International review on public and nonprofit marketing.
Covers marketing topics from an interdisciplinary perspective and provides a forum for researchers interested in examining these issues from practical and theoretical viewpoints.
Refereed/Peer-reviewed
Covers marketing topics from an interdisciplinary perspective and provides a forum for researchers interested in examining these issues from practical and theoretical viewpoints.
Volume 1, issue 1 (June 2004); title from journal cover image on homepage (publisher's Web site, viewed December 12, 2008).
Volume 17, issue 2 (June 2020) (Springer Online, viewed July 28, 2020).
Marketing
Nonprofit organizations
Marketing
Associations sans but lucratif
Marketing.
Nonprofit organizations
Business, general.
Marketing.
Business, general
marketing
markten
markets
overheidsbedrijven
public enterprises
semiprivate organizations
overheidsorganisaties
government organizations
Marketing (General)
Marketing (algemeen)

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