Survey research methods /
Fowler, Floyd J.,author.
Includes bibliographical references and index.
Types of errors in surveys -- Sampling -- Nonresponse: implementing a sample design -- Methods of data collection -- Designing questions to be good measures -- Evaluating survey questions and instruments -- Survey interviewing -- Preparing survey data for analysis -- Analyzing survey data -- Ethical issues in survey research -- Providing information about survey methods -- Survey error in perspective.
Social surveys.