The development of Mexico's tourism industry : pyramids by day, martinis by night /
Berger, Dina.
New York ; Basingstoke : Palgrave Macmillan,
2006.
Includes bibliographical references (p. [153]-158) and index.
Mexico's New Revolution: The Race for the Tourist Dollar, 1928-1929 -- State Support and Private Initiative: Patterns in the Development and Promotion of Tourism, 1930-1935 -- Motoring to Mexico: Highways, Hotels and lo mexicano, 1936-1938 -- 'Vacationing with a Purpose': Tourism Promotion on the Eve of World War II -- Pyramids by Day, Martinis by Night: Selling a Holiday in Mexico.
Tourism