Manchester United versus China : the "Red Devils" trademark problems in China /
Yang, Deli,1964-
Bosworth, Derek L.
University of Bradford.School of Management.
Bradford : Bradford University School of Management,
2003.
"January 2003."
Includes bibliographical references.
Manchester United (Soccer team)
Manchester United (Soccer team)
International business enterprises.
Logos (Symbols)
Trademarks
Product counterfeiting