Fundraising on eBay : how to raise big money on the world's greatest online marketplace /
Holden, Greg.
Finlayson, Jill.
New York ; London : McGraw-Hill/Osborne,
c2005.
Includes index.
Why eBay? : a guide for nonprofits -- EBay fundraising success stories -- Planning your eBay fundraising event -- Deciding what to sell -- Deciding how to raise funds with eBay -- Building your credibility-and your donor base -- Listing your items for sale on eBay -- Manging your auctions and building good donor relations -- Advanced selling : using all of eBay's sales options -- Making your charitable auction a major event -- partnerships : good for bidders, good for partners, great for nonprofits -- Marketing to make the most of your event.
eBay (Firm)
Fund raising.
Nonprofit organizations
Internet auctions.