The dynamics of mass communication : media in the digital age /
Dominick, Joseph R.
Boston, Mass. ; London : McGraw Hill,
c2007.
Accompanying disc system requirements: IBM compatible PC; 200MHz Pentium II processor; 64MB RAM; Windows 2000 or later; QuickTime 6.0 or later.
Accompanying disc system requirements: Macintosh; G3 processor; 64MB RAM; OS 10.2.6 or later; QuickTime 6.0 or later.
DVD-ROM in pocket attached at the back of the book.
Includes access code for additional resources at http://www.mhhe.com/dominick9.
Previous ed.: 2005.
Includes bibliographical references and index.
Mass media.
Accompanying disc is available for use on a standalone workstation within the library for single users. Disc will require installation.