New venture management : the entrepreneur's roadmap /
Kuratko, Donald F.
Hornsby, Jeffrey S.(Jeffrey Scott),1959-
Upper Saddle River, N.J. : Pearson Prentice Hall,
c2009.
Includes bibliographical references and indexes.
New ventures : the quiet giant -- New or acquired ventures : the pathways -- Franchising : the hybrid -- Successful business plans : the roadmap -- Legal forms of ventures : the structure -- Market research : the niche -- Strategic pricing : the hook -- Start-up capital : the injection -- Financial statements : the scorecard -- Financial analysis : the gauges -- Human resources : the people -- Growing ventures : the future.
New business enterprises.
Venture capital.
Entrepreneurship.