The commodification of childhood : the children's clothing industry and the rise of the child consumer /
Cook, Daniel Thomas,1961-
Durham, N.C. ; London : Duke University Press,
2004.
Includes bibliographical references (p. [181]-200) and index.
Introduction -- A brief history of childhood and motherhood into the twentieth century -- Merchandising, motherhood, and morality : industry origins and child welfare, 1917-1929 -- Pediocularity : from the child's point of view -- Reconfiguring girlhood : age grading, size ranges, and aspirational merchandising in the 1930s -- Baby booms and market booms : teen and subteen girls in the postwar marketplace -- Concluding thoughts.
Childhood
Adolescence
Child consumers
Teenage consumers
Children's clothing industry
Mother and child
Also issued online.