technology □ Minimum commitments (if any — e.g., X referrals/quarter to maintain tier) □ Exclusivity terms (usually NON-exclusive; exclusive = premium tier only) □ Term length and renewal (12 months auto-renew is standard) □ Termination clause (30-60 days notice, what happens to in-flight deals) □ IP and brand usage rights (logo, name, marketing materials) □ Data sharing and privacy (what data is exchanged, GDPR/CCPA compliance) □ SLAs for integration support or lead response time □ Dispute resolution (mediation before litigation) □ Non-compete / non-solicit (narrow and reasonable) □ Confidentiality / NDA □ Insurance requirements (if applicable) NICE TO INCLUDE: □ Joint marketing commitments (X co-branded pieces per quarter) □ MDF (Market Development Funds) availability □ Partner advisory board participation □ Early access to product roadmap □ Escalation contacts for both sides ``` --- ## Phase 5 — Partner Enablement & Launch ### Partner Onboarding Checklist (First 14 Days) ``` DAY 1-3: SETUP □ Signed agreement received and countersigned □ Partner portal access provisioned □ Referral/tracking link generated and tested □ Partner contact added to CRM with "Partner" tag □ Welcome email sent with all resources □ Kick-off call scheduled DAY 4-7: ENABLEMENT □ Product deep-dive session (60 min — record it) □ Sales enablement materials shared: - One-pager (partner version) - Battle card vs. competitors - Demo script / walkthrough - FAQ document (20+ common questions) - Pricing guide with partner-specific terms □ Co-branded landing page live (if applicable) □ Partner's team trained on positioning and qualification DAY 8-14: ACTIVATION □ First joint pipeline review □ First co-marketing piece planned (webinar, blog, case study) □ Partner makes first referral or introduction □ Feedback collected on enablement materials □ 14-day check-in call completed □ Partner added to monthly partner newsletter ``` ### Partner Enablement Kit | Asset | Purpose | Update Frequency | |-------|---------|------------------| | **Partner One-Pager** | Quick overview for partner's sales team | Quarterly | | **Battle Card** | Positioning vs. competitors | Monthly | | **Demo Script** | Step-by-step demo walkthrough | Per release | | **FAQ Document** | 20+ common objections + answers | Monthly | | **Case Studies** | Social proof by industry/use case | As available | | **Email Templates** | Pre-written intro emails partners can use | Quarterly | | **Co-branded Deck** | Joint presentation for prospects | Per partner | | **Integration Guide** | Technical setup documentation | Per release | | **ROI Calculator** | Shareable tool for partner's prospects | Quarterly | | **Commission Dashboard** | Real-time earnings tracking | Always live | ### Launch Playbook ``` WEEK 1: Soft Launch - Partner's internal team briefed - Test referral flow end-to-end - First 3-5 warm intros from partner's network WEEK 2-3: Controlled Launch - Co-branded announcement blog post - Email to partner's customer base (segmented) - Social media cross-promotion - Webinar or live demo (target: 50+ registrants) WEEK 4+: Full Launch - Integration listed on both marketplaces - Paid co-marketing (if budget allows) - Case study from first joint customer - Press release (if strategic partnership) ``` --- ## Phase 6 — Partner Management & Growth ### Partner Health Score (0-100, monthly) | Metric | Weight | Scoring | |--------|--------|---------| | **Referral Volume** | 25% | 1=0 refs, 3=meets target, 5=exceeds 2x | | **Lead Quality** | 20% | 1=<10% close rate, 3=matches avg, 5=>2x avg close rate | | **Engagement** | 20% | 1=unresponsive, 3=attends QBRs, 5=proactive co-marketing | | **Revenue Generated** | 25% | 1=<$1K/mo, 3=meets forecast, 5=exceeds 2x | | **Relationship Strength** | 10% | 1=single contact, 3=multiple stakeholders, 5=executive sponsor | **Score = weighted sum × 4 = max 100** - **80-100:** Champion — invest more, expand scope - **60-79:** Healthy — maintain cadence, look for growth - **40-59:** At risk — diagnose issues, intervention plan - **<40:** Declining — honest conversation, consider winding down ### Quarterly Business Review (QBR) Template ``` ## Partner QBR: {Partner Name} — {Quarter} ### Performance Summary - Referrals sent: {X} (target: {Y}) - Deals closed: {X} (target: {Y}) - Revenue generated: ${X} (target: ${Y}) - Commission paid: ${X} - Partner health score: {X}/100 ### What Worked - {Top performing initiative} - {Successful co-marketing effort} ### What Didn't - {Underperforming area} - {Blocked initiative and why} ### Next Quarter Plan - Revenue target: ${X} (+{Y}% growth) - Key initiatives: 1. {Initiative — owner — deadline} 2. {Initiative — owner — deadline} 3. {Initiative — owner — deadline} - Co-marketing commitment: {X pieces} - Enablement needs: {Training, new materials, etc.} ### Open Issues - {Issue — owner — target resolution date} ### Executive Alignment - {Any strategic changes to discuss} ``` ### Partner Lifecycle Stages ``` PROSPECT → EVALUATING → ONBOARDING → RAMPING → PRODUCING → SCALING → STRATEGIC ↓ ↓ ↓ ↓ ↓ ↓ ↓ Research Pitch & 14-day First 90 Steady Expand Deep & score negotiate checklist days ramp state scope collab ``` **Stage-specific actions:** | Stage | Key Action | Success Metric | Typical Duration | |-------|-----------|----------------|------------------| | Prospect | Research + score | Score >60 | 1-2 weeks | | Evaluating | Pitch + negotiate terms | Signed agreement | 2-4 weeks | | Onboarding | Enablement + training | Completion of 14-day checklist | 2 weeks | | Ramping | First referrals + support | First closed deal | 30-90 days | | Producing | Consistent referral flow | Meets monthly targets | Ongoing | | Scaling | Expand scope, co-sell | Revenue growing QoQ | 6+ months | | Strategic | JVs, co-build, exclusivity | Board-level relationship | 12+ months | --- ## Phase 7 — Channel Program Design ### Program Tiers ```yaml partner_program: tiers: - name: "Referral Partner" requirements: annual_revenue: "$0+" certifications: 0 quarterly_reviews: false benefits: commission: "15%" support: "Email only" marketing: "Listed in partner directory" training: "Self-serve portal" - name: "Silver Partner" requirements: annual_revenue: "$25K+" certifications: 1 quarterly_reviews: true benefits: commission: "20%" support: "Dedicated Slack channel" marketing: "Co-branded landing page + 1 webinar/quarter" training: "Live training sessions" mdf: "$2,500/quarter" - name: "Gold Partner" requirements: annual_revenue: "$100K+" certifications: 2 quarterly_reviews: true benefits: commission: "25%" support: "Dedicated partner manager" marketing: "Full co-marketing program" training: "Custom enablement" mdf: "$10,000/quarter" early_access: true advisory_board: true - name: "Platinum Partner" requirements: annual_revenue: "$250K+" certifications: 3 quarterly_reviews: true executive_sponsor: true benefits: commission: "30%" support: "Named SE + partner manager" marketing: "Joint press releases + events" training: "On-site enablement" mdf: "$25,000/quarter" product_input: "Roadmap influence" exclusivity_option: true ``` ### Partner Certification Program ``` LEVEL 1 — Foundations (self-paced, 2 hours) - Product overview and positioning - Target customer profile - Basic demo skills - Quiz: 80% to pass LEVEL 2 — Practitioner (instructor-led, half day) - Advanced product deep-dive - Objection handling workshop - Live demo practice with feedback - Role-play exercise: 3 scenarios LEVEL 3 — Expert (hands-on, full day) - Technical integration workshop - Solution architecture for top use cases - Co-selling methodology - Build a custom demo - Present to panel for certification ``` --- ## Phase 8 — Metrics & Reporting ### Partner Program Dashboard ```yaml weekly_metrics: pipeline: new_partner_leads: {X} partners_in_evaluation: {X} partners_onboarding: {X} active_partners: {X} churned_partners_this_month: {X} performance: total_referrals_this_week: {X} qualified_referrals: {X} deals_closed_via_partners: {X} partner_sourced_revenue: "${X}" commission_paid: "${X}" net_partner_revenue: "${X}" efficiency: partner_sourced_vs_direct_cac: "{X}% lower" partner_deal_close_rate: "{X}%" average_partner_deal_size: "${X}" time_to_first_referral: "{X} days" partner_activation_rate: "{X}%" # % of signed partners who refer in 90 days health: avg_partner_health_score: "{X}/100" partners_at_risk: {X} nps_from_partners: {X} monthly_review: - Top 5 partners by revenue - Bottom 5 active partners (intervention needed?) - New partners added vs churned - Partner-sourced % of total revenue (target: 20-30%) - Co-marketing ROI - Enablement material usage stats ``` ### Key Benchmarks | Metric | Poor | Good | Great | |--------|------|------|-------| | Partner activation rate (first referral in 90 days) | <30% | 50-70% | >70% | | Partner-sourced deal close rate | <10% | 20-30% | >30% | | Partner-sourced CAC vs direct | Same or higher | 20-40% lower | >40% lower | | Partner-sourced revenue % | <10% | 15-25% | >25% | | Average time to first referral | >90 days | 30-60 days | <30 days | | Partner NPS | <30 | 40-60 | >60 | | Commission as % of partner revenue | >35% | 20-30% | <20% | | Partner churn rate (annual) | >30% | 15-25% | <15% | --- ## Phase 9 — Advanced Strategies ### Co-Sell Motion (Enterprise Deals) ``` 1. IDENTIFY: Partner flags opportunity where both products needed 2. QUALIFY: Joint discovery call — both teams present 3. PLAN: Mutual Action Plan with shared milestones 4. DEMO: Integrated demo showing combined value 5. PROPOSE: Joint proposal — single contract or coordinated pricing 6. NEGOTIATE: Lead partner runs point; support partner advises 7. CLOSE: Coordinated signing and onboarding 8. SUCCEED: Joint customer success plan ``` **Co-sell rules:** - Lead partner = whoever has the stronger existing relationship - Revenue split agreed BEFORE first joint meeting - One partner manages the deal; other provides air cover - Weekly joint stand-ups during active deals - Shared CRM view or weekly pipeline email ### Affiliate Program at Scale ```yaml affiliate_program: tracking: "First-click attribution, 90-day cookie" commission_structure: one_time: "30% of first payment" recurring: "20% for 12 months" tiers: starter: { monthly_sales: "0-5", commission: "20%" } pro: { monthly_sales: "6-20", commission: "25%" } elite: { monthly_sales: "21+", commission: "30%", bonus: "$500/mo" } assets_provided: - Banner ads (5 sizes) - Email swipe copy (5 variations) - Social media posts (10 templates) - Landing page (co-branded, personalized link) - Video testimonials for embedding rules: - No brand bidding on paid search - No coupon/deal sites without approval - Honest representation required - FTC disclosure mandatory payment: "Monthly, NET-30, minimum $100 payout" platform: "PartnerStack / FirstPromoter / custom" ``` ### Partner Ecosystem Flywheel ``` More Partners → More Integrations → Better Product → More Customers ↑ ↓ More Revenue ← Higher Retention ← More Value ← More Use Cases ``` **Flywheel accelerators:** 1. **Partner marketplace** — customers discover partners naturally 2. **Integration templates** — reduce time-to-integrate from months to days 3. **Partner API** — self-serve technical onboarding 4. **Success stories** — each win attracts 2-3 similar partners 5. **Partner events** — annual summit builds community --- ## Phase 10 — Edge Cases & Difficult Situations ### When a Partner Isn't Performing ``` Step 1: Data review — is it volume, quality, or conversion? Step 2: Honest conversation — "We committed to X referrals/quarter. We're at Y. What's blocking you?" Step 3: Enablement check — do they have what they need? Re-train if needed Step 4: 30-day improvement plan with specific targets Step 5: If no improvement → move to self-serve tier or mutual wind-down ``` ### When Partners Compete with Each Other - Segment by geography, vertical, or deal size - "First to register the deal" wins (deal registration system) - Transparent rules, consistently enforced - If conflict: mediating conversation, not email threads ### When a Partner Wants Exclusivity - Only grant for specific geography or vertical, never global - Require minimum revenue commitment (2x what they'd get non-exclusive) - Time-bound (12 months, reviewed annually) - Performance clause: exclusivity revoked if targets missed by >30% ### When You're the Smaller Partner - Lead with specific value you bring (niche expertise, technical capability) - Propose a pilot (3 months, limited scope, clear success metrics) - Make it zero-effort for them (you build the integration, you create the materials) - Find an internal champion who benefits personally (quota relief, innovation credit) ### International Partnerships - Respect local business customs (relationship speed varies by culture) - Contracts: specify governing law and currency - Consider local partner for market entry vs. direct - Tax implications: withholding on cross-border commissions - Language: translate key enablement materials ### When to Kill a Partnership Red flags that mean it's over: - Partner actively sends leads to competitor - Reputational damage to your brand - Legal/compliance violations - Negative ROI after 6+ months of effort - Relationship has become adversarial **Exit gracefully:** 30-60 day notice, honor existing pipeline, write a professional transition plan, leave the door open for the future. --- ## Natural Language Commands ``` "Research [company] as potential partner" → Builds full research brief from web data "Score [company] as a partner" → Runs 5-dimension scoring, returns tier recommendation "Draft outreach to [name] at [company] about [partnership type]" → Generates personalized 5-touch sequence "Create partner agreement outline for [company] — [type] partnership" → Generates deal structure with commercial terms "Build enablement kit for [partner name]" → Creates one-pager, FAQ, battle card, email templates "Run QBR prep for [partner name]" → Pulls metrics, generates QBR document "Partner health check — all active partners" → Scores all partners, flags at-risk, suggests actions "Design partner program tiers" → Generates tier structure with requirements and benefits "Calculate deal economics: [referrals/mo] referrals at [ACV] ACV, [rate]% commission" → Returns full economics including Partner LTV/CAC "Compare partnership types for [goal]" → Decision matrix based on your specific situation "Plan co-marketing campaign with [partner]" → Generates campaign plan with timeline and assets "Draft partner newsletter for this month" → Compiles updates, wins, new resources for partner base ``` --- ## ⚡ Level Up This skill gives you the complete partnership playbook. For industry-specific partner strategies, deal structures, and vertical-specific outreach sequences: **[AfrexAI Context Packs — $47](https://afrexai-cto.github.io/context-packs/)** - **SaaS Pack** — SaaS-specific channel partner strategies and integration playbooks - **Professional Services Pack** — Referral network and subcontractor partnership frameworks - **Manufacturing Pack** — Distributor and supply chain partner methodologies - **Construction Pack** — Subcontractor and vendor partnership systems ## 🔗 More Free Skills by AfrexAI - `afrexai-lead-hunter` — Automated lead generation & enrichment - `afrexai-sales-playbook` — Complete B2B sales system - `afrexai-negotiation-mastery` — Deal negotiation frameworks - `afrexai-proposal-engine` — Winning proposal methodology - `afrexai-competitive-intel` — Competitive intelligence system **[Browse all AfrexAI skills →](https://afrexai-cto.github.io/context-packs/)**


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