Strategy safari : the complete guide through the wilds of strategic management /
Mintzberg, Henry
Ahlstrand, Bruce W.
Lampel, Joseph
Henry Mintzberg's views are a breath of fresh air which can only encourage the good guys. The Observer My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning. Tom Peters, management guru Strategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management. In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know. Take the strategy safari your business will thank you for it.
Includes bibliographical references (pages 397-431) and index.
'And over here, ladies and gentlemen : the strategic management beast' -- The design school : strategy formation as a process of conception -- The planning school : strategy formation as a formal process -- The positioning school : strategy formation as an analytical process -- The entrepreneurial school : strategy formation as a visionary process -- The cognitive school strategy formation as a mental process -- The learning school : strategy formation as an emergent process -- The power school : strategy formation as a process of negotiation -- The cultural school : strategy formation as a collective process -- The environmental school : strategy formation as a reactive process -- The configuration school : strategy formation as a process of transformation -- 'Hang on, ladies and gentlemen, you have yet to meet the whole beast'.
Henry Mintzberg's views are a breath of fresh air which can only encourage the good guys. The Observer My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning. Tom Peters, management guru Strategy is the most prestigious but also the most confusing part of business. Managers are constantly bombarded with new jargon and the latest fads promising the magic bullet for every strategic problem. The world of strategy can seem to be an impenetrable jungle. Strategy Safari presents a powerful antidote to the dilemma of needing to know about strategy and yet not being able to find any comprehensible guidelines. This revised edition is a comprehensive, colourful and illuminating tour through the wilds of strategic management. In this provocative, jargon-free and extremely readable guide, top strategy authors Mintzberg, Ahlstrand & Lampel clearly set out and critique each of the ten major schools of strategic management thinking to help you grasp what you really need to know. Take the strategy safari your business will thank you for it.
Strategic planning
Business planning
Business planning
Strategic planning