Skill: tktk-ai/tk-landing-page-copy (version 1.0.0)

--- name: landing-page-copy description: Generate high-converting landing page copy — headlines, subheads, feature sections, social proof blocks, CTAs, FAQs, and objection handlers. Supports SaaS, e-commerce, services, and lead gen pages. metadata: version: 1.0.0 author: TKDigital category: Marketing & Conversion tags: [landing page, copywriting, conversion, marketing, sales page, CTA, SaaS, e-commerce] --- # Landing Page Copy Generator High-converting landing page copy — from hero section to footer CTA. Built on proven conversion frameworks. ## What It Does 1. **Full Page Copy** — Hero, features, benefits, social proof, FAQ, CTA — complete page 2. **Framework Selection** — PAS, AIDA, StoryBrand, or custom structure 3. **Audience Targeting** — Copy tuned to specific buyer personas 4. **A/B Variants** — Multiple headline and CTA options for testing 5. **Objection Handling** — FAQ section that overcomes buying hesitations 6. **Social Proof Blocks** — Testimonial formats, stat callouts, trust badges ## Usage ### Full Landing Page ``` Write landing page copy for: Product: [NAME] Type: [SaaS / physical product / service / lead magnet / event] Target audience: [WHO] Main benefit: [ONE SENTENCE — what transformation do they get?] Price: [PRICE or "free" for lead gen] Social proof: [Any testimonials, stats, or logos you have] Competitor differentiation: [Why you, not them?] Generate complete page copy: 1. Hero section (headline + subhead + CTA) 2. Problem section (agitate their pain) 3. Solution section (your product as the answer) 4. Features → Benefits (3-5 features translated to outcomes) 5. Social proof block (testimonials, stats, logos) 6. How it works (3-step simplicity) 7. Pricing section (if applicable) 8. FAQ (5-7 objection-handling questions) 9. Final CTA section (urgency + clear action) Give me 3 headline variants and 2 CTA variants for A/B testing. ``` ### Hero Section Only ``` Write 5 hero section variants for [PRODUCT]: For each: - Headline (under 10 words, benefit-driven) - Subheadline (1-2 sentences expanding on the promise) - CTA button text (action-oriented, specific) - Supporting visual suggestion Target: [AUDIENCE] Main benefit: [BENEFIT] ``` ### SaaS Pricing Page ``` Write copy for a SaaS pricing page: Product: [NAME] Tiers: - Free: [features] - Pro ($X/mo): [features] - Team ($X/mo): [features] For each tier: - Tier name and tagline - Feature list with benefit framing - Who it's best for - CTA button text Plus: - FAQ section (billing questions, comparisons) - Money-back guarantee copy - Annual vs monthly toggle copy ``` ### Sales Email Landing Page ``` Write a landing page for email traffic: Context: [Describe the email that sent them here] Offer: [What they get] Urgency: [Deadline / limited spots / bonus expiring] Audience: [Who clicked the email] The page should continue the email's narrative and close the deal. Keep it short — they're already warm from the email. ``` ## Output Format ``` # Landing Page: [Product Name] ## HERO SECTION ### Headline Option A: [Headline] ### Headline Option B: [Headline] ### Headline Option C: [Headline] ### Subheadline: [1-2 sentences] ### CTA Option A: [Button text] ### CTA Option B: [Button text] --- ## PROBLEM SECTION ### Section Headline: [Agitation headline] [2-3 paragraphs identifying and agitating the pain point] --- ## SOLUTION SECTION ### Section Headline: [Product as the answer] [How your product solves the problem — 2-3 paragraphs] --- ## FEATURES → BENEFITS ### Feature 1: [Feature Name] **What it does**: [Technical description] **What it means for you**: [Outcome/benefit] ### Feature 2: [Feature Name] **What it does**: [Description] **What it means for you**: [Benefit] [Continue for 3-5 features] --- ## SOCIAL PROOF ### Testimonial 1: > "[Quote]" — [Name], [Title] at [Company] ### Stat Callout: [XX]% of users [achieve outcome] within [timeframe] ### Trust Badges: [Logos, certifications, media mentions] --- ## HOW IT WORKS 1. **[Step 1]** — [Description] 2. **[Step 2]** — [Description] 3. **[Step 3]** — [Description] --- ## FAQ **Q: [Objection disguised as question]** A: [Answer that overcomes the objection] [5-7 FAQs] --- ## FINAL CTA SECTION ### Headline: [Urgency-driven closing headline] ### Body: [1-2 sentences reinforcing the value] ### CTA: [Button text + supporting micro-copy] ### Guarantee: [Risk-reversal statement] ``` ## Conversion Principles - **One page, one goal** — Every element drives toward the CTA - **Benefits > Features** — People buy outcomes, not specifications - **Social proof near CTAs** — Reduces friction at the decision point - **FAQ = objection handler** — Address hesitations before they become dealbreakers - **Urgency must be real** — Fake scarcity destroys trust ## References - `references/headline-formulas.md` — 30 proven headline patterns - `references/cta-psychology.md` — CTA button text that converts

path: README.md
content: # Landing Page Copy Generator — ClawHub Skill

> High-converting landing page copy from hero to CTA. Headlines, features, social proof, FAQs, A/B variants.

## Why This Skill?

Professional copywriters charge $1,000-5,000 per landing page. Most businesses launch with mediocre copy and wonder why conversions are low. This skill produces conversion-optimized copy using proven frameworks.

## Quick Start

```bash
clawhub install landing-page-copy
```

Then:
```
Write landing page copy for my AI content agency. Target: marketing directors at SaaS companies. Main benefit: 10x content output without hiring. Price: $2,500/mo. Give me 3 headline variants.
```

## Ideal For

- **SaaS founders** — Launch pages that convert
- **Agencies** — Landing page copy for clients at scale
- **E-commerce** — Product pages that sell
- **Freelancers** — Offer landing page copywriting as a service

## Author

**TKDigital** — AI automation for marketing  
Built with OpenClaw | [clawhub.com](https://clawhub.com)


Security scan verdicts — ClawScan: clean | static analysis: clean | VirusTotal: clean | SkillSpector: clean (LOW)