Selling the splat pack : the DVD revolution and the American horror film / [electronic resource]
Bernard, Mark,author.
Were brutal American horror movies like the Saw and Hostel films a reaction to the trauma of 9/11? Were they a reflection of 'War on Terror'-era America? Or was something else responsible for the rise of these violent and gory films during the first decade of the twenty-first century? Selling the Splat Pack unravels the history of how the emergence of the DVD market changed cultural and industrial attitudes about horror movies and film ratings. These changes made way for increasingly violent horror films, like those produced by the 'Splat Pack', a group of filmmakers who were heralded in the press as subversive outsiders. Taking a different tack, Mark Bernard proposes that the films of the Splat Pack were products of, rather than reactions against, film industry policy. This book includes an overview of the history of the American horror film from an industry studies perspective, an analysis of how the DVD market influenced the production of American horror films, and an examination of films from Splat Pack members such as Eli Roth, Rob Zombie, James Wan, and Alexandre Aja. By re-examining the history of the American horror film from a business perspective and exploring how DVD influenced the production of American horror films in the early twenty-first century, this thought-provoking book provides students and scholars in Film Studies with an alternative perspective on the Splat Pack."
Includes bibliographical references, filmographies and index.
Title from publisher's bibliographic system (viewed on 08 Aug 2016).
Part I: The industrical context of the Splat Pack -- Introuducing the Splat Pack -- Politics and the horror film: an industry studies intervention -- The DVD revolution and the horror film, take one: from trash to art to collectable -- The DVD revolution and the horror film, take two: rise of the 'Unrated' -- Part II: The Splat Pack on DVD -- Text, subtext and the story of the film: Eli Roth's "Hostel" and "Hostel: Part II" on DVD -- The 'white trash' world of Rob Zombie: class, collecting and the summing spectators -- Seriality, subjectivity and new media: consuming the "Saw" series -- Scars, both material and cyber: "Haute Tension" and "The Descent" on DVD.
Were brutal American horror movies like the Saw and Hostel films a reaction to the trauma of 9/11? Were they a reflection of 'War on Terror'-era America? Or was something else responsible for the rise of these violent and gory films during the first decade of the twenty-first century? Selling the Splat Pack unravels the history of how the emergence of the DVD market changed cultural and industrial attitudes about horror movies and film ratings. These changes made way for increasingly violent horror films, like those produced by the 'Splat Pack', a group of filmmakers who were heralded in the press as subversive outsiders. Taking a different tack, Mark Bernard proposes that the films of the Splat Pack were products of, rather than reactions against, film industry policy. This book includes an overview of the history of the American horror film from an industry studies perspective, an analysis of how the DVD market influenced the production of American horror films, and an examination of films from Splat Pack members such as Eli Roth, Rob Zombie, James Wan, and Alexandre Aja. By re-examining the history of the American horror film from a business perspective and exploring how DVD influenced the production of American horror films in the early twenty-first century, this thought-provoking book provides students and scholars in Film Studies with an alternative perspective on the Splat Pack."
Splatter films
Splatter films
Splatter films
Horror films
Horror films
Horror films
Motion picture industry
DVDs.