Media management and economics research in a transmedia environment : papers from the 2012 broadcast education association research symposium /
Albarran, Alan B.,editor of compilation.
Broadcast Education Association (U.S.)
"Consists of papers presented at the 2012 Research Symposium held in conjunction with the annual convention of the Broadcast Education Association"-- Introduction.
Includes bibliographical references and index.
Mass media
Mass media
Convergence (Telecommunication)