Employee Morale [electronic resource] : Driving Performance in Challenging Times /
Bowles, D.author.
Cooper, C.author.
Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research gathered from some of the world's largest employee opinion databases and best academic centres, the authors lay out the morale-performance connection.
Description based upon print version of record.
Cover; Contents; List of Figures, Tables and Charts; Acknowledgments; Introduction; Chapter 1 What is Morale?; Chapter 2 How Do Organizations Measure Morale?; Chapter 3 Why Morale is So Important; Chapter 4 Case Study: Culture, Morale and Customer Satisfaction: Hilti Group, Liechtenstein; Chapter 5 Creating and Maintaining the High Morale Organization: Do We Create High Morale - or Step Out of the Way?; Chapter 6 Current Trends, Issues and Myths in Employee Morale; Chapter 7 Employee Morale as a Response to Challenging Times; Notes; Index
Includes bibliographical references and index.
Performance is the key outcome of high morale, and the reason why it should be taken so seriously: with research gathered from some of the world's largest employee opinion databases and best academic centres, the authors lay out the morale-performance connection.
Management.
Organization.
Planning.
Personnel management.
Public relations.
Behavioral economics.
Management.
Organization.
Human Resource Management.
Corporate Communication/Public Relations.
Behavioral/Experimental Economics.
Motivation