The processes of advertising /
Kennedy, Sherril Helen.
Corkindale, David Reay.
Bradford : MCB (Management Decision) Limited ; Bradford : Distributed by MCB Books,
1976.
'This bibliography and review ... is available both in this discrete edition and as an integral part of "Management Bibliographies and Review" ... [which appears once each year as a case bound volume of some 100,000 words]' - note.
Bibl.: p.62-66.
Advertising.