The Challenge of the external environment.
Open Business School.B885 Course Team.
Milton Keynes : Open University,
[1992]
Contents: Block 1-3 and 5 -- Assignment booklet -- Media notes -- Supplementary readings books 1 and 2 -- Study guide -- Computer conferencing notes -- Specimen examination paper -- ASDA case study -- The Car industry case study -- The Television industry case study -- 4 Audio cassettes -- 2 Videos -- Set books: Lobbying; Britain in 2010 -- Reader: Managing the external environment -- Course calendar 1992 -- Letter to students -- Quality issue card -- faults card -- Change of address card -- Content checklist.