Insight selling : surprising research on what sales winners do differently /
Schultz, Mike,1974-author.
Doerr, John E.,author.
Includes bibliographical references and index.
Sales winners sell differently -- What is insight selling? -- Insight selling and value -- Insight and Level 1: Connect -- Insight and Level 2: Convince -- Insight and Level 3: Collaborate -- On Trust -- Profile of the insight seller -- Insight selling mistakes -- Buyers who buy insights -- Getting the most from sales training.
Selling.
Strategic planning.