Am I making myself clear? : a scientist's guide to talking to the public /
Dean, Cornelia.
Cambridge, Mass. ; London : Harvard University Press,
2009.
Includes bibliographical references and index.
An invitation to researchers -- Know your audience -- The landscape of journalism -- Covering science -- The problem of objectivity -- The scientist as source -- Public relations -- Telling stories on radio and TV -- Telling science stories online -- Writing about science and technology -- The editorial and op-ed pages -- Writing books -- On the witness stand -- Making policy -- Other venues.
Communication in science.
Science news.
Scientists