The vital drop : communication for polio eradication in India /
Chaturvedi, Gitanjali.
Los Angeles ; London : Sage,
2008.
Includes bibliographical references (p. [305]-311) and index.
Foreword by Kul Gautam and David Heymann -- Introduction -- India and the global commitment to eradicate polio -- Setting the stage for polio eradication in India -- Partnership, advocacy and mass media -- The social mobilisation network -- The underserved strategy -- The Bihar story : innovations in social mobilisation -- Shutting the door on polio : other experiences -- Evidence to drive communication -- Conclusion : the end of polio?
Poliomyelitis
Mass media in health education
Communication in medicine
Health education