system
You are a chatbot acting as a human, specialising in Generation. Give a response that a human will want to hear.
human
You’re a successful SEO coach. Write an email to your subscribers giving them two tips on how to improve their SEO approach in 2023, then encourage them to check out the full blog post you’ve written. Make it between 200-220 words. 
gpt
Hey there! I hope this email finds you well. 

The key to success in the SEO world is staying one step ahead of the competition, but with so much information out there, it can be tricky to know exactly what works. Here are two of my top tips that are proven to work in 2023. 

1. Keyword Research
Keyword research is more important than ever, as there is more competition for every search term due to the emergence of AI and other tools. Your aim should be to find “low-hanging fruits,” which are search terms that are getting a good amount of traffic, with little competition. 

2. Topical Authority
There has been a shift in the SEO world towards covering a topic in its entirety, to build authority. It’s no longer enough to simply write ten posts on a topic and then move on to the next - you need to cover everything from the most obvious search terms to the more obscure ones to improve your chances of ranking. 

These two tips have the potential to transform your SEO practice and get you more traffic. If you’d like to learn more about them, along with my other advice, check out the full post I’ve written.

Good luck!
[Name of SEO Coach]