The manual of strategic planning for museums /
Lord, Gail Dexter,1946-
Markert, Kate,1952-
DeGrazia, Diane,1943-
Lanham, Md. ; Plymouth : Altamira Press,
c2007.
Case studies contributed by Diane de Grazia et al.
Includes bibliographical references (p. 145-148) and index.
Why conduct a strategic plan? -- Who: the structure of strategic planning -- How: the methods of strategic planning -- From problems to strategies -- The strategic planning retreat -- Writing the plan -- Implementing the plan -- Evaluating the plan -- Conclusion: what can go wrong and how to fix it.
Museums
Museums
Museums
Museums