E-Shock 2020 [electronic resource] : How the Digital Technology Revolution Is Changing Business and All Our Lives /
Kare-Silver, Michael de.author.
What effect have innovations in digital technology had on the way we communicate and work, and what can we expect from the future? Following on from the hugely successful 'e-Shock', Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives both at home and in the workplace.
Description based upon print version of record.
Cover; Title; Copyright; Dedication; Contents; 1 The Technology Revolution; 2 Our Lives Are About to Change Forever; 3 How are Consumers and Businesses Responding?; 4 The World in 2020; 5 Digital/Multi-channel Checklist; 6 How Ready is your Organization to Become an Effective MCE?; 7 Mobile Comms, Content and Commerce; 8 "It All Pivots Around Social Media"; 9 Social TV; 10 Impact of Digital on Media, Travel, Health and Advertising; 11 Impact on Retail and Property Sectors; 12 Organizational and Structural Solutions; 13 Changes to the Workplace and in the Workforce; 14 The Digital Divide
15 Case Study: Building a Successful Online Business16 UK Case Study: The Benefits of Going Digital; 17 Case Study: How the Cloud Facilitates the Technology Solution; Index; Acknowledgments
Includes bibliographical references and index.
What effect have innovations in digital technology had on the way we communicate and work, and what can we expect from the future? Following on from the hugely successful 'e-Shock', Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives both at home and in the workplace.
Leadership.
International business enterpris.
Management.
Marketing.
E-business.
Management information systems.
Business Strategy/Leadership.
International Business.
Management.
Marketing.
e-Business/e-Commerce.
Business Information Systems.