One nation under AARP : the fight over medicare, social security, and America's future /
Lynch, Frederick R.
Berkeley, Calif. ; London : University of California Press,
c2011.
Includes bibliographical references and index.
Introduction: not going quietly -- Boomer basics: generation, culture, demographics -- Old age in a new society -- Boomers senior power potential: consensus, convergence or "do your own thing"? -- Crash landing for a self-critical generation -- Not your father's AARP : Bill Novelli builds a new boomer brand -- AARP turns 50: the healthcare reform battle -- You can't always get what you want: me, we, or AARP?
American Association of Retired Persons.
Senior power
Older people
Baby boom generation