The Social License [electronic resource] : How to Keep Your Organization Legitimate /
Morrison, John.author.
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR. .
Description based upon print version of record.
Cover; Contents; Acknowledgments; Preface; Part 1 Introduction; 1 Macondo; 2 The social license; 3 What's wrong with CSR?; Part 2 The Foundations; 4 Legitimacy: Which organizations might receive social license for their activities?; 5 Trust: Confidence in the relationship with those affected; 6 Consent: Granting necessary permissions for an activity; Part 3 Building and Losing Conditions for the Social License; 7 Benefits: The delivery of sufficiently positive outcomes for all concerned; 8 Tackling imbalances of power: Knowledge, participation, transparency, and accountability
9 Prevention and remedies: Protecting victims and ensuring justicePart 4 What Next?; 10 Different organizations and the social license; 11 A basis for partnership and accountability; 12 The social license-a prognosis; Notes; Select Bibliography; Index
Includes bibliographical references and index.
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR. .
Business ethics.
Corporate governance.
Leadership.
Management.
Business Ethics.
Corporate Governance.
Business Strategy/Leadership.
Innovation/Technology Management.