The journal of consumer research.
American Association for Public Opinion Research,sponsoring body.
University of Chicago.Press.
Vols. for June 1974- co-sponsored by American Association for Public Opinion Research and others.
Description based on: Volume 1, number 1 (June 1974); title from PDF masthead (JSTOR, viewed April 3, 2014).
Latest issue consulted: volume 44, issue 3 (October 2017) (Oxford Acedemic, viewed October 3, 2017).
Consumer behavior
Motivation research (Marketing)
Consumer behavior.
Motivation research (Marketing)
Journal
Online Journal
Journal of consumer research
Monographs of the journal of consumer research (Online)
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