Crisis Communication: Facing the Challenges [electronic resource]: Workshop Proceedings, Madrid, Spain, 9-10 May 2012 /
Organisation for Economic Co-operation and Development.
NEA.
Organisation for Economic Co-operation and DevelopmentContributor
Paris : OECD Publishing,
2013.
As manifested by an increasingly globalised media, a nuclear accident anywhere quickly becomes a potential concern for people everywhere. It is therefore of prime importance that nuclear regulators' communication strategies take into consideration the expectations and concerns of the public and provide sound information not only for the people of the affected country, but also for citizens worldwide. Public trust is a key element in being able to do so effectively and of particular importance when there are consequences for people or the environment. International co-operation can play a fundamental role in helping to improve crisis communication on national and global scales in the event of a nuclear accident or radiological emergency. These proceedings contain the papers, recommendations and conclusions of the workshop, which was attended by over 180 experts from 27 countries and 6 international organisations.
Opening session: Welcome and introduction to the workshop 9 -Opening address by Dr. Carmen Martínez Ten, President, CSN, Spain 10 -Welcome address by Mr. Pablo Matos, President of the Commission for Industry, Energy and Tourism of the Congress 12 -Opening remarks by Mr. Luis Echávarri, Director General, OECD Nuclear Energy Agency 13 -Objectives of workshop by Mr. Mike Weightman, HM Chief Inspector, ONR, United Kingdom, Chairman of the CNRA 15 Session 1: Key elements in NRO crisis communication 17 -The CNRA Road Map for crisis communication of nuclear regulators by Ms. Yeonhee Hah, Head of International Co-operation, KINS, Korea, Chair of the WGPC 18 -The practice of public communication of nuclear safety regulator in China by Dr. Liu Hua, Director-General of National Nuclear Safety Administration, China 27 -Using social media to leverage crisis communication by Mr. Eliot Brenner, Director of the Office of Public Affairs, NRC, United States 39 -The syndromes of crisis communication in the nuclear sector by Mr. Luis Arroyo, President, "Asesores de comunicación pública", Spain 47 -Summary of discussion for Session 1 51 Session 2: Lessons learned in NRO communication from past crises  57 -NISA's lessons learned from the accident at TEPCO's Fukushima nuclear power stations by Mr. Makoto Watanabe, Public Relations Officer, NISA, Japan 58 -Crisis communication: experience in India by Dr. S. S. Bajaj, Chairman, AERB, India 73 -Core communication activities during Fukushima and commendable practices identified by the  CSN by Ms. Marina Calvo, Communication Advisor, CSN, Spain 83 -Dioxin contamination in food: lessons for NRO crisis communication by Dr. Ann McGarry, Chief Executive, RPII Ireland, Chair of the CRPPH 93 -Summary of discussion for Session 2 102 Session 3: Panel on social expectations regarding NRO crisis communication 105 -Mr. André-Lacoste, President of the Autorité de sureté nucléaire (ASN), France 106 -Dr. María Neira, Director of Public Health and Environment, World Health Organisation (WHO) 106 -Mr. Roland Palmqvist, Vice-mayor, Sweden, President of Group of European Municipalities with Nuclear Facilities (GMF) 107 -Mr. Claude Birraux, First Vice-Chairman of the Parliamentary Office for Scientific and Technological Assessment (OPECST), France 107 -Mr. Pete Wilkinson, Wilkinson Environmental Consulting Ltd. UK 108 -Mr. Laurent Stricker, Chairman of the World Association of Nuclear Operators (WANO) 109 -Summary of discussion for Session 3 110 Session 4: Panel on understanding respective roles of the media, NROs and industry 113 -Chair: Ms. Alicia Montano, RTVE, Spain  114 -Mr. Hong-Sup Cho, The Hankyoreh Newspaper, Republic of Korea 114 -Mr. David Crawford, The Wall Street Journal, United States 115 -Dr. Hans Wanner, Director-General, ENSI, Switzerland  115 -Ms. Annika Digreus, Sverige Radio AB, Sweden  116 -Mr. Juan Eibenschutz, Director-General, CNSNS, Mexico 116 -Mr. Johanthan Cobb, World Nuclear Association (WNA) 116 -Summary of discussion for Session 4 118 Session 5: Need for a global approach to NRO crisis communication 123 -The role of NROs in getting information from a foreign event by Mr. Nikolay Kutin, Chair, Federal Environment, Industrial and Nuclear Supervision Service of Russia, Russian Federation 124 -Crisis Communication consistency amongst NROs by Mr. Jean-Christophe Niel, Director-General, ASN, France 133 -Communication aspects of IAEA's response to the accident at Fukushima NPP by Mr. Denis Flory, Deputy Director-General, Head of Safety and Security Department, IAEA 140 -Global approach to NRO crisis communication, do we need a European solution? by Mr. Andreas Molin, Federal Ministry for the Environment, Austria, Vice-chair of ENSREG 153 -Summary of discussion for Session 5 158 Session 6: Improvements in NRO crisis communication 161 -Current Strategy for NRO communication: Europe by Ms. Karina De Beule, Spokesperson, FANC, Belgium 163 -Maintaining public confidence: putting out the right information at the right time in a nuclear emergency by Ms. Sunni Locatelli, Director-General of the Strategic Communications Directorate, CNSC, Canada 172 -Thoughts and measures for improving the public commincation of Japan's nuclear regulatory body by Mr. Makoto Watanabe, Public Relations Officer, NISA, Japan 181 -Towards improved preparedness and more effective co-operation in regulators' public communication by Mr. Risto Isaksson, Communication Officer, STUK, Finland 189 -Summary of discussion for Session 6 195 Concluding session: Findings and good practices for nuclear regulatory organisations 197 -Future work for the WGPC in crisis communication by Ms. Yeonhee Hah, Head of International Co-operation, KINS, Korea, Chair of the WGPC 198 -New directions for crisis communication of nuclear regulatory organisations by Mr. Jean-Christophe Niel, Director-General of Nuclear Safety at ASN, Vice-Chairman of CNRA 198 -Concluding remarks by Mr. Javier Reig, Head, Nuclear Safety Division, OECD/NEA 199 -Concluding address by Mr. Fernando Marti, Secretary of State for Energy, Ministry of Industry, Energy and Tourism, Spanish government 200 -Closing remarks by Mr. Antonio Colino Martínez, CSN Commissioner, Spain 200 Annex 1: Workshop programme 203 Annex 2: Summary of presentations from Sessions 1, 2, 5 and 6 209 Annex 3: List of participants  233  
As manifested by an increasingly globalised media, a nuclear accident anywhere quickly becomes a potential concern for people everywhere. It is therefore of prime importance that nuclear regulators' communication strategies take into consideration the expectations and concerns of the public and provide sound information not only for the people of the affected country, but also for citizens worldwide. Public trust is a key element in being able to do so effectively and of particular importance when there are consequences for people or the environment. International co-operation can play a fundamental role in helping to improve crisis communication on national and global scales in the event of a nuclear accident or radiological emergency. These proceedings contain the papers, recommendations and conclusions of the workshop, which was attended by over 180 experts from 27 countries and 6 international organisations.
Bibliographic Level Mode of Issuance: Monograph
Nuclear Energy
Mechanical Engineering
Engineering & Applied Sciences
Nuclear Engineering