Multinationals in Latin America [electronic resource] : Case Studies /
Liberman, L.editor.
Garcilazo, S.editor.
Stal, E.editor.
The book deals with cases about the impact of, and interaction between, the different Latin American cultural, economic, legal, and political settings on activities, strategies, structures and decision-making processes of MNCs. The cases focus on business processes, settings and organizational behavior in Latin America.
Includes index.
The book deals with cases about the impact of, and interaction between, the different Latin American cultural, economic, legal, and political settings on activities, strategies, structures and decision-making processes of MNCs. The cases focus on business processes, settings and organizational behavior in Latin America.
Martifer : analyzing the business opportunity to internationalize in an emerging economy / Mário H. Ogasavara, Artur G. de Oliveira and Welynadia R. Pereira -- Beauty competition in Central America : Zermat v. Avon / John Daniels and Joseph Ganitsky -- TOTVS frachises in Latin America : innovation and internationalization / Eva Stal and Victor Almeida -- Natura and the development of a sustainable supply chain in the Amazon region / Dirk Michael Boehe, Leandro Simõ̃es Pongeluppe ans Sérgio Giovanetti Lazzarini -- Resolving disputes in different cultures -- the diplomatic way / Diana Bank and Raymond Saner -- A chef's dream / Oswaldo Morales Tristán and Jaime Serida-Nishimura -- World-class medical tourism in Colombia / Cristina Robledo-Ardila -- Soy-based beverages in Latin America / Alfredo Behrens -- Teaching Notes.
Leadership.
International business enterprises.
Management.
Industrial management.
International economics.
Organization.
Planning.
Business Strategy/Leadership.
International Business.
Innovation/Technology Management.
Management.
International Economics.
Organization.