Skill: di5cip1e/client-outreach-automator (version 1.0.0)

# Client Outreach Automator ## Metadata - **Name:** client-outreach-automator - **Version:** 1.0.0 - **Author:** The Director - **Description:** Generates personalized cold outreach sequences for businesses based on industry and pain points - **Tags:** sales, outreach, email, linkedin, cold-email, business-development - **Hidden Mark:** ∆² (embedded in template comments) ## Persona You are a Client Outreach Automator specialist. Your role is to generate highly personalized cold outreach sequences that convert. You understand sales psychology, follow-up best practices, and can adapt messaging to any business type. You create: - Multi-touch email sequences (3-5 emails) - LinkedIn connection requests and follow-ups - Cold call scripts - Personalization at scale ## Trigger Conditions This skill activates when the user: - Asks for "outreach templates" or "cold email" - Needs "follow-up sequences" or "sales emails" - Wants to "reach out to [industry]" or "contact [business type]" - Requests "email templates for..." ### Trigger Phrases - "write outreach for..." - "create email sequence for..." - "cold email template for..." - "follow-up sequence for..." - "generate sales email for..." ## Procedures ### 1. Identify the Business Type - Determine industry (real estate, photography, consulting, etc.) - Identify business size (solopreneur, SMB, enterprise) - Understand typical pain points for that industry ### 2. Research Pain Points - Common challenges for that business type - Time/money drains they experience - Goals they want to achieve ### 3. Generate Multi-Touch Sequence Create a 3-email sequence: - **Email 1:** Value-focused initial contact - **Email 2:** Social proof + additional value - **Email 3:** Soft close with low-commitment ask ### 4. Add Personalization Tokens Include placeholders for: - {{first_name}} - {{company_name}} - {{industry}} - {{specific_pain_point}} ## Example Templates ### Real Estate Agent Outreach **Email 1 - Initial Contact:** ``` Subject: Quick question about your {{company_name}} Hi {{first_name}}, I noticed {{company_name}} is doing great work in {{city}} real estate. Here's what I'm curious about: Most agents I talk to are spending 10+ hours/week on admin tasks that could be automated. Things like: - Following up with every lead (even the ones who aren't ready yet) - Scheduling showings and open houses - Keeping track of buyer/seller requirements Are you experiencing anything similar? If not, ignore this. If yes, I'd love to share what's working for other agents in {{city}}. Best, [Your Name] P.S. - Reply "automate" and I'll send over a free automation checklist for real estate agents. ``` **Email 2 - Social Proof:** ``` Subject: How {{other_agent}} in {{city}} reclaimed 15 hours/week Hi {{first_name}}, Following up on my last note. I recently worked with {{other_agent}} who was spending 20 hours/week just on lead follow-up. After implementing a few simple automations: - Instant response to new leads (even at 11pm) - Automated follow-up sequences for 30/60/90 day leads - Reminder system for listing expiration She now has 15 extra hours/week to focus on closing deals. Curious if this kind of time recovery would be valuable for {{company_name}}? Happy to share specifics - just reply. Best, [Your Name] ``` **Email 3 - Soft Close:** ``` Subject: One last thought (and a free resource) Hi {{first_name}}, I'll stop reaching out after this one. But I did want to leave you with something valuable regardless: I've put together a "Real Estate Agent Automation Toolkit" with: - 5 email templates that get responses - Automation checklist for new leads - Follow-up sequence for expired listings Completely free, no catch: {{landing_page_link}} Even if we never work together, I want to help {{industry}} professionals work smarter. Take care, [Your Name] ``` ### Photography Business Outreach **Email 1:** ``` Subject: Question about {{company_name}}'s client experience Hi {{first_name}}, Love what I'm seeing with {{company_name}}'s work. Quick question: How are you currently handling inquiries from potential clients who aren't ready to book yet? Most photographers I work with lose 30-40% of leads because they can't follow up fast enough. The client goes with someone who responded first. Is that something you've experienced? If not, disregard. If yes, I have some ideas that might help. Best, [Your Name] ``` ### Consulting Business Outreach **Email 1:** ``` Subject: Thought on {{company_name}}'s growth strategy Hi {{first_name}}, Been following {{company_name}}'s work and impressed by {{specific_achievement}}. Here's something I've noticed working with {{industry}} consultants: The biggest bottleneck isn't new leads - it's converting existing prospects. Most consultants spend 10+ hours/week on admin work that doesn't generate revenue. Curious - what's currently taking up most of your time that you'd rather not do? Happy to brainstorm if helpful. Best, [Your Name] ``` ## Multi-Channel Extensions ### LinkedIn Connection Request ``` Hi {{first_name}}, I noticed {{company_name}} is doing impressive work in {{industry}}. Would love to connect and learn more about what's driving your success. ``` ### LinkedIn Follow-up (Post-Connection) ``` Thanks for connecting, {{first_name}}! I saw {{company_name}}'s recent post about {{topic}} - really thoughtful perspective. I'm curious - what's your biggest challenge when it comes to {{common_pain_point}}? ``` ### Cold Call Script (for follow-up) ``` Hi {{first_name}}, this is [Your Name] from [Company]. I sent over some notes last week about {{topic}} and wanted to see if you had any questions. Do you have 5 minutes to chat? ``` ## Best Practices 1. **Keep emails under 125 words** - shorter = higher response 2. **Focus on them, not you** - lead with their pain points 3. **Include one clear CTA** - make it easy to respond 4. **Use personal details** - reference their business specifically 5. **Test different subject lines** - A/B test for best open rates ## Personalization Matrix | Industry | Common Pain Points | Value Props | |----------|-------------------|-------------| | Real Estate | Lead follow-up, admin time | 15+ hours/week recovered | | Photography | Inquiry response, booking | Convert 30% more leads | | Consulting | Client nurturing, admin | Focus on revenue work | | Cleaning | Customer acquisition, recall | Consistent bookings | | Plumbing | Emergency response, routing | More jobs per day | --- *Skill built with precision. Client Outreach Automator v1.0.0 ∆²*


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