GfK marketing intelligence review.
Gesellschaft für Konsum-, Markt- und Absatzforschung (Germany),issuing body.
Refereed/Peer-reviewed
Print version published: Nürnberg, Germany : GfK Nürnberg, 2009-
Adapted and rewritten versions of articles selected from leading marketing journals.
Mode of access: World Wide Web.
Issued by: GfK Nürnberg.
Merger of: Jahrbuch der Absatz- und Verbrauchsforschung, and: Yearbook of marketing and consumer research.
Issued also in German with the same title, 2014-
ISSN Portal, viewed January 26, 2015, shows no ISSN assigned to to online version yet (ISSN 1865-5866 was assigned to regular print version).
Description based on: Volume 1, issue 1 (May 2009); title from issue contents page (De Gruyter Online, viewed January 25, 2015).
Latest issue consulted: Volume 6, issue 2 (Nov 2014) (De Gruyter Online, viewed January 25, 2015).
Marketing
Marketing.

NIM Marketing Intelligence Review
Jahrbuch der Absatz- und Verbrauchsforschung
Yearbook of marketing and consumer research