New product development : a practical workbook for improving performance /
Barclay, Ian,1943-
Dann, Zoe,1966-
Holroyd, Philip,1931-
Institute of Operations Management.
Boca Raton : CRC Press ; Oxford : Butterworth-Heinemann,
2000
A both paper and Microsoft Office Access based package.
Accompanying CD-ROM contains flowcharts and ATM (Assessment Tool and Methodology).
Includes index.
One CD-ROM in pocket attached to inside back cover.
Published in association with the Institute of Operations Management.
New products.
Production management.
New products