Analysis of consumer decision : the case study of the Saudi family decision to purchase a personal computer /
Al-Jeraisy, Khaled ibn-Abdul-Rahman.
University of Kensington.
[Riyadh? : Khaled ibn-Abdul-Rahman al-Jeraisy],
2003.
Thesis (Ph.D.)--University of Kensington, 2003.
Includes bibliography (p. 345-348).