Electronic Markets [electronic resource] : Benefits, Costs and Risks /
Standing, C.editor.
This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic markets.
Description based upon print version of record.
Includes bibliographical references and index.
Online Retailing, Electronic Marketplaces and Electronic Collaboration / S.Standing -- SECTION 1: ONLINE RETAILING -- Matching E-tailing Strategies to Customers' Behavior: Three Levels of Interaction / B.Florenthal & A.Shoham -- The Customer Perspective of E-Service Quality: An Empirical Study / S.Swaid & R.Wigand -- Consumer Value within a Click-and-Mortar Construct; P.McElhone &A.Yacyshyn -- A Framework of Two Tiers to Enhance Trust in Recommender Systems / A.Noy & Y.Dan-Gur -- SECTION 2: KNOWLEDGE SHARING AND ELECTRONIC COLLABORATION -- Barriers to Electronic Clustering / H.Cripps -- Assessing the Value of Knowledge: A Knowledge Market Perspective / A.Parssian & S.Standing -- SECTION 3: ELECTRONIC MARKETPLACES AND PORTALS -- The Relationship Between Electronic Marketplace Strategy and Structure / S.Standing & C.Standing -- The Use and Perception of E-marketplaces: An Institutional Perspective -- S.Standing, I.Sims & C.Standing -- Designing Community into an E-Marketplace / R.Stockdale -- The Role of Trust in the Success and Failure of Regional Internet Community Portals in Promoting SME e-Commerce Adoption / D.Gengatharen.
This book examines the developments in electronic markets in relation to three key areas: online retailing, electronic collaboration and electronic marketplaces. Each chapter is authored by leaders in their field providing cutting edge perspectives on how to take advantage of electronic markets.
Social medicine.
Application software.
Management.
E-business.
Electronic commerce.
E-commerce.
Economics.
Management science.
Medical Sociology.
Computer Appl. in Administrative Data Processing.
Management.
e-Business/e-Commerce.
e-Commerce/e-business.
Economics, general.