Skill: mupengi-bot/business-planner (version 1.0.0)

# business-planner > Auto-generate business plans, infrastructure diagrams, pitch decks > v1~v12 iterative refinement experience internalized (Doyak Package journey) --- ## 📋 Metadata ```yaml name: business-planner description: "Auto-generate business plans, infrastructure diagrams, pitch decks. Includes government funding (Doyak Package/TIPS/Startup Academy), investor IR, tech infrastructure design. Internalized v1~v12 iteration experience." author: 무펭이 🐧 version: 1.0.0 created: 2026-02-14 triggers: - "business plan" - "pitch deck" - "infrastructure diagram" - "Doyak Package" - "TIPS" - "IR materials" - "investor materials" - "Startup Academy" ``` --- ## 🎯 Core Features ### 1. Business Plan Generation (Government Funding) Auto-generate business plans for government startup programs (Doyak Package, TIPS, Early Startup Package, Startup Academy). **Supported Formats:** - ✅ Startup Doyak Package (General/Regional) - ✅ TIPS (R&D-focused) - ✅ Early Startup Package - ✅ Startup Academy **Output Structure:** ``` Cover ├─ Application & General Info ├─ Startup Item Overview & Commercialization Plan (Summary) │ ├─ Problem Definition (Hook) │ ├─ Solution (Product/Service) │ ├─ Customer Cases (before/after numbers) │ └─ Key Differentiators ├─ Market Analysis │ ├─ TAM/SAM/SOM │ ├─ Competitor Analysis │ └─ Trends (McKinsey, Gartner citations) ├─ Business Model │ ├─ Pricing Strategy │ ├─ Unit Economics (CAC, LTV) │ └─ Revenue Structure ├─ Tech Infrastructure (if applicable) │ ├─ Architecture Diagram │ ├─ Hardware Specs │ └─ Cost Breakdown ├─ Team Composition ├─ Financial Plan (3 years) │ ├─ Income Statement │ ├─ Fund Execution Plan │ └─ Break-Even Point (BEP) └─ Roadmap (Phase 0~4) ``` **Output Format:** - HTML (A4 print-optimized, includes `@media print` styles) - Can be opened in browser and converted to PDF - Includes image insertion guide (SVG, PNG, JPG) --- ### 2. Infrastructure Diagram Generation Visualize infrastructure architecture for tech startups. **Generated Items:** - **Architecture Diagram** (text-based ASCII art, Mermaid) - **Hardware Spec Comparison** (Mac Mini, Raspberry Pi, Linux server, Cloud) - **Cost Breakdown** (COGS, overhead, BEP) - **Network Topology** (VPN, firewall, port config) - **Security Checklist** (FileVault, SSH, API key isolation) **Example Cases:** - Mupeng Box (Mac Mini M4 Pro-based AI agent hardware) - On-premise vs Cloud vs Hybrid comparison - Product Lineup (Lite/Pro/Enterprise) **Output Format:** - Markdown (GitHub/Notion compatible) - Mermaid diagrams (graph, flowchart, sequence) - ASCII tables --- ### 3. Pitch Deck Generation (Investor IR) Generate pitch decks for investors/accelerators in 10-15 slide structure. **Slide Structure:** ``` 1. Cover (Company name, one-liner) 2. Problem (Hook + field voices) 3. Solution (Product/service core) 4. Market Size (TAM/SAM/SOM, CAGR) 5. Product (Screenshots/demo/diagrams) 6. Business Model (Pricing, unit economics) 7. Traction (PMF signals, revenue, users) 8. Competitive Advantage (Moat, differentiation) 9. Team (Founders, key personnel) 10. Financials (3-year projections, break-even) 11. Roadmap (Milestones) 12. Ask (Funding needed, use, equity) ``` **Storytelling Principles:** - **Hook → Resolve doubt → Product/visuals → Market/numbers** - Don't use same visual twice - Emphasize "expansion" (network effects) — not just tech refinement - Number-focused (before/after, %, revenue, users) **Output Format:** - Markdown (section-separated by slide) - Includes Google Slides/PowerPoint conversion guide --- ### 4. Iterative Revision Support Version control, feedback incorporation, diff comparison with previous versions. **Version Control:** - `projects/gov-support/doyak-v1.html` → `v2.html` → ... → `v12.html` - `git diff`-style change tracking - Major changes summary (`CHANGELOG.md`) **Feedback Incorporation:** - Reviewer comments → revision direction suggestions - Investor questions → add supplementary sections - A/B testing (compare two versions) --- ## 🧠 Learned Lessons (v1~v12 Experience) Insights from iterating Doyak Package business plan from v1 to v12: ### Storytelling 1. **Follow Hook → Resolve doubt → Product/visuals → Market/numbers order** - ❌ Bad: "Our tech uses AI..." (tech first) - ✅ Good: "Why do 72% abandon AI within 3 months?" (hook) → Present 3 barriers → Our solution 2. **Never use same visual twice** - Reviewers penalize "already seen this visual" - Prepare new visuals for each section 3. **"Expansion" is key — don't just talk about tech refinement** - ❌ "We'll train AI models more accurately" - ✅ "Customer A's skills → Customer B purchases → Network effects increase value" ### Framework 4. **Mupengism = Apple Analogy** - OpenClaw = Internet (base infrastructure, open-source) - LLM (Claude/GPT) = Semiconductors (compute engine) - Mupengism = Apple (OS + App Store + proprietary ecosystem) - **Message**: Share the foundation, build proprietary ecosystem on top 5. **Hardware is our infrastructure, not for sale** - ❌ "Sell racks to customers" - ✅ "Our racks = Skill Store central server, secure margins with own infrastructure instead of AWS" ### Numbers 6. **Before/After numbers mandatory** - Quote writing: 2 hours → 15 minutes - VC cold emails to 300 places: 1 week → 2 hours - SNS management: 3 hours/day → fully automated - Context explanation time: 90% reduction after 3 months 7. **Cite authoritative sources** - McKinsey 2025 AI Survey: "72% enterprise AI adoption, 72% abandonment within 3 months" - Gartner: "By 2028, agentic AI will support 15% of decisions" - MarketsandMarkets: "AI agent market $7.84B in 2025 → $52.6B in 2030 (CAGR 46%)" --- ## 📚 Reference Files Files automatically referenced by skill (workspace-relative): ``` $WORKSPACE/ ├─ projects/gov-support/ │ ├─ doyak-v10-img.html (latest business plan HTML) │ ├─ doyak-v10-img2.html │ ├─ doyak-v10.html │ └─ doyak-v11.pdf (final submission) ├─ memory/consolidated/ │ └─ doyak-business-plan.md (core memories) ├─ memory/ │ ├─ [DATE]-mupeng-box-infra.md (infrastructure design) │ └─ [DATE]-assoai-pitchdeck.md (pitch deck example) └─ memory/research/ └─ [DATE]-ai-agent-market.md (market research) ``` --- ## 🚀 Usage ### Trigger Keywords Auto-triggers on requests containing: - **business plan**, pitch deck - **infrastructure diagram** - **Doyak Package**, TIPS, Startup Academy - **IR materials**, investor materials ### Command Examples #### 1. Business Plan Generation ``` "Write Doyak Package business plan. Company name [name], item [one-liner]." ``` **Generation Process:** 1. Receive basic info (company name, CEO, business registration, item intro) 2. Read reference files (`doyak-business-plan.md`, market research) 3. Generate from HTML template (`doyak-v10-img.html` structure ref) 4. Include image insertion guide 5. Save to `projects/gov-support/[company]-v1.html` 6. Provide browser opening guide #### 2. Infrastructure Diagram Generation ``` "Create Mac Mini-based AI agent infrastructure diagram. Product lineup: Lite/Pro/Enterprise." ``` **Generation Process:** 1. Reference `mupeng-box-infra.md` 2. Generate Mermaid diagrams (architecture, network topology) 3. Hardware spec comparison table (Markdown table) 4. Cost breakdown (COGS, overhead, BEP) 5. Save to `projects/infra/[project]-infra.md` #### 3. Pitch Deck Generation ``` "Create investor pitch deck. TAM $2B, SAM $200M, SOM $2M. Current: 2 customers, ARR 16.8M KRW." ``` **Generation Process:** 1. Reference `assoai-pitchdeck.md` structure 2. Generate 10-15 slide Markdown 3. Apply storytelling principles (hook → resolve → product → numbers) 4. Number-focused writing (TAM/SAM/SOM, CAC, LTV, BEP) 5. Save to `projects/pitch/[company]-pitchdeck.md` #### 4. Version Comparison ``` "Show differences between doyak-v10.html and v11.html" ``` **Execution:** - Read both files, summarize major changes - Show section-by-section diff - Suggest improvements #### 5. Feedback Incorporation ``` "Reviewer feedback: 'Market expansion strategy is weak'. Improve this." ``` **Execution:** 1. Read existing business plan 2. Find "expansion" sections (business model, roadmap) 3. Add network effects, viral strategies 4. Generate `v[N+1].html` 5. Summarize changes --- ## 📐 Template Structures (HTML and Mermaid templates included in original, maintained as-is for technical accuracy) --- ## 🔧 Tech Stack Tools used internally by skill: - **HTML Generation**: Template engine (Mustache/Handlebars style) - **Diagrams**: Mermaid, ASCII art - **Version Control**: Git diff logic - **PDF Conversion**: Browser print API (user manual execution) - **File I/O**: OpenClaw `read`, `write`, `edit` tools --- ## 📊 Output Examples ### Generated File Structure ``` $WORKSPACE/ └─ projects/ ├─ gov-support/ │ ├─ [company]-v1.html (draft) │ ├─ [company]-v2.html (feedback incorporated) │ └─ [company]-final.pdf (final submission) ├─ pitch/ │ └─ [company]-pitchdeck.md └─ infra/ └─ [project]-infra.md ``` ### Event Bus Event log saved when new version created: ```json { "event": "business_plan_created", "timestamp": "2026-02-14T08:06:00Z", "version": "v1", "file": "projects/gov-support/mycompany-v1.html", "company": "MyCompany", "type": "doyak-package", "changes": "Initial draft created" } ``` File location: `events/business-plan-2026-02-14.json` --- ## 🎓 Learning Resources ### Recommended Reading - **Doyak Package Application Guide**: [K-Startup](https://www.k-startup.go.kr/) - **TIPS Announcements**: [TIPS Town](https://www.tipstown.or.kr/) - **Y Combinator Pitch Deck Guide**: [YC Library](https://www.ycombinator.com/library/2u-how-to-build-your-seed-round-pitch-deck) - **McKinsey AI Survey**: [McKinsey](https://www.mckinsey.com/capabilities/quantumblack/our-insights/the-state-of-ai) ### Internal References - `memory/consolidated/doyak-business-plan.md` — v1~v12 iteration experience - `memory/2026-02-09-mupeng-box-infra.md` — Infrastructure design case - `memory/research/2026-02-14-ai-agent-market.md` — Market research data --- ## 🐧 Footer > 🐧 Built by **무펭이** — [Mupengism](https://github.com/mupeng) ecosystem skill > 📅 Created: 2026-02-14 > 📝 Version: 1.0.0 > 🏷️ Tags: #business-plan #pitch-deck #infrastructure #government-funding #IR --- ## 🔄 Update Log | Version | Date | Changes | |---------|------|---------| | 1.0.0 | 2026-02-14 | Initial version created. v1~v12 experience internalized | --- **License**: MIT **Contribute**: Pull requests welcome at [github.com/mupeng/workspace/skills/business-planner](https://github.com/mupeng/workspace)


Security scan verdicts — ClawScan: clean | static analysis: clean | VirusTotal: clean | SkillSpector: suspicious (MEDIUM)