Everything I know about business I learned from the Grateful Dead : the ten most innovative lessons from a long, strange trip /
Barnes, Barry,1944-
New York : Business Plus,
2011.
A business scholar and Deadhead describes the innovative business practices and ideas originally and unintentionally pioneered by the legendary hippie rock band.
Includes bibliographical references (p. [205]-210) and index.
Lesson 1. Master strategic improvisation : how the Dead learned to plan and act at the same time -- Lesson 2. Live your values : how the Dead did well by doing good -- Lesson 3. Be kind to your customers : how the Dead offered superior value -- Lesson 4. Share your content : how the Dead exploited the power of 'free' -- Lesson 5. Create a business tribe : how the Dead collaborated with the Deadheads -- Lesson 6. Insource : how the Dead learned do-it-yourself business -- Lesson 7. Innovate constantly : how the Dead stayed on the cutting edge -- Lesson 8. Transform through leadership : how Jerry Garcia inspired greatness in the Dead -- Lesson 9. Share the power : how the Dead encouraged employees to lead -- Lesson 10. Exploit the experience economy : how the Dead kept it real.
A business scholar and Deadhead describes the innovative business practices and ideas originally and unintentionally pioneered by the legendary hippie rock band.
Grateful Dead (Musical group)
Strategic planning.
Social media
Success in business.