Success in innovation : improving the odds by understanding the factors for unsuccess /
Verloop, Jan.
Includes index.
Foreword -- Acknowledgements -- Introduction -- The innovation process -- Insights in innovation -- The innovation bridge -- Building the business -- Factors for unsuccess -- Wrong starts -- Poor execution -- Unhappy endings -- Factors for success -- Internal factors -- External factors -- Appendix: The option value -- Index.
Technological innovations
Industrial management.
Business enterprises
Success in business.