Instructor resource center on CD-ROM [to accompany] Marketing, an introduction, 9th ed. [by] Gary Armstrong and Philip Kotler [electronic resource].
Armstrong, Gary(Gary M.)Marketing.9th ed.
Kotler, Philip.
Upper Saddle River, N.J. : Prentice Hall,
c2009.
System requirements: IBM compatible PC; Pentium III 600MHz processor or later; 128MB RAM; Windows XP or later; 290MB of free hard disk space.
System requirements: Macintosh; PowerPC G4 processor or later; 128MB RAM; OS X 10.2.8 or later; 290MB of free hard disk space.
Title from disc label.
Marketing
Available for use on a standalone workstation within the library for single users. Disc will require installation.