Campaigns on the cutting edge /
Semiatin, Richard J.
Los Angeles, Calif. ; London : SAGE/CQ Press,
c2013.
Includes bibliographical references and index.
Introduction: Campaigns on the cutting edge -- Fundraising, continuity and change -- Paid media in an era of rapid and revolutionary change -- Social and new media, an evolving future -- Polling in the 21st century, part past, part future -- Voter mobilization, into the future -- Political parties, beyond revitalization -- Interest groups and the future of campaigns -- Campaign press coverage, instantaneous -- Campaign finance reform in the post-citizens united era -- Redistricting, the shift towards South and West continues -- Women and campaigns, growing female activism from the grassroots to the top -- Minority candidates and the changing landscape of campaigns in the 21st century -- New political campaigns and democracy.
Political campaigns
Elections