Marketing modernisms : self-promotion, canonization, rereading /
Dettmar, Kevin J. H.,1958-
Watt, Stephen,1951-
Ann Arbor : University of Michigan Press,
c1996.
Includes bibliographical references and index.
Introduction : marketing modernisms / Kevin J.H. Dettmar and Stephen Watt -- Make it sell! Ezra Pound advertises modernism / Timothy Materer -- "I can have more than enough power to satisfy me" : T.S. Eliot's construction of his audience / Leonard Diepeveen -- "One hundred per cent bohemia" : pop decadence and the aestheticization of commodity in the rise of the slicks / Michael Murphy -- Selling sex as art / Joyce Wexler -- Coterie consumption : Bloomsbury, Keynes, and modernism as marketing / Jennifer Wicke -- Joyce's face / Maurizia Boscagli and Enda Duffy -- A taste of fortune : In the money and William's new directions phase / Daniel Morris -- Advertising feminism : ornamental bodies/docile bodies and the discourse of suffrage / Barbara Green -- Selling taboo subjects : the literary commerce of Gertrude Stein and Carl Van Vechten / Corrine E. Blackmer - The art of self-promotion : or, which self to sell? the proliferation and dintegration of the Harlem Renaissance / Christopher M. Mott -- Making poetry pay : the commodification of Langston Hughes / Karen Jackson Ford -- Marketing modern poetry and the southern public sphere / Walter Kalaidjian -- The fate of gender in modern American poetry / Cary Nelson
American literature
Modernism (Literature)
English literature
Authors and publishers
Literature publishing
Authors and readers
Modernism (Literature)
Authorship
Canon (Literature)