The smarter startup : a better approach to online business for entrepeneurs /
Cabage, Neal.
Zhang, Sonya.
[New York?] : New Riders,
c2013.
Includes index.
Why become an entrepreneur? -- What's the big idea? -- Do your research -- Timing is everything -- Competition and positioning -- Business models -- Setting up your business -- Developing your product -- Going to market -- Optimization.
Entrepreneurship.
New business enterprises.
Electronic commerce.
Internet marketing.