Cross-Cultural Communication [electronic resource] : Theory and Practice /
Hurn, B.author.
Tomalin, B.author.
A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors' experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas.
Description based upon print version of record.
""Cover""; ""Contents""; ""List of Figures""; ""Foreword""; ""Preface""; ""Acknowledgements""; ""List of Abbreviations""; ""About the Authors""; ""1 What is Cross-Cultural Communication?""; ""2 Key Thinkers in Cross-Cultural Communication (1)""; ""3 Key Thinkers in Cross-Cultural Communication (2)""; ""4 The International Use of English""; ""5 Developing Cross-Cultural Communication Skills""; ""6 Selection and Preparation for Foreign Assignments""; ""7 Leadership Across Cultures""; ""8 International Team Building and Teamworking""; ""9 The Effect of Culture on International Negotiations""
""10 Multiculturalism and Diversity""""11 Globalization and its Effect on Culture""; ""12 Cultural Diplomacy and Nation Branding""; ""13 Transfer of Skills, Technology and Knowledge""; ""14 Cultural Profiling and Classification""; ""15 Teaching Cross-Cultural Communication""; ""Index""
Includes bibliographical references and index.
A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors' experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas.
Personnel management.
International business enterprises.
Communication.
International economics.
Public relations.
Human Resource Management.
International Business.
Media and Communication.
International Economics.
Corporate Communication/Public Relations.
Communication Studies.