Marketing the bard : Shakespeare in performance and print, 1660-1740 /
Dugas, Don-John,1967-
Columbia, Mo. ; London : University of Missouri Press,
c2006.
"Dugas credits the reemergence of Shakespeare's plays and his rise to fame in the 1700s to economic factors surrounding the theater business including the acquisition and adaptation of Shakespeare's plays by the Tonson publishing firm, which marketed collector's editions of his work, spurring a price war and rousing public interest"--Provided by publisher.
"Dugas credits the reemergence of Shakespeare's plays and his rise to fame in the 1700s to economic factors surrounding the theater business including the acquisition and adaptation of Shakespeare's plays by the Tonson publishing firm, which marketed collector's editions of his work, spurring a price war and rousing public interest"--Provided by publisher.
Includes bibliographical references (p. 239-252) and index.
Shakespeare as performance commodity, 1660-1705 -- Shakespeare as textual commodity, 1660-1708 -- Repackaging Shakespeare : the edition of 1709 -- The impact of print on Shakespeare's popularity, 1718-1740.
Shakespeare, William, 1564-1616
Shakespeare, William, 1564-1616
Shakespeare, William, 1564-1616
Shakespeare, William, 1564-1616
J. and R. Tonson.
Drama
Drama