Prentice Hall video library to accompany Marketing of high-technology products and innovations, 3rd ed. [by] Jakki Mohr, Sanjit Sengupta, Stanley Slater [videorecording].
Mohr, Jakki.Marketing of high-technology products and innovations.3rd ed.
Sengupta, Sanjit.
Slater, Stanley.
[Upper Saddle River, N.J.] : Prentice Hall,
c2010.
In cardboard folder.
Title from cover.
High technology industries