Internationalization, Innovation and Sustainability of MNCs in Latin America [electronic resource] /
Liberman, L.editor.
Newburry, W.editor.
Presents research findings and theoretical developments in the International Business field, with special emphasis on the issues of internationalization, innovation and sustainability in Latin America.
Description based upon print version of record.
Cover; Half-Title; Title; Copyrights; Contents; List of Tables; List of Figures; Preface; Acknowledgements; Notes on Contributors; Introduction; 1 Maintaining a Global Competitive Advantage: Sustainable Tourism in a World Heritage Site in Peru; 2 Foreign Direct Investment in the Water Sector in Latin America; 3 Absorptive Capacity in the Franchising System: Empirical and Comparative Dimensions from Brazil; 4 Brazilian Franchising Networks: Degree of Internationalization and Current Status
5 Private Equity Investments in Emerging Markets, National Governance, and Geographic Distance: The Case of Latin America, 1996-20096 The Internationalization of Brazilian Fast-Food Chains: A Marketing Failure?; 7 Challenges in Strategy and Management of Multinational R&D Centres in Emerging Markets: Perspective from a German Headquarters in the Chemical Sector; 8 Internationalization of Asian MNCs in Brazil: Factors and Motivations; Index
Includes bibliographical references and index.
Presents research findings and theoretical developments in the International Business field, with special emphasis on the issues of internationalization, innovation and sustainability in Latin America.
Industrial management—Environmental aspects.
International business enterprises.
Management.
Leadership.
Organization.
Planning.
International economics.
Sustainability Management.
International Business.
Management.
Business Strategy/Leadership.
Organization.
International Economics.