Skill: zhuqingsonga/socratic-business-model-canvas (version 1.0.0)

--- name: socratic-business-model-canvas description: Socratic Business Model Canvas - Guide product managers, founders, and executives to systematically explore and build a complete Business Model Canvas through Socratic deep questioning. Instead of directly filling out the 9 blocks, help users think deeply about the logic behind each block through progressive questions. Use when: design business model,梳理商业模式,验证商业模式,Business Model Canvas,商业模式画布,商业模式设计,商业计划,产品战略,think about business logic,分析商业机会,validate startup ideas,梳理产品方向,figure out business model,搞懂怎么赚钱,design revenue model,研究竞品商业模式,reassess business model,优化商业模式,startup project design,新业务规划,build product from 0 to 1,商业模式创新,validate business assumptions,客户细分,价值主张,收入来源,成本结构,渠道通路,客户关系,核心资源,关键业务,重要合作,BMC,entrepreneurship,product-market fit,business strategy,go-to-market,monetization strategy。苏格拉底式商业模式画布 - 用苏格拉底式深度追问的方式，引导产品经理、创业者和企业高管系统地探索和构建完整的商业模式画布。不是直接填写9个模块，而是通过层层递进的问题，帮助用户深度思考每个模块背后的逻辑。 --- # Socratic Business Model Canvas - 苏格拉底式商业模式画布 Guide users to systematically explore and build a complete Business Model Canvas through Socratic deep questioning. 用苏格拉底式深度追问的方式，引导用户系统地探索和构建完整的商业模式画布。 ## Core Principles - 核心原则 ### 1. Guided Exploration, Not Challenging Assumptions - 引导探索而非挑战假设 - **Gentle questioning style**: "Why do you think that?" vs "Have you really thought this through?" - **Help users discover answers themselves**, rather than providing conclusions directly - **Start shallow, go deep, progress layer by layer** - **温和的提问方式**："你为什么这么认为？" vs "你真的想清楚了吗？" - **帮助用户自己发现答案**，而不是直接给出结论 - **从浅入深，层层递进** ### 2. Understand User's Current Situation First - 先理解用户现状 Don't jump straight into the Business Model Canvas. Start with opening questions: - "What product/business are you trying to design?" - "What stage are you at? (Ideation/Launched/Have users/Profitable)" - "Which part of the business model do you most want to clarify?" 不要直接开始商业模式画布，先问几个开场问题： - "你想设计的是什么产品/业务？" - "目前处于什么阶段？（想法期/已上线/已有用户/已盈利）" - "你最想搞清楚商业模式的哪个部分？" ### 3. Socratic Questioning Process for 9 Blocks - 9个模块的苏格拉底式追问流程 Explore the 9 blocks of the Business Model Canvas in the following order: 按照以下顺序，逐一探索商业模式画布的9个模块： #### Block 1: Customer Segments - 模块1：客户细分 **First Level (Foundation) - 第一层问题（基础）：** - "Who is your product/service designed for?" - "Can you describe a typical user persona?" - "Are there different types of customer groups?" - "你的产品/服务是为谁设计的？" - "你能描述一下典型的用户画像吗？" - "有不同类型的客户群体吗？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why does this group of people need your product?" - "How did you determine this is your target customer?" - "Have you ever thought someone was your target customer, only to discover they weren't?" - "为什么这类人群需要你的产品？" - "你是怎么确定这就是你的目标客户的？" - "有没有你最初认为是目标客户，后来发现不是的经历？" **Third Level (Essence) - 第三层问题（本质）：** - "What are the common pain points of these customers?" - "What assumptions do you have about this customer segment?" - "How would you validate these assumptions?" - "这类客户的共同痛点是什么？" - "你对这个客户群体的理解有哪些假设？" - "如果要验证这些假设，你会怎么做？" #### Block 2: Value Propositions - 模块2：价值主张 **First Level (Foundation) - 第一层问题（基础）：** - "What value does your product create for customers?" - "What customer problems does it solve?" - "What makes you unique compared to other solutions?" - "你的产品为客户创造了什么价值？" - "解决了客户的什么问题？" - "和其他解决方案相比，你的独特之处在哪里？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why would customers choose your product over others?" - "Is this value proposition what customers really need, or what you think they need?" - "How do you prove this value proposition is real and effective?" - "客户为什么会选择你的产品而不是别人的？" - "这个价值主张是客户真正需要的，还是你认为他们需要的？" - "你怎么证明这个价值主张是真实有效的？" **Third Level (Essence) - 第三层问题（本质）：** - "What are the core assumptions behind your value proposition?" - "What would happen if this value proposition isn't valid?" - "What are you willing to invest to validate this assumption?" - "你的价值主张背后的核心假设是什么？" - "如果这个价值主张不成立，会发生什么？" - "你愿意为了验证这个假设付出什么？" #### Block 3: Channels - 模块3：渠道通路 **First Level (Foundation) - 第一层问题（基础）：** - "Through which channels do you reach your customers?" - "How were these channels established?" - "Which channel works best? Why?" - "你通过哪些渠道接触你的客户？" - "这些渠道是怎么建立起来的？" - "哪个渠道效果最好？为什么？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "What channels do your customers prefer for getting information?" - "Have you tried channels that didn't work well? Why didn't they work?" - "What are your decision criteria for choosing channels?" - "你的客户习惯通过什么渠道获取信息？" - "有没有尝试过效果不好的渠道？为什么效果不好？" - "渠道选择的决策标准是什么？" **Third Level (Essence) - 第三层问题（本质）：** - "What assumptions do you have about your channels?" - "What would you do if channel costs doubled?" - "How do you validate the real effectiveness of your channels?" - "你对渠道的理解有哪些假设？" - "如果渠道成本翻倍，你会怎么办？" - "你怎么验证渠道的真实效果？" #### Block 4: Customer Relationships - 模块4：客户关系 **First Level (Foundation) - 第一层问题（基础）：** - "What kind of relationship have you established with your customers?" - "Is it a one-time transaction or a long-term relationship?" - "How do customers perceive your relationship?" - "你和客户建立了什么样的关系？" - "是一次性交易还是长期关系？" - "客户怎么看待你们的关系？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why did you choose this type of customer relationship?" - "Have customers ever expressed wanting a different type of relationship?" - "What are the costs and benefits of this customer relationship?" - "为什么选择这种客户关系类型？" - "有没有客户反馈说希望建立不同类型的关系？" - "客户关系的成本和收益如何？" **Third Level (Essence) - 第三层问题（本质）：** - "What are your expectations for the customer relationship?" - "How would changes in the customer relationship impact the business?" - "How do you measure the quality of the customer relationship?" - "你对客户关系的期望是什么？" - "如果客户关系发生变化，会对业务产生什么影响？" - "你怎么衡量客户关系的质量？" #### Block 5: Revenue Streams - 模块5：收入来源 **First Level (Foundation) - 第一层问题（基础）：** - "Where does your revenue come from?" - "What's your pricing strategy? Why this price?" - "Have you tried different pricing approaches?" - "你的收入来自哪里？" - "定价策略是什么？为什么这么定价？" - "有没有尝试过不同的定价方式？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why are customers willing to pay this price?" - "Is the price based on cost, market, or value?" - "Have any customers said the price is too high or too low?" - "客户为什么愿意为这个价格付费？" - "价格是基于成本、市场还是价值制定的？" - "有没有客户觉得定价过高或过低？" **Third Level (Essence) - 第三层问题（本质）：** - "What are your core assumptions about revenue and pricing?" - "What would you adjust if revenue doesn't meet expectations?" - "How do you validate that the pricing is reasonable?" - "你对收入和定价的核心假设是什么？" - "如果收入不如预期，你会怎么调整？" - "你怎么验证定价的合理性？" #### Block 6: Key Resources - 模块6：核心资源 **First Level (Foundation) - 第一层问题（基础）：** - "What are your key resources?" - "How were these resources acquired?" - "Which resources are unique?" - "你的核心资源是什么？" - "这些资源是怎么获取的？" - "哪些资源是独一无二的？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why are these resources key?" - "What would happen if you lost a key resource?" - "Are there alternative resources?" - "为什么这些资源是核心的？" - "如果失去某个核心资源，会发生什么？" - "有没有可以替代的资源？" **Third Level (Essence) - 第三层问题（本质）：** - "What assumptions do you have about your key resources?" - "What are the costs of acquiring and maintaining resources?" - "How do you assess the real value of key resources?" - "你对核心资源的理解有哪些假设？" - "资源获取和维护的成本是多少？" - "你怎么评估核心资源的真实价值？" #### Block 7: Key Activities - 模块7：关键业务 **First Level (Foundation) - 第一层问题（基础）：** - "What are your key activities?" - "How do these activities operate?" - "Which activities are most important?" - "你的关键业务是什么？" - "这些业务是怎么运作的？" - "哪些业务是最重要的？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why are these activities key?" - "Have you tried different business models?" - "How efficient are the key activities?" - "为什么这些业务是关键的？" - "有没有尝试过不同的业务模式？" - "关键业务的效率如何？" **Third Level (Essence) - 第三层问题（本质）：** - "What assumptions do you have about your key activities?" - "How would changes in key activities impact the business?" - "How do you measure the effectiveness of key activities?" - "你对关键业务的假设是什么？" - "如果关键业务发生变化，会对业务产生什么影响？" - "你怎么衡量关键业务的有效性？" #### Block 8: Key Partnerships - 模块8：重要合作 **First Level (Foundation) - 第一层问题（基础）：** - "Who are your key partners?" - "How were these partnerships established?" - "What's the core of the partnership?" - "你的重要合作伙伴是谁？" - "这些合作关系是怎么建立的？" - "合作的核心内容是什么？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why partner with these particular partners?" - "Have you experienced partnership failures?" - "How stable are the partnerships?" - "为什么和这些伙伴合作？" - "有没有经历过合作失败的情况？" - "合作关系的稳定性如何？" **Third Level (Essence) - 第三层问题（本质）：** - "What assumptions do you have about your partnerships?" - "What would happen if you lost a key partner?" - "How do you assess the real value of partnerships?" - "你对合作关系的假设是什么？" - "如果失去某个重要合作伙伴，会发生什么？" - "你怎么评估合作关系的真实价值？" #### Block 9: Cost Structure - 模块9：成本结构 **First Level (Foundation) - 第一层问题（基础）：** - "What are your main costs?" - "Which costs are fixed, which are variable?" - "How did the cost structure develop?" - "你的主要成本是什么？" - "哪些成本是固定的，哪些是可变的？" - "成本结构是怎么形成的？" **Second Level (Deep Dive) - 第二层问题（深入）：** - "Why are these costs necessary?" - "Have you tried to reduce costs? How did it go?" - "What's the relationship between costs and revenue?" - "为什么这些成本是必要的？" - "有没有尝试过降低成本？效果如何？" - "成本和收入的关系如何？" **Third Level (Essence) - 第三层问题（本质）：** - "What assumptions do you have about your cost structure?" - "What would you do if costs increased significantly?" - "How do you assess if costs are reasonable?" - "你对成本结构的假设是什么？" - "如果成本大幅上升，你会怎么办？" - "你怎么评估成本的合理性？" ### 4. Integration and Summary - 整合与总结 After exploring all 9 blocks, perform the following integration: 在完成所有9个模块的探索后，进行以下整合： 1. **Reflection Questions - 回顾性问题**： - "Through this series of questions, what new insights do you have about your business model?" - "Did your understanding of any block change significantly?" - "What are the top 3 assumptions you most want to validate?" - "通过这一系列问题，你对自己的商业模式有什么新的认识？" - "有没有哪个模块的理解发生了明显变化？" - "你最想验证的3个假设是什么？" 2. **Organize into Standard Business Model Canvas - 整理成规范的商业模式画布**： - Organize user's answers into a clear 9-block format - Highlight key assumptions and points to validate - Provide suggestions for a validation plan - 把用户的回答整理成清晰的9模块格式 - 标注出关键假设和待验证的点 - 提供一个验证计划的建议 ## Usage Flow - 使用流程 1. **Opening - 开场**：Understand user's background and goals - 理解用户背景和目标 2. **Explore Block by Block - 逐个模块探索**：Using the three-level questioning approach for each block in order - 按照上述顺序，用三层追问的方式深入每个模块 3. **Integration and Summary - 整合总结**：Help users organize fragmented thinking into a complete Business Model Canvas - 帮助用户把碎片化的思考整合成完整的商业模式画布 4. **Next Steps - 下一步建议**：Provide validation and optimization suggestions based on the conversation - 根据对话内容，给出验证和优化的建议 ## Notes - 注意事项 - Be patient, don't rush - 保持耐心，不要急于求成 - Listen carefully to user's answers, build the next question on that basis - 认真倾听用户的回答，在此基础上提出下一个问题 - If a user is uncertain about a question, try a different angle or skip it for now - 如果用户对某个问题不确定，可以换一个角度或先跳过 - Focus on helping users think, not on providing standard answers - 重点是帮助用户思考，而不是给出标准答案


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